This document provides biographical information about Ravi Singh, the CEO and founder of ElectionMall Technologies. It discusses how Singh started the company in 2000 with a vision of increasing political participation through technology. ElectionMall has since grown significantly and now services thousands of political campaigns. The document outlines Singh's background, accomplishments, and international speaking engagements promoting the use of technology and social media in politics. It establishes Singh as a pioneer and leader in the field of political technology.

1. Corporate Profile
Technology
Campaign Guru
Online advertising
By Ravi Singh, Campaign Guru
where everyday is a campaign CEO of ElectionMall.com

2. Content
Letter
Biography:
Ravi Singh
CEO & Founder, ElectionMall Technologies, Inc.
Ravi Singh and ElectionMall on Stage
Leadership by Turban, by Ravi Singh
Our History
Campaign Guru
Campaign Cloud™, Powered by Microsoft®
ElectionMall Latin America
Contact

3. Presentation
Letter
I started this company with one computer and a vision to increase political participation. I never
imagined ElectionMall.com would service thousands of campaigns. Our foundation is the principle that
whether you are a school board mom or a presidential candidate, you deserve the technology to win.
ElectionMall.com is designed to be a “mall” where you can pick and choose the things you need to have
,
to gain the EDGE in your campaign. Many times, people reinvent the wheel – we believe that simple,
solid and affordable web technology is the key. We are excited to make available the products and
services you offer to the thousands of clients on the Campaign Cloud™, Powered by Microsoft®.
The needs of this market have been met by our unique and proprietary platform, which has been built
over the last 10 years; constructed not as a business application, but a political application.
ElectionMall.com focuses on providing technology solutions built on Microsoft® technology that
generates awareness, money, and votes.
The launching of Campaign Cloud™, Powered by Microsoft®, gives us an unprecedented position in the
market – a winning position we are confident that you will want to take advantage of. This
groundbreaking platform allows our clients to manage every campaign staffer, resource, password,
donor, email, document, and metric from one location.
Since 1999, ElectionMall.com has pioneered online innovations in the political arena. ElectionMall.com’s
management team has been profiled in Business Week Magazine, USA Today, CNN, Washington Post
and was listed in JMP Securities’ list of top 100 privately held Software Companies for 2008.
On behalf of the entire 70-member team, we are excited about working together to build opportunities
and propel your organization to online success. As CEO, I guarantee that the items we have chosen for
you and the dedication of my team will exceed your expectations, and will give you the EDGE you need
to win.
Thank you
Ravi Singh CEO
Electionmall.com

4. Biography
Ravi Singh
CEO & Founder
Ravi Singh is CEO and founder of ElectionMall™ Technologies, Inc., a non-partisan technology solutions
company, which provides citizens, candidates, and political parties with the necessary online tools, services,
and products to help them win elections via technology and the Internet. Known for its SaaS campaign
technology, ElectionMall has worked with over 600 different campaigns during the 2008 election cycle and
over 1000 campaigns during the 2010 campaign cycle. ElectionMall expanded into the Latin American market
during the 2010 Colombian Presidential Elections and recently opened offices in Bogota, Colombia. The
company, first featured in “Click the Vote” March 2004 BusinessWeek Magazine®, is considered to be one of
the largest and fastest growing campaign and election technology firms in the United States. With offices in
Washington D.C., Chicago, Brussels, and Bogotá, the company provides a unique “one-stop shop”
technology approach for a variety of candidates since 2000.
Singh has played an integral role these past two
years in Presidential and Parliamentary
campaigns all over the world, including Europe,
Asia and Latin America. As a result of Singh’s
visionary approach ElectionMall has launched
Campaign Cloud™, Powered by Microsoft®,
which allows campaigns to manage all of their
technology services and social networks via one
central login. Campaigns across the globe are
utilizing ElectionMall to be a part of this new
technological phenomenon, which is not only
spreading their message via the Internet, but is
providing them with affordable technology
solutions.
Singh, described as the “campaign guru, in a
”
USA Today® article, is a featured speaker on
eDemocracy and is a visionary in cloud
computing, which he has promoted
“Ravi is one of the new powerbrokers whose sites and bytes may
well influence how you cast your ballot come November.
” enthusiastically at international speaking
USA Weekend Magazine, 2004 engagements at the European Union Parliament
in Belgium, a United Nations Conference in
Guadalajara, Mexico and Sao Paulo, Brazil, the Public Affairs Association of Canada in Toronto, and the
Personal Democracy Forum in New York and Madrid, plus numerous academic speeches at universities
abroad. During these presentations Singh has encouraged world leaders to use social media networking
sites and establish dialogues with their grassroots supporters. Over the past two years Singh was awarded
the prestigious Sikh in Media Award and received an award as one of “50 Outstanding Asian Americans” for
his work encouraging participation via the Internet. In 2008 Singh was named a “Rising Star” by Campaigns

5. Biography
and Elections Magazine®. In 2004, USA Weekend Magazine® named Ravi Singh as one of the “five new
powerbrokers whose sites and bytes may well influence how you cast your ballot come November.
”
Singh, the first-born son of U.S. immigrant parents, began his political journey at age 14 when the US Armed
Forces forbid him to wear his turban in a USA Military Academy. Senator Paul Simon and Congressman
Dennis Hastert introduced legislation on his behalf signed by President Ronald Reagan in 1987. This
legislation allowed Singh to graduate from the military academy with full honors as a 2nd Lieutenant, making
him the first American with a turban to graduate.
In 1995, Singh taught citizens at the Illinois State Fair “how to use the Internet and surf Yahoo!®. In 1996, he
”
was asked to serve on the National Asian American Planning Committee, collecting “Internet email
addresses” for the 1996 Presidential Election. By the age of 25, Singh’s passion for politics inspired him to run
for public office. He was the first Asian American and Sikh with a turban to run for office in the 42nd District
Illinois General Assembly. During his campaign, Singh made history by launching the first “online chat town
hall meeting” and the first Internet candidate campaign website in the district.
Following his run for political office, Singh founded ElectionMall™ Technologies, Inc., in 2000 and was one of
the first in the industry to send a unique electronic card over the
Internet known as eYardSigns®, utilized in the 2000 Presidential
Campaign by both George W. Bush and the Democratic National
Committee. ElectionMall continued in its pioneering approach in 2004
as CNN® and PC Magazine® highlighted the first online animation
debates, which premiered on www.electionmall.tv.
As an “industry pioneer” and inventor with registered patents, Singh
and ElectionMall have qualified as the only online “registering
authority” (RA) providing digital authentication certificates for
candidates, campaigns, and political organizations’ websites. The
exclusive online program, known as ElectionSecurity™, ensures
election and campaign trust, security, and protection for online political
consumers.
Ravi Singh, born and raised in the United States, has a Bachelors of
Science from Valparaiso University and a Masters in Political Science
from Northwestern University. He is a member of the EAPC (European),
the AAPC (American), and IAPC (International) Associations of Political
Consultants, serving on the IAPC Board as well. Singh is the author of
two books and various articles. Singh is also an author and his book,
Leadership by Turban, is now available on Amazon®.com. Singh has
published articles on Campaign Relationship Management and “Voter
Space” for George Washington University. Singh currently resides in
Washington D.C. and can be followed on Twitter during his international
travels @CampaignGuru.

6. Ravi Singh and Electionmall on stage
Ravi Singh and Electionmall
On stage
Since 1986, Ravi Singh has had a representative participation in the
international scene. It has evolved to the point that Ravi Singh is setting
the standard for many of today’s communication models. His
presentations and speeches have captured the attention of influential
personalities of global and international leaders.
1986 Ravi Singh attends Marmion Military Academy, but due
to U.S. Military rules, Singh is told he can’t wear his
turban at the Academy as the turban doesn’t conform
to uniform regulations. Ravi and his mother petition
the U.S. government and in 1988, President Reagan
signs legislation allowing Sikhs to wear their turbans.
1997 Ravi Singh, at age 25, ran for State Representative in
Illinois. Singh, when he ran for office was the first
Asian American to wear a turban and run for public Since 1986, Ravi Singh has had a
representative participation in the international
office in the United States. scene has evolved to the point of it was he
who set many of the current communication
2000 ElectionMall is founded. lines as a model.
2000 Ravi speaks at the DNC and RNC conventions about Internet technology.
2000 ElectionMall secures their first client in the Republican National Committee, for a tool called,
eYardSigns that allowed users to send electronic political cards to their friends.
2003 ElectionMall receives funding from Microsoft Executive, George Spix.
2004 ElectionMall moves their offices from Los Angeles to Washington, D.C.
2004 Ravi is a speaker at the Politics Online Conference, held by George Washington University. Also,
Ravi is highlighted in several publications including Business Week and USA Today.
2004 Ravi Singh, attends International Association of Political Consultants (IAPC) Conference in
Vancouver, Canada and becomes one of the youngest members of the organization.
2004 Ravi authors a chapter for George Washington University on Campaign Relationship
Management. ElectionMall opens an eDemocracy Lab in New Delhi, India.

7. Ravi Singh and Electionmall on stage
2005 ElectionMall becomes a member of European Association of Political Consultants (EAPC), and
Ravi Singh speaks about 2004 Online Campaign in the United States in Porto, Portugal.
2005 ElectionMall, Inc. announces the opening of their first international office in Monterrey, Mexico
2005 Ravi Singh speaks at Monterrey Institute of Technology with Joe Trippi, campaign manager of
Howard Dean, about Online Campaigning and upcoming presidential election in Mexico.
2005 ElectionMall has a press conference with Ravi Singh, Secretary of State Trey Grayson (Kentucky),
and Secretary of State Rebecca Vigil-Giron (New Mexico). ElectionMall launches Election Security
Seal Program to verify campaign websites.
2005 Ravi Singh attends IAPC Conference in Berlin, Germany
2006 ElectionMall launches its proprietary fundraising system called DonationPages.com. Any
candidate running for office can create their own fundraising page at no-cost. First
Software-as-a-Service Fundraising Application in Politics.
2006 Ravi Singh travels to Budapest, Hungary to attend an eDemocracy Conference and speak about
ElectionMall’s Election Security Seal Program.
2006 Ravi authors a chapter on how political campaigns can leverage social networks for George
Washington University.
2007 Ravi is named a Rising Star by Campaigns and Elections Magazine.
2007 Ravi Singh attends IAPC Conference in Bali, Indonesia, and is named to Board of Directors. Singh
is the youngest board member of IAPC.
2007 ElectionMall begins work for Anwar Ibrahim, former Finance Minister of Malaysia and leader of
the opposition party.
2008 ElectionMall and Ravi Singh provide technology to multiple Presidential hopefuls. Democratic
and Republican State Parties.

8. Ravi Singh and Electionmall on stage
2008 Ravi Singh provides technology guidance to Dr. Anwar Ibrahim of Malaysia. Dr. Ibrahim is former
Finance Minister of Malaysia and leader of the Opposition Party. With the help of ElectionMall
and Ravi, the opposition party is able to secure legislative majority in five of thirteen states.
2008 ElectionMall provides services to over 500 campaigns during the 2008 Election Cycle, including
Democratic and Republican State Parties.
2008 ElectionMall is named one of the top privately held software companies by J&P Securities.
2008 In Mexico ElectionMall provides mobile technology to political parties during July election and
Ravi Singh speaks at United Nations Conference on eDemocracy in Guadalajara.
2008 ElectionMall provides training with multiple political parties and candidates in Bogota, Colombia.
2008 Ravi Singh is invited to speak by Microsoft and Burson-Marsteller at the European Union in
Brussels, Belgium to speak to members of Parliament about Online Campaigning and how it can
be used in their races in 2009.
2008 ElectionMall opens European offices in Brussels.
2008 Ravi Singh speaks at a Campaign Managers Conference of the European People’s Party (EPP),
Europe’s largest political party with 69 member parties.
2009 ElectionMall provides technology to candidates running for Parliament of the European Union.
2009 Through partnership with Burson-Marsteller, ElectionMall helps launch www.VoteWatch.eu, the
first website in Europe tracking votes of the European Parliament.
2009 Ravi Singh speaks at Public Affairs Conference in Toronto, Canada.
2009 ElectionMall provides technology to municipal and local candidates running for office in Mexico.
2009 In Ukraine, Singh addresses students and media at Kiev University.
2009 Ravi Singh speaks at first annual European Personal Democracy Forum in Barcelona, Spain.
2009 Ravi Singh attends 2009 IAPC in Panama finishes two-year term on IAPC Board of Directors.
2009 ElectionMall provides technology to two presidential campaigns in Ukraine.
2010 ElectionMall conducts meetings with possible candidates for president in Nigeria and Sudan.
Ravi Singh provides strategic guidance to EPP and candidate during Parliamentary campaigns in
Hungary.

9. Ravi Singh and Electionmall on stage
2010 In Paris, Ravi Singh is the keynote speaker the EPP’s Youth Conference.
2010 Aaron Ronsheim, Director of Web Strategy, address candidates, students, elected officials, and
media at Puebla University, in Mexico.
2010 Simer Singh, President, speaks to candidates, students, elected officials, and media in
Chihuahua, Mexico.
2010 Ravi Singh is invited by the National Democratic Institute, to speak at a political training seminar
in Medellin, Colombia.
2010 ElectionMall re-launches www.EPP.eu, the website for the EPP.
2010 Ravi Singh speaks to the top political strategists the 2010, EPP Campaign Managers Meeting in
Malta.
2010 ElectionMall profiled in the newspaper The Australian, about creating an offering for the Australia
elections.
2010 ElectionMall provides technology to Mexican candidates during state and local elections.
2010 Ravi Singh serves as technology advisor to President Juan Manuel Santos during the 2010
Presidential Election.
2010 ElectionMall has meetings in Dublin, Ireland with Fine Gael party for upcoming 2011
parliamentary elections.
2010 ElectionMall announces the opening of eDemocracy Lab for Latin America in Bogota, Colombia.
2010 ElectionMall works as technological advisor for presidential candidate Jose Serra in Brazil.
2011 ElectionMall work as technological advisor for elected Prime Minister Enda Kenny during the
Ireland elections of 2011.
2011 ElectionMall wins at the Pollie Awards, the award for “most creative fundraising event” in the
fundrising candidate category for Adam Kisinger-Money Bomb Widget
2011 ElectionMall wins at the Pollie Awards, the award for “Best online game use” in the Internet
Miscellaneous category for the Santos Presidente game.
2011 ElectionMall wins at the Pollie Awards, the award for “Best Internet Campaign” in the
International Candidate category for SantosPresidente.com

10. Leadership by Turban
Leadership by Turban
By Ravi Singh
Leadership by Turban, a book by Indian American
Ravi Singh, is unique both in form and content. The
first e-book to be marketed in India, it challenges
some of the most common stereotypes of life in the
United States of America post 9-11.
“I have dedicated the book, which was released in
US on the 9-11 anniversary, to Sardar Balbir Singh
Sodhi who was killed in the aftermath of the WTC
terror attack. There is great hunger among the
mainstream community in the US to get knowledge
about different cultures and the book tries to satisfy
that. In fact, it’s time that the Sikh community came
out with pride to seek an identity in the West,’’ says
Singh, who himself regularly goes to gurdwara at
Beverly Hills.
While he hopes his book will help younger
members of his community in the US to accept the
high values of their culture it will also educate the
When Denzel Washington, whom I’ve always
admired, said he admired me for wearing the turban mainstream community. Of course, the 30
I received the validation of a lifetime.
” something Singh is completely at ease with his
own cultural identity. “I prefer to wear sherwanis
with zardozi embroidery to White House parties rather than three-piece suits. And when Denzel
Washington, whom I’ve always admired, said he admired me for wearing the turban I received the
validation of a lifetime’’ he says.

11. Our History
Our history, Our profile
“Everything for your campaign in one place”
The ElectionMall™ Technologies vision is to be a
world class leader in providing technology
solutions for elections and business knowledge for
candidates, members of the campaign, political
parties and consultants. Thereby increasing the
awareness, money and votes. At the same time,
ElectionMall™ Technologies provides citizens and
voters the opportunity to engage in the electoral
process.
ElectionMall™ Technologies is the first store for
Internet policy. We are a nonpartisan technology
development company and a member of the
American (AAPC), European (EAPC) and
International (IAPC) Associations of Political
Consultants. ElectionMall™ Technologies has
offices in Washington DC, Brussels, Mexico City
and Bogotá, Colombia, and has requested more
than 63 international patents.
ElectionMall™ Technologies, Inc. was founded by Ravi Singh in 1999. In 1995, Mr. Singh gave an online
course at Illinois State Fair and in 1997 launched the first e-campaign during the elections for state
representative.
Ravi Singh has appeared with ElectionMall on the political scene in various countries such as USA,
Ukraine, Malaysia, Mexico, Spain, Colombia.

12. Campaign Guru
Campaign Guru
There are five elements in creating a campaign:
1. “Building” a presence by having a website.
2. Learn to "manage" your website, by being able to
update content, photos, messages and respond to
social networks and emails.
3. "Buying" to invest in your strategy. The more you
invest, the more you get. If you use a child to
design your website, the website will look like a
child. If you use a professional, the website will
look like a professional.
4. The site must "promote" through online
advertising through search engines like Bing or
social networks like Facebook.
5. Finally, “buy. Yes, buy!. You must understand
”
that technology is constantly changing. If you don't
look to improve your website with new
technologies, it will 'die' and so will your site traffic.
Copyright 2012. All rights reserved
Ah! and the strategy is defined by experience and metrics. Strategy that Ravi Singh has at
www.campaignguru.com, designs and advice for the success of your campaign.

13. Campaign Cloud
Campaign Cloud™
Powered by Microsoft®
What is Campaign Cloud™?
ElectionMall’s Campaign Cloud™, Powered by Microsoft®, is the ultimate technology solution for
campaigns of all sizes and budgets. It offers a single log-in and dashboard with an integrated suite of
tools accessible from any computer with a high-speed internet connection. Campaign Cloud™ helps
Candidates, Political Parties, Consultants and Political Organizations:
• Build websites
• Manage staff, volunteers and data
• Raise money through ticketed events and online widgets
• Promote their message through social media, phone, email, and text messaging
• Shop for promotional products like t-shirts, yard signs and bumpers tickers, on-demand
How Can Campaign Cloud™ Help You?
Built on enterprise-class Microsoft® technologies, Campaign Cloud™ uses ElectionMall, Microsoft® and
third party applications to help you raise money, generate awareness, and secure votes.
Your Free Campaign Cloud™ Account includes:
• Web presence with easy-to-use tools to update content.
• Complete fundraising software from DonationPages.com.
• Built-in Tasking and Calendar to track events and meetings.
• Customizable, user permission access levels based on staff position.
• Social Network Manager for planning and executing campaigns on Twitter and other social networks.
• Web-based versions of Microsoft’s productivity applications, Word and Excel®, plus 25GB storage
per user.

14. Electionmall Latinamérica
Electionmall
Latin America
The Colombian elections, held the 20th of June 2010, made global news. It was the first election in
Colombian political history that Internet played a central role.
ElectionMall is proud not only to had provided the technology to Juan Manuel Santos but to be part of
internet political campaigning success that took place in Colombia.
Some internet facts in Colombia; 3rd highest internet access in Latin American, one in four Colombians
has a Facebook account and a historical voter turnout with 9,004, 221 votes.
ElectionMall results and records in just 50
days of the Santos campaign:
• Santos web page received 1,000,000 visits.
• Hundreds of political endorsements on the
web page
• Tripled the number of the views to the
campaign’s YouTube.
• More than 1,700,000 visited campaign’s
Facebook Fan page.
• More than 19 fans per minute used
ElectionMall’s Facebook application for the
Santos campaign.
• ElectionMall increased the followers to
Santos’s twitter feed by 360%.
• More than 4,600,000 emails were sent on the campaign’s behalf by ElectionMall.
• More than 30 splash pages were designed and build for the campaign by ElectionMall.
• Through ElectionMall technology, 1,000 website were created in less than 48 hours.
Before ElectionMall joined the Santos campaign, the opposition was winning polls. With the media
lacking on to this fact, the campaign had nowhere less to go but up in the polls. With the arrival of
ElectionMall to the campaign of Juan Manuel Santos, the polls did a 180 resulting in Juan Manuel
Santos winning the election. Through assisting the campaign, ElectionMall had the opportunity to
introduce new aspects of technology such as short code tied into the online platform that received
wide acclaim from the media.

15. Electionmall Latinamérica
Electionmall
Latin America
ElectionMall won 3 Pollie awards for Santos Campaign:
• “Best Internet Campaign” in the International Candidate category for SantosPresidente.com.
• “Best Online Game Use” in the Internet Miscellaneous category for the Santos President game.
• “Best Mobile Application” for iPhone with Purple Forge.

16. Contact
Contact
Ravi Singh Colombia address:
CEO & Founder Calle 100 No.8A-55
ElectionMall Technologies Inc. World Trade Center
E-mail: ceo@electionmall.com Torre C- Piso 10
Telephone: +57 1 6467496
CampaignGuru Meixco City address:
TORRE ESMERALDA II
campaignguru@electionmall.com Bvld. Manuel Avila Camacho #36
Piso 12
@campaignguru México, DF
CP.11000
Facebook.com/thecampaignguru Telephone: +52 015591721448
Youtube/thecampaignguru
EE.UU address:
Flickr.com/campaignguru 1101 Pennsylvania Ave., NW
Evening Star Building
Ustream.tv/channel/campaignguru 6th Floor
Washington, DC 20004
Telephone: +1 2023872608
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