F5 helps organizations improve user experience and simplify management with first integrated SPDY Gateway. F5’s Application Delivery Optimization (ADO) solutions accelerate applications across public and private clouds to better support remote and mobile users.

1. CONFIDENTIAL
Application Delivery Optimization
F5 Networks, May 2012

2. 2
F5 Announces First Integrated SPDY Gateway
Application Delivery Optimization lowers costs and delivers faster applications
App and Mobile and Application
Infrastructure Offload Remote Acceleration Performance Monitoring
• SPDY Gateway • Image Optimization • Application Analytics
• CSS Object Versioning • Content reordering • Centralized Visibility
F5 delivers first integrated F5 provides advanced F5 streamlined
SPDY Gateway for optimization capabilities application performance
emerging web protocol, for BIG-IP, the world’s monitoring across multiple
enabling faster apps and leading ADC, reducing the datacenters without agents,
offloading costly size of web images up to code or servers
infrastructure 50%

3. 3
Application Delivery / The Evolution
End User Network / App Owner
Many apps via various browsers
delivered to countless devices each
running a different O/S
FRONT END DELIVERY GENERATION
Server /
User Experience Network Demands

4. 4
Application Delivery / Today
End User Network / App Owner
Company’s are spending
upwards of $100,000 per
application just to
“tune” delivery
FRONT END DELIVERY GENERATION
Business Risks:
Tuning costs will continue to
 Losing customers increase with expansion of apps,
 Losing revenue devices and browsers
 Employee Productivity
User Experience Server / Network Demands

5. 5
Application Delivery Optimization / Rethinking Fast
End User Network / App Owner
With F5 you can optimize your
end user experience without
driving up IT infrastructure costs.
FRONT END DELIVERY GENERATION
Server /
User Experience Network Demands

6. 6
F5 Optimization Solution

7. 7
Next Generation Protocol: SPDY
•
•
•
•
For more information about SPDY, visit www.chromium.org/spdy/spdy-whitepaper.
Amazon Silk Android 3.0+ Chrome Firefox v11+

8. 8
App Infrastructure
Problems :
• Web apps on apache infrastructure would need to be updated to take
advantage of SPDY
• Non apache based apps can’t be accelerated (Oracle, MS, IBM…)
USERS
INTERNET
…
SDPY
HTTP

9. 9
Future-proof Your Web Applications
Solution: Legacy web apps get benefits of SPDY
 Reduce complexity and cost of upgrading
 Support new devices without re-architecture
 Scale existing legacy app infrastructure
USERS DATACENTER
INTERNET
…
BIG-IP
SDPY SPDY GATEWAY
HTTP

10. 10
Mobile and Remote Acceleration
Image Optimization
Before All Headers—135 KB
QUALITY: 90
SIZE: 102
Location Label Camera Date Exposure Program
Copyright Firmware Digitized Date Thumbnail
ISO Flash Compensation Modified Date JPEG Quality
Shutter Speed Image Number File Date Tags
Exposure Bias Lens Flash Unique ID
Max Aperture Lens ID Focal Length X Resolution
Focal Plane X Resolution Serial Number Focal Length in 35mm film Y Resolution
SOURCE: HTTP Archive (http://www.httparchive.org) Focal Plane Y Resolution Software CCD Width Flash Function Not Present
Focal Plane Resolution Unit Files size Aperture Flash Mode
Custom Rendered Dimensions F Number Supports Red-Eye Reduction
Exposure Mode Camera make White balance Flash Return
Scene Capture Type Camera model Metering Mode
• Reduce file size of image by
20-40%
• Reduce quality, remove
extraneous metadata, convert After All Headers—102 KB
format (GIF-> PNG)
• Maintain privacy
QUALITY: 70
SIZE: 50
Location File Date
File Size JPEG Quality
Dimensions Unique ID

11. 11
Real-Time End-User Performance SLAs
From Enterprise to Cloud
Clients
New Centralized App Analytics • Server Latency
• Page Load Time
• Response Codes
Instrumentation of App Performance • URLs
without adding agents, code or servers • Client IPs
• Client Geographic
• User Agent
… and much more
Applications
Custom
Private Public
DATACENTER CLOUD

12. 12
F5: Application Management, Scale, Optimization
App Delivery Optimization lowers costs and delivers faster applications
App and Mobile and Application
Infrastructure Offload Remote Acceleration Performance Monitoring
F5 delivers first F5 provides advanced F5 streamlines
integrated SPDY optimization capabilities application performance
Gateway for emerging for BIG-IP, the worlds monitoring across
web protocol, enabling leading ADC, reducing the multiple datacenters
faster apps and size of web images by up without agents, code or
offloading costly to 50% servers
infrastructure
Server /
User Experience Network Demands