SlideShare uma empresa Scribd logo
1 de 25
Using digital media and online communication tools to engage landowners Eli Sagor [email_address]   USFWS & MNDNR Joint Private Lands Programs
Key ideas ,[object Object],[object Object],[object Object],[object Object]
Where do you turn for info? ,[object Object],[object Object],[object Object],[object Object]
Adult learners ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Learners value ,[object Object],[object Object],[object Object]
Google
Landowner  segmentation Owners Acres Source: Butler et al. 2007,  Journal of Forestry
2010 survey ,[object Object],[object Object]
Who are these people? ,[object Object],[object Object],[object Object],[object Object]
What are the characteristics of northern Minnesota family forest owners’ woodland info networks? Range: 0-14 Mean: 2.92 Median: 2 n =774
Percent of respondents naming at least one specific source, by source group
Personal networks
Satisfaction with network ,[object Object],= respondent = peer = forester or logger = cons / env group   Adding new sources to the network makes landowners happier. Satisfaction = 2.43 + .199*s  (where s = # sources;  p  < 0.001)
Landowners want to hear from professionals
So, what to do? ,[object Object],[object Object],[object Object],[object Object]
MyMinnesotaWoods
Discussion board
Atmosphere: moderated spaces ,[object Object],[object Object],[object Object]
Discussion board: What you can do ,[object Object],[object Object],[object Object],[object Object]
Share stories
Monthly email  update
Twitter, Facebook, etc
General content: What you can do ,[object Object],[object Object],[object Object]
Key ideas ,[object Object],[object Object],[object Object],[object Object]
Ideas, stories, etc: Drop me a line! ,[object Object],[object Object],[object Object],[object Object]

Mais conteúdo relacionado

Destaque

Phylum Platelmintos
Phylum PlatelmintosPhylum Platelmintos
Phylum Platelmintos
edwin1921
 
尼斯
尼斯尼斯
尼斯
tinaho
 
ABC of STEM CELL therapy (Lifecare - ReeCure Centre)
ABC of STEM CELL therapy (Lifecare - ReeCure Centre)ABC of STEM CELL therapy (Lifecare - ReeCure Centre)
ABC of STEM CELL therapy (Lifecare - ReeCure Centre)
Lifecare Centre
 

Destaque (13)

Sistemas de recomendação - Melhorando a experiência dos usuários
Sistemas de recomendação - Melhorando a experiência dos usuáriosSistemas de recomendação - Melhorando a experiência dos usuários
Sistemas de recomendação - Melhorando a experiência dos usuários
 
ΤΕΣΤ ΦΥΣΙΚΗ ΜΗΧΑΝΙΚΗ
ΤΕΣΤ ΦΥΣΙΚΗ ΜΗΧΑΝΙΚΗΤΕΣΤ ΦΥΣΙΚΗ ΜΗΧΑΝΙΚΗ
ΤΕΣΤ ΦΥΣΙΚΗ ΜΗΧΑΝΙΚΗ
 
Reino protistas
Reino protistasReino protistas
Reino protistas
 
Ensayo colonia
Ensayo coloniaEnsayo colonia
Ensayo colonia
 
Appropriation Art and Copyright: Do Layperson Judgments of Image Similarity M...
Appropriation Art and Copyright: Do Layperson Judgments of Image Similarity M...Appropriation Art and Copyright: Do Layperson Judgments of Image Similarity M...
Appropriation Art and Copyright: Do Layperson Judgments of Image Similarity M...
 
Paie et declarations_2
Paie et declarations_2Paie et declarations_2
Paie et declarations_2
 
From Arms to Farms: Fostering Peace through Agri-Fishery Development in Confl...
From Arms to Farms: Fostering Peace through Agri-Fishery Development in Confl...From Arms to Farms: Fostering Peace through Agri-Fishery Development in Confl...
From Arms to Farms: Fostering Peace through Agri-Fishery Development in Confl...
 
la cultura olmeca.
 la cultura olmeca. la cultura olmeca.
la cultura olmeca.
 
Filo moluscos
Filo moluscosFilo moluscos
Filo moluscos
 
Ensayo educación-en-la-colonia
Ensayo educación-en-la-coloniaEnsayo educación-en-la-colonia
Ensayo educación-en-la-colonia
 
Phylum Platelmintos
Phylum PlatelmintosPhylum Platelmintos
Phylum Platelmintos
 
尼斯
尼斯尼斯
尼斯
 
ABC of STEM CELL therapy (Lifecare - ReeCure Centre)
ABC of STEM CELL therapy (Lifecare - ReeCure Centre)ABC of STEM CELL therapy (Lifecare - ReeCure Centre)
ABC of STEM CELL therapy (Lifecare - ReeCure Centre)
 

Semelhante a Using digital media and online communication tools to engage landowners

Diane Remin - Raise More Money by Keeping Your Donors
Diane Remin - Raise More Money by Keeping Your DonorsDiane Remin - Raise More Money by Keeping Your Donors
Diane Remin - Raise More Money by Keeping Your Donors
itjkg
 

Semelhante a Using digital media and online communication tools to engage landowners (20)

Reaching and communicating with Minnesota family forest owners
Reaching and communicating with Minnesota family forest ownersReaching and communicating with Minnesota family forest owners
Reaching and communicating with Minnesota family forest owners
 
Minnesota family forest owner information sources and land management activity
Minnesota family forest owner information sources and land management activityMinnesota family forest owner information sources and land management activity
Minnesota family forest owner information sources and land management activity
 
Issrm 2011 kueper
Issrm 2011   kueperIssrm 2011   kueper
Issrm 2011 kueper
 
Simplified Data Mining for Direct Mail
Simplified Data Mining for Direct MailSimplified Data Mining for Direct Mail
Simplified Data Mining for Direct Mail
 
Communicating_Effectively_using social media.ppt
Communicating_Effectively_using social media.pptCommunicating_Effectively_using social media.ppt
Communicating_Effectively_using social media.ppt
 
GETTING YOUR MESSAGE RIGHT
GETTING YOUR MESSAGE RIGHTGETTING YOUR MESSAGE RIGHT
GETTING YOUR MESSAGE RIGHT
 
Secrets of great business writing
Secrets of great business writingSecrets of great business writing
Secrets of great business writing
 
Social work
Social workSocial work
Social work
 
Enterprise Online Fundraising Plan and Research
Enterprise Online Fundraising Plan and ResearchEnterprise Online Fundraising Plan and Research
Enterprise Online Fundraising Plan and Research
 
Marketing college 3rd year part 2
Marketing college   3rd year part 2Marketing college   3rd year part 2
Marketing college 3rd year part 2
 
Community needs assessment.pla_2014.handout
Community needs assessment.pla_2014.handoutCommunity needs assessment.pla_2014.handout
Community needs assessment.pla_2014.handout
 
Melbourne social media forum - Green Renters
Melbourne social media forum - Green RentersMelbourne social media forum - Green Renters
Melbourne social media forum - Green Renters
 
Primary Lined Paper With Space To Draw A Picture. (6
Primary Lined Paper With Space To Draw A Picture. (6Primary Lined Paper With Space To Draw A Picture. (6
Primary Lined Paper With Space To Draw A Picture. (6
 
Budget Communications Training 101
Budget Communications Training 101Budget Communications Training 101
Budget Communications Training 101
 
601-Session 15-Myinfoquest
601-Session 15-Myinfoquest601-Session 15-Myinfoquest
601-Session 15-Myinfoquest
 
Webinar - Copywriting for the Web: Today's Best Practices - 2017-05-18
Webinar - Copywriting for the Web: Today's Best Practices - 2017-05-18Webinar - Copywriting for the Web: Today's Best Practices - 2017-05-18
Webinar - Copywriting for the Web: Today's Best Practices - 2017-05-18
 
Webinar - How to Successfully Promote Your Year-End Fundraising Campaign - 20...
Webinar - How to Successfully Promote Your Year-End Fundraising Campaign - 20...Webinar - How to Successfully Promote Your Year-End Fundraising Campaign - 20...
Webinar - How to Successfully Promote Your Year-End Fundraising Campaign - 20...
 
Publicize, Promote and Plug Your Programs
Publicize, Promote and Plug Your ProgramsPublicize, Promote and Plug Your Programs
Publicize, Promote and Plug Your Programs
 
Weekend in Boca VII - Diane Remin - “Raise More Money by Keeping Your Donors:...
Weekend in Boca VII - Diane Remin - “Raise More Money by Keeping Your Donors:...Weekend in Boca VII - Diane Remin - “Raise More Money by Keeping Your Donors:...
Weekend in Boca VII - Diane Remin - “Raise More Money by Keeping Your Donors:...
 
Diane Remin - Raise More Money by Keeping Your Donors
Diane Remin - Raise More Money by Keeping Your DonorsDiane Remin - Raise More Money by Keeping Your Donors
Diane Remin - Raise More Money by Keeping Your Donors
 

Mais de Eli Sagor

Making Extension Content Discoverable: A 3-year evaluation
Making Extension Content Discoverable: A 3-year evaluationMaking Extension Content Discoverable: A 3-year evaluation
Making Extension Content Discoverable: A 3-year evaluation
Eli Sagor
 
Woodland Owner Networks and Peer-to-Peer Learning
Woodland Owner Networks and Peer-to-Peer LearningWoodland Owner Networks and Peer-to-Peer Learning
Woodland Owner Networks and Peer-to-Peer Learning
Eli Sagor
 

Mais de Eli Sagor (20)

Extension Forestry in the U.S.: A national review of state-level programs
Extension Forestry in the U.S.: A national review of state-level programsExtension Forestry in the U.S.: A national review of state-level programs
Extension Forestry in the U.S.: A national review of state-level programs
 
Extension Forestry in the US: Master volunteer and other peer learning programs
Extension Forestry in the US: Master volunteer and other peer learning programsExtension Forestry in the US: Master volunteer and other peer learning programs
Extension Forestry in the US: Master volunteer and other peer learning programs
 
Media and natural resource and environmental policy
Media and natural resource and environmental policyMedia and natural resource and environmental policy
Media and natural resource and environmental policy
 
Emerging communication opportunities for natural resource professionals
Emerging communication opportunities for natural resource professionalsEmerging communication opportunities for natural resource professionals
Emerging communication opportunities for natural resource professionals
 
Connecting with stakeholders using social media, MASWCD Dec. 2011
Connecting with stakeholders using social media, MASWCD Dec. 2011Connecting with stakeholders using social media, MASWCD Dec. 2011
Connecting with stakeholders using social media, MASWCD Dec. 2011
 
Rethinking Extension: Digital communication adn engagement for the Land Grant...
Rethinking Extension: Digital communication adn engagement for the Land Grant...Rethinking Extension: Digital communication adn engagement for the Land Grant...
Rethinking Extension: Digital communication adn engagement for the Land Grant...
 
Extension, research, and service as policy tools
Extension, research, and service as policy toolsExtension, research, and service as policy tools
Extension, research, and service as policy tools
 
Making Extension Content Discoverable: A 3-year evaluation
Making Extension Content Discoverable: A 3-year evaluationMaking Extension Content Discoverable: A 3-year evaluation
Making Extension Content Discoverable: A 3-year evaluation
 
The land grant university system and UMN Extension forestry
The land grant university system and UMN Extension forestryThe land grant university system and UMN Extension forestry
The land grant university system and UMN Extension forestry
 
Media and the general public (ESPM 3241 / 5241)
Media and the general public (ESPM 3241 / 5241)Media and the general public (ESPM 3241 / 5241)
Media and the general public (ESPM 3241 / 5241)
 
A network approach to private forest owner assistance: Theory, models, and p...
A network approach to private forest owner assistance: Theory, models, and p...A network approach to private forest owner assistance: Theory, models, and p...
A network approach to private forest owner assistance: Theory, models, and p...
 
Scholarship, engagement, and the Extension promotion process
Scholarship, engagement, and the Extension promotion processScholarship, engagement, and the Extension promotion process
Scholarship, engagement, and the Extension promotion process
 
Woodland Owner Networks and Peer-to-Peer Learning
Woodland Owner Networks and Peer-to-Peer LearningWoodland Owner Networks and Peer-to-Peer Learning
Woodland Owner Networks and Peer-to-Peer Learning
 
Digital media and Extension forestry
Digital media and Extension forestryDigital media and Extension forestry
Digital media and Extension forestry
 
A report from the woods
A report from the woodsA report from the woods
A report from the woods
 
FVCM follow-up webinar: Mark
FVCM follow-up webinar: MarkFVCM follow-up webinar: Mark
FVCM follow-up webinar: Mark
 
FVCM follow-up webinar: Tony
FVCM follow-up webinar: TonyFVCM follow-up webinar: Tony
FVCM follow-up webinar: Tony
 
FVCM follow-up webinar: Steve
FVCM follow-up webinar: SteveFVCM follow-up webinar: Steve
FVCM follow-up webinar: Steve
 
STEW-MAP: Understanding urban environmental stewardship in New York City
STEW-MAP: Understanding urban environmental stewardship in New York CitySTEW-MAP: Understanding urban environmental stewardship in New York City
STEW-MAP: Understanding urban environmental stewardship in New York City
 
Online Mapping & GIS
Online Mapping & GISOnline Mapping & GIS
Online Mapping & GIS
 

Último

Poster_density_driven_with_fracture_MLMC.pdf
Poster_density_driven_with_fracture_MLMC.pdfPoster_density_driven_with_fracture_MLMC.pdf
Poster_density_driven_with_fracture_MLMC.pdf
Alexander Litvinenko
 

Último (20)

Envelope of Discrepancy in Orthodontics: Enhancing Precision in Treatment
 Envelope of Discrepancy in Orthodontics: Enhancing Precision in Treatment Envelope of Discrepancy in Orthodontics: Enhancing Precision in Treatment
Envelope of Discrepancy in Orthodontics: Enhancing Precision in Treatment
 
Capitol Tech Univ Doctoral Presentation -May 2024
Capitol Tech Univ Doctoral Presentation -May 2024Capitol Tech Univ Doctoral Presentation -May 2024
Capitol Tech Univ Doctoral Presentation -May 2024
 
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
 
24 ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH SỞ GIÁO DỤC HẢI DƯ...
24 ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH SỞ GIÁO DỤC HẢI DƯ...24 ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH SỞ GIÁO DỤC HẢI DƯ...
24 ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH SỞ GIÁO DỤC HẢI DƯ...
 
Poster_density_driven_with_fracture_MLMC.pdf
Poster_density_driven_with_fracture_MLMC.pdfPoster_density_driven_with_fracture_MLMC.pdf
Poster_density_driven_with_fracture_MLMC.pdf
 
Basic Civil Engineering notes on Transportation Engineering, Modes of Transpo...
Basic Civil Engineering notes on Transportation Engineering, Modes of Transpo...Basic Civil Engineering notes on Transportation Engineering, Modes of Transpo...
Basic Civil Engineering notes on Transportation Engineering, Modes of Transpo...
 
Andreas Schleicher presents at the launch of What does child empowerment mean...
Andreas Schleicher presents at the launch of What does child empowerment mean...Andreas Schleicher presents at the launch of What does child empowerment mean...
Andreas Schleicher presents at the launch of What does child empowerment mean...
 
demyelinated disorder: multiple sclerosis.pptx
demyelinated disorder: multiple sclerosis.pptxdemyelinated disorder: multiple sclerosis.pptx
demyelinated disorder: multiple sclerosis.pptx
 
Chapter 7 Pharmacosy Traditional System of Medicine & Ayurvedic Preparations ...
Chapter 7 Pharmacosy Traditional System of Medicine & Ayurvedic Preparations ...Chapter 7 Pharmacosy Traditional System of Medicine & Ayurvedic Preparations ...
Chapter 7 Pharmacosy Traditional System of Medicine & Ayurvedic Preparations ...
 
philosophy and it's principles based on the life
philosophy and it's principles based on the lifephilosophy and it's principles based on the life
philosophy and it's principles based on the life
 
II BIOSENSOR PRINCIPLE APPLICATIONS AND WORKING II
II BIOSENSOR PRINCIPLE APPLICATIONS AND WORKING IIII BIOSENSOR PRINCIPLE APPLICATIONS AND WORKING II
II BIOSENSOR PRINCIPLE APPLICATIONS AND WORKING II
 
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
 
An overview of the various scriptures in Hinduism
An overview of the various scriptures in HinduismAn overview of the various scriptures in Hinduism
An overview of the various scriptures in Hinduism
 
An Overview of the Odoo 17 Knowledge App
An Overview of the Odoo 17 Knowledge AppAn Overview of the Odoo 17 Knowledge App
An Overview of the Odoo 17 Knowledge App
 
Word Stress rules esl .pptx
Word Stress rules esl               .pptxWord Stress rules esl               .pptx
Word Stress rules esl .pptx
 
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
 
Implanted Devices - VP Shunts: EMGuidewire's Radiology Reading Room
Implanted Devices - VP Shunts: EMGuidewire's Radiology Reading RoomImplanted Devices - VP Shunts: EMGuidewire's Radiology Reading Room
Implanted Devices - VP Shunts: EMGuidewire's Radiology Reading Room
 
Sternal Fractures & Dislocations - EMGuidewire Radiology Reading Room
Sternal Fractures & Dislocations - EMGuidewire Radiology Reading RoomSternal Fractures & Dislocations - EMGuidewire Radiology Reading Room
Sternal Fractures & Dislocations - EMGuidewire Radiology Reading Room
 
IPL Online Quiz by Pragya; Question Set.
IPL Online Quiz by Pragya; Question Set.IPL Online Quiz by Pragya; Question Set.
IPL Online Quiz by Pragya; Question Set.
 
Benefits and Challenges of OER by Shweta Babel.pptx
Benefits and Challenges of OER by Shweta Babel.pptxBenefits and Challenges of OER by Shweta Babel.pptx
Benefits and Challenges of OER by Shweta Babel.pptx
 

Using digital media and online communication tools to engage landowners

Notas do Editor

  1. output Q6 frequencies 100924.spv (similar in output results base file 100927.spv)
  2. output Q6 frequencies 100924.spv