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E-Business Trends
Tod Maffin
President, InvestorTrack.com
E-Business 2000-2010
• Mobile Commerce
• From ERP to CRM
• Dynamic Pricing
• Internet Taxation
• Customer Service Online
• Digital Currency
Mobile Commerce
0
20
40
60
80
501st Generation 3rd Generation2nd Generation
EDI
Web-Based
E-Commerce
Mobile
Commerce
We Are Here
Mobile Commerce
• Mobile commerce will eclipse web-
based e-commerce in a heartbeat
• The killer app: Combining offers
with locating technology
• Also: Predictive modeling for
purchase likelihood
The Players
Pure Plays
(Web-based systems)
“Us Too’s”
(ERP clones)
Oracle
Baan
SAP
Dynamic Pricing
Models:
• Reverse Auction (priceline.com)
• Dutch Auction (falling prices)
• Aggregate Buying (mercata.com)
• Surplus Offload Auction
(activeassets.com)
• The future Coke machines! 
Online Customer Service
Online Customer Service
Live CSRs in web site
Digital Currency
Spending Beenz
uBarter.com
Thanks!
Tod Maffin
tod@investortrack.com

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