More information:https://flevy.com/browse/flevypro/family-business-strategic-planning-3711
Family Businesses need to change and develop new strategies if they are to remain healthy and financially viable. The dynamic external environment, driven by increasing competitive markets, make it difficult for companies to maintain the status quo.
Key issues stay constant year-on-year relative to particular qualities of the family firm and the strengths and challenges inherent in this model. However, there is a definite sense of evolution. In 2012, the dominant themes were skills, scale, and succession. By 2014, this has evolved to focus on the need to professionalize. There is now a need to sharpen up processes and institute robust governance.
To date, the shift is more fundamental. It has shifted from the short term and the tactical to the medium term and the strategic. The challenge is in the middle: having a strategic plan that links where the business is now to the long term and where it could be. This is what we call the "Missing Middle."
This presentation provides the guiding principles and framework for Family Businesses to ride above its struggle to achieve its strategic goals. The 10 Steps to Strategic Planning is the key to the missing piece.
1. It's about the “what,” not the "how."
2. Stand in the future and look back.
3. Stand in the present and look around.
4. Invite input.
5. Be prepared for change.
6. Set a timescale.
7. Assign responsibilities.
8. Translate the strategic plan into a business plan.
9. Measure, monitor, and adapt.
10. Communicate, communicate, communicate.
Surviving in this volatile business environment will enable Family Business to past on its legacy to future generations and sustain growth.
This deck also includes slide templates for you to use in your own business presentations.
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[Whitepaper] Family Business: Strategic Planning at its Core
1. 11/16/2019 Family Business: Strategic Planning at its Core | flevy.com/blog
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Family Business: Strategic Planning at its Core
Contributed by Joseph Robinson on May 13, 2019 in Strategy, Marketing, & Sales
Family Business: Strategic
Planning
24-slide PowerPoint presentation
Family Business: Effective
Succession Planning
21-slide PowerPoint presentation
Family Business:
Professionalization
26-slide PowerPoint presentation
Family Business: Governance
22-slide PowerPoint presentation
Family Businesses need to change and develop new strategies if they are to remain healthy and financially viable. The dynamic external
environment, driven by increasing competitive markets, make it difficult for companies to maintain the status quo.
Key issues stay constant year-on-year relative to particular qualities of the family firm and the strengths and challenges inherent in this
model. However, there is a definite sense of evolution. In 2012, the dominant themes were skills, scale, and succession. By 2014, this has
evolved to focus on the need to professionalize. There is now a need to sharpen up processes and institute robust governance.
To date, the shift is more fundamental. It has shifted from the short term and the tactical to the medium term and the strategic. The challenge
is in the middle: having a strategic plan that links where the business is now to the long term and where it could be. This is what we call the
“Missing Middle.”
2. 11/16/2019 Family Business: Strategic Planning at its Core | flevy.com/blog
https://flevy.com/blog/family-business-strategic-planning-at-its-core/ 2/12
Strategic Planning: Bridging the Gap to Future Growth
A robust Strategic Planning process within Family Business can help these organizations
bridge the gap to future growth. In the strategic level, Strategic Planning can determine
whether the business has the appropriate capital structure. It can also determine whether
there is access to funding that the business needs to take advantage of future opportunities.
On the tactical side, it can determine whether the business can free up capital for investment.
It can also determine if funding is on the right terms and source is secured. In short,
Strategic Planning can lead Family Businesses to enhance its capability to finance growth.
The 10 Steps to Strategic Planning
3. 11/16/2019 Family Business: Strategic Planning at its Core | flevy.com/blog
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4. 11/16/2019 Family Business: Strategic Planning at its Core | flevy.com/blog
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1. It’s about the “what” not the “how.”
A Strategic Planning process starts with a shared vision of objectives. We must be able to decide the direction of the firm and set business
goals over the medium term.
2. Stand in the future and look back.
In planning, we need to be absolutely clear about what the future looks like.
3. Stand in the present and look around.
Take a hard look at the business as it is right now. Are your ambitions realistic? What do we need to change?
4. Invite input.
The Strategic Planning process is never a one-man show. We need to involve people from across the organization and trusted advisers
outside.
5. Be prepared for change.
Preparing for change is synonymous to Strategic Planning. Change is inevitable in Strategic Planning.
6. Set a timescale.
A good Strategic Plan must be developed like an itinerary – with its milestones and final destination.
7. Assign responsibilities.
Significantly, CEOs and the Board play a vital role in Strategic Planning as they take ultimate ownership of the plan and support it.
8. Translate the strategic plan into a business plan.
Strategic Plans must be operational, monitored, and communicated. A robust Strategic Plan is action-directed.
9. Measure, monitor, and adapt.
Implementing the Strategic Plan is not sufficient. It must be measured, monitored, and adapted to current situations or conditions.
10. Communicate, communicate, communicate.
Strategic Plans become more effective when there is shared commitment, energy, and a common sense of direction. We can achieve this if
we communicate, communicate, and communicate.
When undertaking Strategic Planning, it is essential that we have a good grasp of where we are, what we are, and how we are going to do it.
The 10 Steps to Strategic Planning can be our company’s stepping stone towards a clearly written and result-directed Strategic Plan.
Interested in gaining more understanding of these 10 Steps to Strategic Planning in a Family Business? You can learn more and download an
editable PowerPoint about 10 Steps to Strategic Planning here on the Flevy documents marketplace.
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About Joseph Robinson
Joseph Robinson is the Vice President of Strategy at Flevy. Flevy is the marketplace for best practices in business management. Learn how
the Fortune 100 and global consulting firms do it. Improve the growth and efficiency of your organization by leveraging Flevy's library of best
practice methodologies and templates. The documents at Flevy (https://flevy.com) are of the same caliber as those produced by top-tier
management consulting firms, like McKinsey, BCG, Bain, and Accenture. Most were developed by seasoned executives and consultants with
20+ years of experience. Flevy covers 200+ management topics, ranging from Digital Transformation to Growth Strategy to Lean Management. You can
peruse a full list of management topics available on Flevy here. Prior to Flevy, Joseph worked as an Associate at BCG and holds an MBA from the Sloan
School of Management at MIT. You can connect with Joseph on LinkedIn here.
View all posts by Joseph Robinson →
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