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Lean startup london - August 2012

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Minimum Viable Meetup
     August 2012




                 Founder Centric
We help founders help each other.

Sal at Founder Centric compiled this book of
audience notes from the open interviews of...
Jordon
Schlipf
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Lean startup london - August 2012

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Compiled audience notes from open interviews with 3 founders: Jordan Schilpf at Gift Cannon, Isaac Strang at Shootround and Paul Nel at Coordinate Gear.

Lessons learned about testing business models with physical products, mobile response channels and event-based behaviour.

VIEW FULL-SCREEN OR DOWNLOAD. (Tall format.)

Compiled audience notes from open interviews with 3 founders: Jordan Schilpf at Gift Cannon, Isaac Strang at Shootround and Paul Nel at Coordinate Gear.

Lessons learned about testing business models with physical products, mobile response channels and event-based behaviour.

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Lean startup london - August 2012

  1. 1. Minimum Viable Meetup August 2012 Founder Centric
  2. 2. We help founders help each other. Sal at Founder Centric compiled this book of audience notes from the open interviews of 3 founders at Lean Startup London – to help share the knowledge that exists among our fellow founders. Thanks to everyone who contributed! Check out www.foundercentric.com for our practical startup workshops & open knowledge-sharing formats.
  3. 3. Jordon Schlipf
  4. 4. Get the difficult things out of the way first.
  5. 5. Intros are easy, if you know a few tricks. http://www.slideshare.net/ foundercentric/how-not-to-suck- at-introductions
  6. 6. They say they’ll pay, but will they really?
  7. 7. COPY is important for TRUST – even with your friends. @leftbrainaudio
  8. 8. Learn how to turn a small handful of customer conversations into copy that gets a strong response. At Foundation Day Workshops by www.foundercentric.com
  9. 9. Choose your early adopters carefully.
  10. 10. Shootround Real-time photo sharing at events like weddings Isaac Strang
  11. 11. Simplify your MVP. We cover that at Foundation Day too. Why haven’t you clicked this link yet? :) www.foundercentric.com
  12. 12. Well-designed, modular kit bags. Paul Nel
  13. 13. People who bought reversible bags didn’t reverse them. Pivoted to modular camera and travel bags. But how?
  14. 14. NAIL IT - before you - SCALE IT
  15. 15. Clinic.
  16. 16. They say they’ll be your customer, but how do you find out if they’ll really take action? Ask about the actions they took last time they encountered the problem.
  17. 17. Test whether your differentiator works.
  18. 18. Founder-Centric Practical Lean Startup & Business Model workshops from the founders of Leancamp and The Startup Toolkit. We share loads of our content at www.foundercentric.com and run workshops at founder-friendly prices. www.foundercentric.com
  19. 19. Please share! Licensed under Creative Commons: Attribution-ShareAlike (CC BY-SA) http://creativecommons.org/licenses/by-sa/3.0/

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