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10 Fast Ways to Annoy Every
Business Contact on LinkedIn
LinkedIn is the World's Largest
Professional Social Media Network

The potential for professional connections and
sales is great, especially for B2B companies.

www.cincinnatfreelancer.com
Why?
57 percent of B2B Companies say they generated
sales through LinkedIn*


45 percent of B2B Companies have gained a
customer from LinkedIn*


47 percent of B2B Marketers say they actively use
LinkedIn*


*From SPIRAL16 "How B2B Companies Are Using Social Media [INFOGRAPHIC]"
http://www.spiral16.com/blog/2013/10/how-b2b-companies-are-using-social-media-infographic/

www.cincinnatfreelancer.com
LinkedIn Continues to Grow








Professionals join LinkedIn at a rate of more
than two per second.^
LinkedIn members did over 5.7 billion
professionally-oriented searches in 2012.^
More than 3 million companies have a LinkedIn
Company Page^
LinkedIn has more than 259 Million Users,
including 84 million in the U.S.^
^From LinkedIn

www.cincinnatfreelancer.com
But make these 10 Mistakes
And you'll turn people off.
When you turn people off, they tune you out.

No one hears your message.
www.cincinnatfreelancer.com
If You're Doing These 10 Things
on LinkedIn

www.cincinnatfreelancer.com
1. Over Promoting Yourself






Don't turn every conversation back to your
business or service.
People right through blatant self-promotion.
If your business is relevant to a conversation, by
all means, Speak Up!

www.cincinnatfreelancer.com
2. Making The Hard Sell


LinkedIn is social first, business second.



The hard sell is a turnoff



Promote your products and services on your
company page, instead of a personal account.

www.cincinnatfreelancer.com
3. Spamming Contacts








Spamming your connections’ inboxes with
“special offers” or events every week will
backfire.
Be very selective in sending messages to your
connection’s inboxes.
Never let a sales pitch be a first communication.
If you do, you’ll eventually find yourself with
fewer connections.
www.cincinnatfreelancer.com
4. Randomly Connecting






Send a quick note with each new invitation
explaining why you want to connect.
You’re taking a chance if you don’t.
If you try to friend too many people you don’t
know, you could be reported to LinkedIn as
invitation spammer.

www.cincinnatfreelancer.com
5. Unprofessional Profile






If you took your profile photo in the bathroom,
or at a party, no one will take you seriously.
Even worse is a profile with no picture at all.
Profiles with incomplete work histories, no
recommendations or endorsements are also
suspect. Look professional!

www.cincinnatfreelancer.com
6. Not Updating
If you don't update your profile and status on a
regular basis, people will forget you exist.

It's a simple as that.
www.cincinnatfreelancer.com
7. Being too cute




LinkedIn is not a place to get too cute in profile
and work descriptions.
People search for specific work titles and skills
on LinkedIn. I'm a content provider, not a
content "guru," not a content "ninja."

www.cincinnatfreelancer.com
8. Posting irrelevant content






While it is important to post information in
your LinkedIn groups ...
It's more important to post Relevant
Information.
Remember, a sustainable building group wants
different information than a animal rescue
group.

www.cincinnatfreelancer.com
9. Adding contacts' email addresses
to your marketing lists






Don't abuse your connections by adding their
email addresses to your marketing lists without
permission.
That is a no-no.
It also violates common email marketing
standards.

www.cincinnatfreelancer.com
10. Improperly Asking For
Professional Recommendations






If someone hasn't worked with you, don't ask
for a professional recommendation.
If you do, you're putting a connection in a
position to lie about their knowledge.
Ask people who know your work to recommend
you.

www.cincinnatfreelancer.com
Avoid these Annoying LinkedIn
Mistakes and ..
You'll be good to
GO!

www.cincinnatfreelancer.com
Looking for More Social Media and
Marketing Tips?
Follow my Blog!
Www.cincinnatifreelancer.com/blog

www.cincinnatfreelancer.com

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10 Ways to Annoy Every Connection on LinkedIn

  • 1. 10 Fast Ways to Annoy Every Business Contact on LinkedIn
  • 2. LinkedIn is the World's Largest Professional Social Media Network The potential for professional connections and sales is great, especially for B2B companies. www.cincinnatfreelancer.com
  • 3. Why? 57 percent of B2B Companies say they generated sales through LinkedIn*  45 percent of B2B Companies have gained a customer from LinkedIn*  47 percent of B2B Marketers say they actively use LinkedIn*  *From SPIRAL16 "How B2B Companies Are Using Social Media [INFOGRAPHIC]" http://www.spiral16.com/blog/2013/10/how-b2b-companies-are-using-social-media-infographic/ www.cincinnatfreelancer.com
  • 4. LinkedIn Continues to Grow     Professionals join LinkedIn at a rate of more than two per second.^ LinkedIn members did over 5.7 billion professionally-oriented searches in 2012.^ More than 3 million companies have a LinkedIn Company Page^ LinkedIn has more than 259 Million Users, including 84 million in the U.S.^ ^From LinkedIn www.cincinnatfreelancer.com
  • 5. But make these 10 Mistakes And you'll turn people off. When you turn people off, they tune you out. No one hears your message. www.cincinnatfreelancer.com
  • 6. If You're Doing These 10 Things on LinkedIn www.cincinnatfreelancer.com
  • 7. 1. Over Promoting Yourself    Don't turn every conversation back to your business or service. People right through blatant self-promotion. If your business is relevant to a conversation, by all means, Speak Up! www.cincinnatfreelancer.com
  • 8. 2. Making The Hard Sell  LinkedIn is social first, business second.  The hard sell is a turnoff  Promote your products and services on your company page, instead of a personal account. www.cincinnatfreelancer.com
  • 9. 3. Spamming Contacts     Spamming your connections’ inboxes with “special offers” or events every week will backfire. Be very selective in sending messages to your connection’s inboxes. Never let a sales pitch be a first communication. If you do, you’ll eventually find yourself with fewer connections. www.cincinnatfreelancer.com
  • 10. 4. Randomly Connecting    Send a quick note with each new invitation explaining why you want to connect. You’re taking a chance if you don’t. If you try to friend too many people you don’t know, you could be reported to LinkedIn as invitation spammer. www.cincinnatfreelancer.com
  • 11. 5. Unprofessional Profile    If you took your profile photo in the bathroom, or at a party, no one will take you seriously. Even worse is a profile with no picture at all. Profiles with incomplete work histories, no recommendations or endorsements are also suspect. Look professional! www.cincinnatfreelancer.com
  • 12. 6. Not Updating If you don't update your profile and status on a regular basis, people will forget you exist. It's a simple as that. www.cincinnatfreelancer.com
  • 13. 7. Being too cute   LinkedIn is not a place to get too cute in profile and work descriptions. People search for specific work titles and skills on LinkedIn. I'm a content provider, not a content "guru," not a content "ninja." www.cincinnatfreelancer.com
  • 14. 8. Posting irrelevant content    While it is important to post information in your LinkedIn groups ... It's more important to post Relevant Information. Remember, a sustainable building group wants different information than a animal rescue group. www.cincinnatfreelancer.com
  • 15. 9. Adding contacts' email addresses to your marketing lists    Don't abuse your connections by adding their email addresses to your marketing lists without permission. That is a no-no. It also violates common email marketing standards. www.cincinnatfreelancer.com
  • 16. 10. Improperly Asking For Professional Recommendations    If someone hasn't worked with you, don't ask for a professional recommendation. If you do, you're putting a connection in a position to lie about their knowledge. Ask people who know your work to recommend you. www.cincinnatfreelancer.com
  • 17. Avoid these Annoying LinkedIn Mistakes and .. You'll be good to GO! www.cincinnatfreelancer.com
  • 18. Looking for More Social Media and Marketing Tips? Follow my Blog! Www.cincinnatifreelancer.com/blog www.cincinnatfreelancer.com