10. SoundCloud
Leading sound sharing platform on the web
Over 7 million sound creators
Like Flickr or Youtube for sound
All kinds of sounds
11. SoundCloud
Leading sound sharing platform on the web
Over 7 million sound creators
Like Flickr or Youtube for sound
All kinds of sounds
An open platform
12. SoundCloud
Leading sound sharing platform on the web
Over 7 million sound creators
Like Flickr or Youtube for sound
All kinds of sounds
An open platform
1000s of apps, 1000s of developers and over 200
published apps
14. What is an API?
Application Programming Interface ≈ Platform
15. What is an API?
Application Programming Interface ≈ Platform
Computers talking to each other
16. What is an API?
Application Programming Interface ≈ Platform
Computers talking to each other
Exchange and manipulation of data
17. What is an API?
Application Programming Interface ≈ Platform
Computers talking to each other
Exchange and manipulation of data
Essential part of the web’s success
18. What is an API?
Application Programming Interface ≈ Platform
Computers talking to each other
Exchange and manipulation of data
Essential part of the web’s success
Adam Smith’s wet dream
26. Why API?
Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman
and http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php
27. Why API?
Allow people to use their own data...
Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman
and http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php
28. Why API?
Allow people to use their own data...
... empower people–everybody loves talking about stuff
that empowers them ...
Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman
and http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php
29. Why API?
Allow people to use their own data...
... empower people–everybody loves talking about stuff
that empowers them ...
... which spreads the word about your service
Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman
and http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php
30. Why API?
Allow people to use their own data...
... empower people–everybody loves talking about stuff
that empowers them ...
... which spreads the word about your service
Developer community–the ultimate power users
Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman
and http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php
31. Why API?
Allow people to use their own data...
... empower people–everybody loves talking about stuff
that empowers them ...
... which spreads the word about your service
Developer community–the ultimate power users
Extend your application–solve niche use cases
Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman
and http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php
32. Why API?
Allow people to use their own data...
... empower people–everybody loves talking about stuff
that empowers them ...
... which spreads the word about your service
Developer community–the ultimate power users
Extend your application–solve niche use cases
Conceptual clarity–the essence of your service
Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman
and http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php
38. Do communicate
MOST IMPORTANT STEP FOR BUILD PRODUCT IS BUILD PRODUCT.
SECOND MOST IMPORTANT IS BUILD PERSONALITY FOR PRODUCT.
http://www.avc.com/a_vc/2011/09/minimum-viable-personality.html