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OOPS!
I LEARNED
SOMETHING
Teaching via Game Mechanics
Francisco Souki - Schell Games
Wednesday, March 20, 2013
SCHELL GAMES
Wednesday, March 20, 2013
SCHELL GAMES
Wednesday, March 20, 2013
Codename BurrowQuest
THE PROJECT
Wednesday, March 20, 2013
Codename BurrowQuest
THE PROJECT
•Mobile Game - distilled RPG
Wednesday, March 20, 2013
Codename BurrowQuest
THE PROJECT
•Mobile Game - distilled RPG
•Still in development
Wednesday, March 20, 2013
Codename BurrowQuest
THE PROJECT
•Mobile Game - distilled RPG
•Still in development
•Provide kids 11-13 with tools to
navigate high-pressure situations
Wednesday, March 20, 2013
Codename BurrowQuest
SCHELL
GAMES
BEST
DRUG
STRATEGIES
THE PROJECT
Wednesday, March 20, 2013
Codename BurrowQuest
SCHELL
GAMES
BEST
DRUG
STRATEGIES
THE PROJECT
Wednesday, March 20, 2013
Codename BurrowQuest
SCHELL
GAMES
BEST
DRUG
STRATEGIES
THE PROJECT
Wednesday, March 20, 2013
Codename BurrowQuest
SCHELL
GAMES
BEST
DRUG
STRATEGIES
THE PROJECT
Wednesday, March 20, 2013
SCHELL
GAMES
BEST
•Free Game
•Great Purpose
•Good Exposure
•No
Microtransactions
•Work with
traditional Studio
•Can keep control
of vision
Codename BurrowQuest
THE PROJECT
Wednesday, March 20, 2013
SCHELL
GAMES
BEST
•Free Game
•Great Purpose
•Good Exposure
•No
Microtransactions
•Work with
traditional Studio
•Can keep control
of vision
Win - Win
Codename BurrowQuest
THE PROJECT
Wednesday, March 20, 2013
Realistically, Teens will get exposed
to substances eventually
So:
GAME GOALS
Wednesday, March 20, 2013
Realistically, Teens will get exposed
to substances eventually
So:
• Create a fun game
• Introduce players to
pressure situations
• Introduce internal and
external pressures
• Show that players don’t
need to give in to be cool
GAME GOALS
Wednesday, March 20, 2013
Realistically, Teens will get exposed
to substances eventually
So:
• Create a fun game
• Introduce players to
pressure situations
• Introduce internal and
external pressures
• Show that players don’t
need to give in to be cool
• No preaching or
speaking down
• Mechanism for positive
peer support
• Emphasize that the
majority don’t use
substances
GAME GOALS
Wednesday, March 20, 2013
Pretty clear that kids 11-13 don’t
want to play an educational game
about substance use.
HOWEVER...
Solution:
Wednesday, March 20, 2013
Pretty clear that kids 11-13 don’t
want to play an educational game
about substance use.
HEAD FAKE!
HOWEVER...
Solution:
Wednesday, March 20, 2013
MEANING...
Ingrain the messaging into the story and
the mechanics
Wednesday, March 20, 2013
THE STORY
A society of sentient mice is under the threat
of the mysterious Lumini
Wednesday, March 20, 2013
THE STORY
Wednesday, March 20, 2013
THE STORY
• Why mice ?
Wednesday, March 20, 2013
THE STORY
• Why mice ?
•Still real world
Wednesday, March 20, 2013
THE STORY
• Why mice ?
•Still real world
• Control, not Willpower
Wednesday, March 20, 2013
THE STORY
• Why mice ?
•Still real world
• Control, not Willpower
• Chapters explore loss of control
Wednesday, March 20, 2013
THE STORY
• Why mice ?
•Still real world
• Control, not Willpower
• Chapters explore loss of control
• e.g. Confidence -> Arrogance
Wednesday, March 20, 2013
THE STORY
• Why mice ?
•Still real world
• Control, not Willpower
• Chapters explore loss of control
• e.g. Confidence -> Arrogance
•e.g. Community -> Conformity
Wednesday, March 20, 2013
MECHANICS: COMBAT
Wednesday, March 20, 2013
MECHANICS: COMBAT
• Pressure situations feel
like combat
Wednesday, March 20, 2013
MECHANICS: COMBAT
• Pressure situations feel
like combat
• “Powers” as tools player
can take to the real world
Wednesday, March 20, 2013
COMBAT
Wednesday, March 20, 2013
COMBAT
Power 1 Power 2 Power 3
Wednesday, March 20, 2013
COMBAT
Power 1 Power 2 Power 3
Wednesday, March 20, 2013
COMBAT
Power 1 Power 2 Power 3
Wednesday, March 20, 2013
COMBAT
Power 1 Power 2 Power 3
Wednesday, March 20, 2013
COMBAT
You’ll like it. We all do.
Power 1 Power 2 Power 3
Wednesday, March 20, 2013
COMBAT
I don’t believe that.
You’ll like it. We all do.
Power 1 Power 2 Power 3
Wednesday, March 20, 2013
COMBAT
Rogues - Low Tension
Mages - Med Tension
Warrior - High Tension
We’re just looking out for you!
Wednesday, March 20, 2013
COMBAT
Rogues - Low Tension
Mages - Med Tension
Warrior - High Tension
We’re just looking out for you!
This isn’t the best time.
Wednesday, March 20, 2013
COMBAT
Rogues - Low Tension
Mages - Med Tension
Warrior - High Tension
We’re just looking out for you!
This isn’t the best time.
I can look after myself.
Wednesday, March 20, 2013
COMBAT
Rogues - Low Tension
Mages - Med Tension
Warrior - High Tension
We’re just looking out for you!
This isn’t the best time.
I can look after myself.
Don’t even try coming at me like
that.
Wednesday, March 20, 2013
COMBAT
Combat dialogue
• Saying ‘no’
• Offering an alternative - Low
• Giving a reason - Med
• Standing up to pressure - High
• Stress management
• Self motivation
Wednesday, March 20, 2013
RECRUITING NEW MICE
Different background, personalities and reasons to join
Wednesday, March 20, 2013
RECRUITING NEW MICE
Different background, personalities and reasons to join
Wednesday, March 20, 2013
CONDITIONS
• Negative
consequence to
failing missions
• Leave mice out of
action for a bit
• Mice need to work
through them
Examples
Angry
Embarrassed
Lonely
Bored
Hyper
Wednesday, March 20, 2013
MULTIPLAYER
Asynchronous Multiplayer
• Player can take friends’ mice on specific battles
• Normative education
• Positive peer group
• ‘You’re not alone in this’
Wednesday, March 20, 2013
CONCLUSION
Traditional studio + non-profit has worked
great
Make a FUN game first
Integrate the message into the mechanics,
then worry about making an awesome game
Wednesday, March 20, 2013
THANK YOU!
fsouki@schellgames.com
Wednesday, March 20, 2013
Wednesday, March 20, 2013
Wednesday, March 20, 2013
TESTING
Wednesday, March 20, 2013
TESTING
• Not straightforward
Wednesday, March 20, 2013
TESTING
• Not straightforward
• Analytics hooks are in place
Wednesday, March 20, 2013
TESTING
• Not straightforward
• Analytics hooks are in place
• Exposure to messaging
is inevitable
Wednesday, March 20, 2013
TESTING
• Not straightforward
• Analytics hooks are in place
• Exposure to messaging
is inevitable
• Behavioral changes more
difficult to measure
Wednesday, March 20, 2013
Don’t you like me?
* I like you, but not in that
way
* I prefer taking things
slower
* Not when you’re like this.
We could do so much together.
* Not in the mood right now,
sorry.
* I really should get going.
* I’m not into the stuff you wanna
do.
Trust me, I’m looking out for you.
* That doesn’t make you right.
* Well, I don’t trust you. Back off.
* I’m strong enough.
Wednesday, March 20, 2013

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