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The personal data economy_Fabio Sergio@next11
1.
Next 2011 -
The personal data economy FABIO SERGIO, MAY 2011
2.
3.
proof that I’ve
been brainwashed. maybe.
4.
my iPhone, Europe,
circa 2010
5.
http://petewarden.github.com/iPhoneTracker
6.
alexlevinson.wordpress.com
7.
Süddeutsche Zeitung, April
23 2011 ‘apple upsets its customers worldwide’
8.
Business Insider outrage at
lack of outrage, and my favorite title by far...
9.
10.
wow, cool ! and
then yours truly...
11.
TRUST
12.
TRANSPARENCY
13.
CONTROL
14.
VALUE
15.
the truth is...
16.
“ We’re not
in Kansas anymore.” Dorothy
17.
awash in a
sea of data
18.
with so much
more on the way
19.
data trails, information
shadows
20.
www.opte.org a collision of
industries and ecosystems as their data-sets intersect
21.
healthcare leads the
charge
22.
our data, ourselves
23.
tackling the “P”
word...
24.
“ Had I
asked people what they wanted, they would have said faster horses.” Henry Ford
25.
“you looked me
up” reciprocity and radical transparency
26.
what personal data
cultures will emerge in the next 10 years?
27.
photo: Jan Chipchase reality-checking
anonymity in the age of face recognition
28.
re-thinking personal data
29.
www.weforum.org/issues/rethinking-personal-data Next 11 Data
Love © 2011. confidential & proprietary. 05/09/11
30.
TRUST
31.
the power of
context
32.
TRANSPARENCY
33.
CONTROL
34.
it’s your data,
we can keep it safe for you, we can make it work for you...
35.
VALUE
36.
what kind of
value?
37.
MIT SENSEable City
Lab
38.
Stamen Design, Cabspotting
39.
frog, World of
Tweets
40.
intangible to tangible the
value of awareness
41.
Patiens Like Me personal
data, collective good
42.
mining for meaning
43.
44.
fabio.sergio@frogdesign.com