Nowadays, the world of business is as competitive as it has ever been. And with mobile technology becoming more prominent, companies are changing the way they approach and convert customers. To be more specific, more and more consumers are using their mobile smartphones and tablets to search and shop online. In fact, it is estimated that every person on earth will own some form of a mobile device by 2015. With such a large number of mobile device users, it would only make sense to create mobile-based marketing campaigns. In the following sections, we’ll talk more about why businesses should consider going mobile and how they could benefit. If your are a Restaurant business Owner’s, maybe your have made yourself questions like: Why Should Restaurants Go Mobile? What Are the Advantages of Mobile Websites? What Are Mobile Websites? What Components Does a Mobile Website Has? Other Reasons to Use Mobile Marketing so do not hesitate and download our free Report to know the answers to the above questions and know how the Mobile Marketing can help grow your restaurant business.

1. The Restaurant Are Going Mobile
www.mobilenicheapps.com
Página 1

2. The Restaurant Are Going Mobile
The Restaurant Owner's Guide To Going Mobile
Mobilenicheapps
http://www.mobilenicheapps.com
support@mobilenicheapps.com
+52 656 6832995
Expose Your Restaurant Business To Mobile Users and Increase Your Customers
Data Base in No Time with
RESTAMOVIL
The First Directory of Restaurants Fully Optimized for Mobile Devices
http://www.restamovil.com
www.mobilenicheapps.com
Página 2

3. The Restaurant Are Going Mobile
Why Should Restaurants Go Mobile?
Nowadays, the world of business is as competitive as it has ever been. And with mobile
technology becoming more prominent, companies are changing the way they approach and
convert customers. To be more specific, more and more consumers are using their mobile
smartphones and tablets to search and shop online.
In fact, it is estimated that every person on earth will own some form of a mobile device by
2015. With such a large number of mobile device users, it would only make sense to create
mobile-based marketing campaigns. In the following sections, we’ll talk more about why
businesses should consider going mobile and how they could benefit.
What Are the Advantages of Mobile Websites?
The majority of businesses own a standard website to promote their products and services.
Unfortunately, not all of them have built mobile websites. While traditional websites are great
and work quite well, they don’t work well on mobile devices.
As a result, customers who are using their smartphones to browse through certain products may
become frustrated. When this occurs, consumers will usually end up on a competitor’s site. In
today’s day and age, mobile sites are essential for success.
What Are Mobile Websites?
A mobile website is basically a separate, mobile-friendly version of a regular website. The only
difference is that it has been optimized to work on tablets and smartphones. Since screen sizes
are generally much smaller than regular computers, mobile sites need to be extremely simple to
navigate and pick out information from.
More specifically, they need to be “thumb-friendly” meaning that consumers should be able to
easily view information on a screen without having to zoom in or out. Mobile websites usually
also have less text and larger fonts.
This is also due to the reduction in screen sizes for mobile devices. These sites typically offer
click-to-call buttons, GPS integration, and Google Map software. Once a visitor types in the URL
in their smartphone address bar, they’ll automatically be sent to the “mobile version” of the
website.
www.mobilenicheapps.com
Página 3

4. The Restaurant Are Going Mobile
What Components Does a Mobile Website Has?
The first major component that all mobile websites share is that they are simple in design.
Navigating a mobile site needs to be incredibly easy considering that visitors are going to be
browsing via their smartphones or tablets.
Mobile websites load much more quickly than regular ones and their text is simple to read. If
you decide to build one, you can either hire a professional web designer or build one yourself.
Here are a few more of the major elements that make up most mobile websites:

Click-to-Call: Instead of adding a phone number to your mobile site, click-to-call offers
users with the option of pressing a single button that will automatically dial the number
for them. This nifty mobile feature can result in far more call-ins from potential clients.

Google Maps: This comes in handy when prospects are searching for your
establishment. Integrated GPS software can allow customers to easily find your location
while they’re on the go.

Social Media: Social media icons should be included one each one of your mobile site’s
web pages. “Share” or “Like” buttons are incredibly useful for spreading the word about
your content and brand.

Menu: To show your customer all of that your Restaurant has to offer. Forget about the
old PDF menu that cannot even be opened on a mobile phone.

Online Order: With this feature you offer your customers the option to oder online direct
from their smartphones. Easy, Simply and Fast.
So Why Should Restaurants Go Mobile?
There are a variety of reasons why Restaurant businesses should consider building mobile
websites to help promote their brand. The first reason is because customers these days are
using their smartphones to make purchases while on the go. In order to cater to the increasing
demand for mobile purchases, companies should consider hopping on board the mobile
revolution. Here are a few more reasons why businesses should consider going mobile:

Growing Audience: Experts estimated that mobile technology and mobile users are
going to grow about eight times faster than the initial wave of online users. With that in
mind, it can be easy to see just how quickly mobile devices are going to take the world
www.mobilenicheapps.com
Página 4

5. The Restaurant Are Going Mobile
by storm. More and more people are going to use their smartphones to search for places
to eat or purchase items.

Branding: Mobile marketing provides businesses with the ability to really make a name
for their brand. These days, companies spend a lot of money to develop a brand that
customers are going to love. The good thing about mobile sites is that they are a
relatively budget-friendly way to do this.

Opportunity: Statistics consistently show that users these days prefer mobile websites
over standard ones. Keep in mind that larger companies like Maxim, Ferrari, and Go
Daddy have already jumped on board. There is a huge opportunity to increase profits
and follower rate by building a mobile website for your business.
Times are changing and if business don’t begin adapting, they’re going to lose out on a
significant amount of profits and popularity. Once you own a “.Mobi” site, you’ll be able to launch
a website that is friendly for all kinds of mobile devices, including smartphones and tablets.
Mobile websites are quicker, a lot smaller, and offer information in a very concise manner.
For people on the “on-the-go”, a mobile website can be very convenient. Movie theaters,
restaurants, and other establishments that are frequently visited by customers can now be
searched on mobile devices. People can find their favorite businesses and contact them with a
click of a button.
Other Reasons to Use Mobile Marketing
With a mobile website, customers can also partake in financial transactions with your company.
For example, they can purchase tickets or order meals or beverages. Another huge reason to
consider going mobile is because it is very cost efficient. Not only does running a mobile
website cost significantly less than running a standard one, you’ll be able to save loads of funds
on marketing costs.
For smaller businesses that don’t have large budgets, mobile marketing can be extremely
beneficial. Let’s look at a few other reasons why businesses could benefit from what mobile
marketing has to offer:

Measure Results: Unlike other forms of marketing, mobile marketing provides business
owners with the ability to measure their results. For instance, they can measure traffic
count for their mobile site as well as measure the number of users that they are
www.mobilenicheapps.com
Página 5

6. The Restaurant Are Going Mobile
converting. Data like this is extremely useful for bettering your services and the way you
present yourself to customers.

Connect Quickly: With email marketing, it can take days for a customer to open your
message- and that’s if they open it at all. With mobile marketing, you’ll be able to
connect with your customers right away. Whether it be through an SMS marketing
campaign or a mobile website, you’ll be in the palm of your customer’s hands wherever
they go.

It’s Different: In short, mobile marketing is different. Offering mobile coupons and
contests can be a great way to increase customer engagement and keep your followers
happy. QR codes can also be utilized as a way for making your mobile marketing
campaigns more interesting and fun.
As you can see, there are many reasons to partake in mobile marketing and build a site that is
friendly for smartphones and tablets.
So, do not hesitate and contact us to talk a little about mobile websites can help grow your
business in the already here Mobile Revolution.
CONTACT
Hector Jayat
Mobile Consultant
+52 656 6832995
Hector.jayat@mobilenicheapps.com
http://www.mobilenicheapps.com
www.mobilenicheapps.com
Página 6

7. The Restaurant Are Going Mobile
www.mobilenicheapps.com
Página 7