Augmented Reality - Alistair Hart

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Fungis Queensland

Tecnologia

AUGMENTED REALITY (AR)
WHAT IS IT & WHY IS IT AWESOME?
Alistair Hart, Mangoesmapping
Fungis workshop 16.11.12

Augmented Reality (AR)
• What is it – types of AR
• Examples, historic and current
• Who uses AR?
• AR for smartphones
• The future for AR
• Privacy Issues
• AR app demos

Marker-based AR
• Marker-based AR uses marker/s or an image of
some kind that an AR application can be
programmed to identify.

Marker-based AR

credit: Lynn Barry, Pranav Mistry, MIT Media Lab

Marker-based AR

• The SixthSense augmented reality system lets
you project a phone pad onto your hand and
phone a friend -- without removing the phone
from your pocket.
• Can you see the markers?

Markerless AR?
• Overlaying artificial information about the
environment and its objects on images of the
real world – location based…

• The location-based Augmented Reality view
provides a direct view of reality "enhanced" with
additional, computer-generated content, as
opposed to a conventional map, which provides
an abstract view from above.

Early Example - 1984

credit: Hollywood.com

Markerless AR?
• AR can use the following device features:
– GPS
– Inclinometer
– Gyroscope
– Solid state compass
– Digital camera/optical sensor
– Digital display/data projector
– Wireless sensors
– RFID tags

• AR also needs access to data to augment reality!

Who uses AR
• Tourists
• Soldiers
• Commuters
• Consumers (Groceries to Real Estate)
• Jobseekers
• Pilots
• Restaurant goers
• The incontinent…

• Today’s focus is on AR apps for Smartphones…

Future of AR
• Apps to show homeowners what different paint
colours look like in a room

• Grocery shopping apps:
– user reviews
– health information
– ingredient explanations
– competing products

Future of AR
• Current industry estimates are that AR market
segment will reach $3 billion p.a. by 2016, with
profound impacts on education, training and
business

• Growth rate of AR market segment reflects
growth in early days of spatial industry

Privacy Risks?
• AR connecting with social media accounts (eg.
myspace, facebook)

• Point your phone at someone and gain information
about him/her

• Child safety??

• No indications technology heading this way anytime
soon

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Augmented Reality - Alistair Hart

1. AUGMENTED REALITY (AR) WHAT IS IT & WHY IS IT AWESOME? Alistair Hart, Mangoesmapping Fungis workshop 16.11.12

2. Augmented Reality (AR) • What is it – types of AR • Examples, historic and current • Who uses AR? • AR for smartphones • The future for AR • Privacy Issues • AR app demos

3. Marker-based AR • Marker-based AR uses marker/s or an image of some kind that an AR application can be programmed to identify.

4. Marker-based AR credit: Lynn Barry, Pranav Mistry, MIT Media Lab

5. Marker-based AR • The SixthSense augmented reality system lets you project a phone pad onto your hand and phone a friend -- without removing the phone from your pocket. • Can you see the markers?

6. Marker-based AR

7. Markerless AR? • Overlaying artificial information about the environment and its objects on images of the real world – location based… • The location-based Augmented Reality view provides a direct view of reality "enhanced" with additional, computer-generated content, as opposed to a conventional map, which provides an abstract view from above.

8. Early Example - 1984 credit: Hollywood.com

9. Current example - BMW

10. MVS Virtual Cable

11. Markerless AR? • AR can use the following device features: – GPS – Inclinometer – Gyroscope – Solid state compass – Digital camera/optical sensor – Digital display/data projector – Wireless sensors – RFID tags • AR also needs access to data to augment reality!

12. Who uses AR • Tourists • Soldiers • Commuters • Consumers (Groceries to Real Estate) • Jobseekers • Pilots • Restaurant goers • The incontinent…

13. • Today’s focus is on AR apps for Smartphones…

14. Smartphone AR

15. Layar

16. CBA Property Guide

17. Wikitude

18. Future of AR • Apps to show homeowners what different paint colours look like in a room • Grocery shopping apps: – user reviews – health information – ingredient explanations – competing products

19. Future of AR • Current industry estimates are that AR market segment will reach $3 billion p.a. by 2016, with profound impacts on education, training and business • Growth rate of AR market segment reflects growth in early days of spatial industry

20. Privacy Risks? • AR connecting with social media accounts (eg. myspace, facebook) • Point your phone at someone and gain information about him/her • Child safety?? • No indications technology heading this way anytime soon

21. Privacy Risks? • AR connecting with social media accounts (eg. myspace, facebook) • Point your phone at someone and gain information about him/her • Child safety?? • No indications technology heading this way anytime soon credit: Hollywood.com

22. App demos if time

23. Thanks for listening!

Augmented Reality - Alistair Hart

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