1. Social Media for Learning
Leaders
Gautam Ghosh
http://gauteg.blogspot.com
http://twitter.com/GautamGhosh
2.
3. Social is the new way to connect
Share
Connect
Collaborate
4. Benefits of sharing
• “working out loud”
• Make serendipitous connections
• Discover fellow learners
• Establish one self as a thought leader
5. My blogging journey
• Started blogging 12 years ago
• Got some recognition
• Have posted about 3000 posts
• More than a million views over
the last 5 years
• Global audience
6. A guide to blogging
• The rise of blogging – a brief history
• Everyone is an author and publisher
• Blogging as a community activity
• The importance of finding your “voice”
• Reading is the key
• The easy way to blog - curation
7. Blogging – the other media
• The rise of video content thanks to YouTube
• Using powerpoint to showcase your thoughts –
by Slideshare
• Using audio thanks to podcasts
• All these can be embedded on a regular blog
8. Twitter
• 140 character “microblogging” service
• Unlike LinkedIn & Facebook – connections are
not “mutual” by design
• Can be tough to figure out
• Like blogging you have to find a community
• Use apps – schedule and curate tweets
• Reply and engage with users
• Mix a bit of personal information once in a while
9. My Twitter journey
• Started 7 years ago
• Didn’t understand what to do with it
• Found some friends from blogging days
• Slowly the medium started growing in India
• Until now – 89k tweets, 15.9k followers
• I use Twitter to curate news in HR and social
media and to learn from others – a social and
personal LMS