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Social Media for Learning 
Leaders 
Gautam Ghosh 
http://gauteg.blogspot.com 
http://twitter.com/GautamGhosh
Social is the new way to connect 
Share 
Connect 
Collaborate
Benefits of sharing 
• “working out loud” 
• Make serendipitous connections 
• Discover fellow learners 
• Establish one self as a thought leader
My blogging journey 
• Started blogging 12 years ago 
• Got some recognition 
• Have posted about 3000 posts 
• More than a million views over 
the last 5 years 
• Global audience
A guide to blogging 
• The rise of blogging – a brief history 
• Everyone is an author and publisher 
• Blogging as a community activity 
• The importance of finding your “voice” 
• Reading is the key 
• The easy way to blog - curation
Blogging – the other media 
• The rise of video content thanks to YouTube 
• Using powerpoint to showcase your thoughts – 
by Slideshare 
• Using audio thanks to podcasts 
• All these can be embedded on a regular blog
Twitter 
• 140 character “microblogging” service 
• Unlike LinkedIn & Facebook – connections are 
not “mutual” by design 
• Can be tough to figure out 
• Like blogging you have to find a community 
• Use apps – schedule and curate tweets 
• Reply and engage with users 
• Mix a bit of personal information once in a while
My Twitter journey 
• Started 7 years ago 
• Didn’t understand what to do with it 
• Found some friends from blogging days 
• Slowly the medium started growing in India 
• Until now – 89k tweets, 15.9k followers 
• I use Twitter to curate news in HR and social 
media and to learn from others – a social and 
personal LMS
Q&A 
• Email – gautam.ghosh@gmail.com 
• Tweet to : @GautamGhosh

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Social media for learning leaders

  • 1. Social Media for Learning Leaders Gautam Ghosh http://gauteg.blogspot.com http://twitter.com/GautamGhosh
  • 2.
  • 3. Social is the new way to connect Share Connect Collaborate
  • 4. Benefits of sharing • “working out loud” • Make serendipitous connections • Discover fellow learners • Establish one self as a thought leader
  • 5. My blogging journey • Started blogging 12 years ago • Got some recognition • Have posted about 3000 posts • More than a million views over the last 5 years • Global audience
  • 6. A guide to blogging • The rise of blogging – a brief history • Everyone is an author and publisher • Blogging as a community activity • The importance of finding your “voice” • Reading is the key • The easy way to blog - curation
  • 7. Blogging – the other media • The rise of video content thanks to YouTube • Using powerpoint to showcase your thoughts – by Slideshare • Using audio thanks to podcasts • All these can be embedded on a regular blog
  • 8. Twitter • 140 character “microblogging” service • Unlike LinkedIn & Facebook – connections are not “mutual” by design • Can be tough to figure out • Like blogging you have to find a community • Use apps – schedule and curate tweets • Reply and engage with users • Mix a bit of personal information once in a while
  • 9. My Twitter journey • Started 7 years ago • Didn’t understand what to do with it • Found some friends from blogging days • Slowly the medium started growing in India • Until now – 89k tweets, 15.9k followers • I use Twitter to curate news in HR and social media and to learn from others – a social and personal LMS
  • 10. Q&A • Email – gautam.ghosh@gmail.com • Tweet to : @GautamGhosh