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Embracing Social Media in the
        Classroom:
  Why? Why not? How?


                      Valerie Lopes, PhD
          Advancing Learning Conference
                 Thursday May 26th, 2011
                       Lambton College
Agenda


• Setting the context

• What is social media

• Guiding Principles for using Social Media

• Considerations for Integrating Social Media in the
  curriculum
Learning Objectives

At the end of this session you will be able to:

• Describe Social Media

• Discuss some ways that it may be used in the classroom

• Discuss some of the advantages and disadvantages to
  using social media for teaching and learning

• Identify the preliminary steps to implementing social
  media into curriculum delivery
Setting the context

                               ―
     ―Just as print technologies and literacies shaped the
Enlightenment, the social media technologies and literacies
will shape the cognitive, social and cultural environments of
             the 21st century‖… Harold Rheingold


What's most important is not access to the Internet — we have more than a
billion people on the Internet now and there are over 4 billion phones in use—
         but access to knowledge and literacies for the digital age.


The ability to know has suddenly become the ability to search and the ability to
                              sift and discern.
Who are our learners?

The claims about the net generation fall into three categories:

• their widespread and intensive use of digital technologies;

• the impact of this use on how this generation accesses and uses
  information, how they interact socially, and how they learn;

• the unique behavioural characteristics and learning styles of this
  generation.

With the exception of the first category a review of the popular and
academic literature shows that there is no empirical support for the most
prevalent claims in the other two categories and methodologically sound
research contradicts this claim.
Our learners….

• ―Digital learners in higher education – Generation is not
  the issue‖ – Mark Bullen, Tanis Morgan, Adnan Qayyum – Canadian
  Journal of Learning and Technology

Students born before and after 1982 are not significantly
different in how they learn

THIS IS NOT AN ARGUMENT FOR MAINTAINING THE
STATUS QUO ….what it means is that we MUST:

Avoid the temptation to base our decisions on generational
stereotypes
Generation is not the issue – CONTEXT is…


• Seek deeper understandings of how students (all of us) are
  using technology and what role it plays in learning and
  teaching

• Identify the issues associated with both social and
  educational uses of social media – and resist the urge to
  make institutional wide decisions that may not be
  appropriate for all subjects/programs/groups of learners

• Find technologies/social media tools that are specific to
  context and content
Social Media – defined?

Wikipedia
Social media is the use of web-based and mobile technologies to turn communication into
interactive dialogue

Joe Thornly
Social media are online communications in which we shift instantly and easily between the
role of audience and creator – without needing to know how to code. We do this by using
social software that incorporates functions like publishing, sharing, friending, commenting,
linking and tagging


Chartered Institute or Public Relations - UK
Social media is the term commonly given to Internet and mobile-based channels and tools
that allow users to interact with each other and share opinions and content. As the name
implies, social media involves the building of communities or networks and encouraging
participation and engagement
“Social Media” – just another meme?
Let’s take a look…


• Social Media Explained Visually
What is social media?
Includes the various online technology tools that enable people to share
information and resources – text, audio, video, images, podcasts and other
multimedia communications – It’s all in the clouds…. It’s all about Communication
Social Perspective
Social Networks

• Redefine communities, friends, citizenship, identity,
  presence, privacy, geography



• Enable learning, communication, sharing, collaboration,
  community



• Networks form around shared interests and objects
The challenge


How do we make learning so interesting that we engage
learners in more ways that what’s in/on their laptops, mobile
phones, ipads, playbooks, android devices?


How do we learn to teach in ways in which
       we never learned to learn?
Rheingold’s 5 Social Media Literacies
A new way of communicating


• education that acknowledges the full impact of networked
  publics and digital media must recognize a whole new way
  of looking at learning and teaching….Henry Jenkins

• This is not just about using new tools in the classroom – it
  is about adopting new ways of teaching and learning and
  living and being…..

    ……..that’s what so difficult….
Why use social media?

               Why use anything in the classroom?

It depends…What do you want to do?

•   Deliver information in a virtual space
•   Broadcast information
•   Extend the classroom
•   Collectively share and gather resources (co-construct knowledge)
•   Increase access
•   Enhance dialogue
•   Share information
•   Assess learning
•   Create a virtual social space
•   Explore new ways for students to express themselves and be
    creative
So many choices…

Examples of Social Media
Effective uses of Social Media


                It’s all about Communication


                        Collaboration:
                                             Shared document
Social Bookmarking     Synchronous and           creation
                        asynchronous


                           Content
Streaming media –        communities             Real time
   videos, audio        Commenting,             networking
                     reviewing, reflecting
Uses for social media


•   Collaborating        •   Reviewing
•   Moderating           •   Questioning
•   Negotiating          •   Replying
•   Debating             •   Posting and Blogging
•   Commenting           •   Networking
•   Meeting              •   Contributing
•   Skyping              •   Chatting
•   Video conferencing   •   Twittering
•   Texting              •   Microblogging
•   Broadcasting         •   Instant Messaging
Multiple Pathways to Demonstrate Knowledge

           • YouTube                             • SlideShare
  Video                          Presentations
           • Vimeo                               • Presi



           • Wordpress              Photo        • Picasa
 Webpage
           • MediaWiki             Collages      • Flickr


                                                 • Amazon
           • Glogster
  Poster                            Reviews      • Yelp
           • Wordle
                                                 • Netflix



                   Debates   • CreateDebate
Experiential Learning Potential


                                                 • Facebook
 Simulations    • Second Life    Role Playing
                                                 • Twitter



Professional    • Ning                           • Museums
                                 Virtual Field
 Learning
 Networks       • LinkedIn           Trips       • Art Galleries



   Guest
                                  Develop        • Digg
                • Skype           Personal
Lectures and                                     • Diggo
Conversations   • U Stream        Learning
                                  Networks       • RSS Feeds
Bloom’s Cognitive Pyramid
Social Media in the classroom
•   Conduct Office Hours via Skype           •   Use Foursquare for students to check
                                                 in at assigned locations
•   Use Twitter hash tags to organize
    weekly discussions                       •   Debate a topic using CreateDebate

•   Use Social Bookmarking to Note           •   Create a course Wiki for study notes
    Important Sites for Learning
                                             •   Write a review of a book or restaurant
•   Create a Class Group Page on                 on Amazon or Yelp
    Facebook

•   Use Google Docs for Group Work and       •   Use Google Earth or Google Maps to
    Collaboration                                Explore Cities or Regions of the World

•   Use Skype to Bring in a Guest            •   Have students create blogs to journal
    Speaker (and record the talk)                and display work

• Digital Literacy                           • Media Literacy

       100 Inspiring Ways to use Social Media in the
       Classroom
Let’s Debate

Is Facebook good for people?
Why not?
Challenges/Major Concerns – The Why Nots

 • Reluctant Students             • Time Requirements


 • Buy in                         • Reluctance from others


 • Multiple Log-ins and           • Learning the necessary skills
   Passwords
                                  • Multiple systems
 • Many choices
                                  • Relevance
 • Institution’s Acceptable Use
   Policy                         • Digital Bling

 • Online Safety and Security     • Miscommunication
Protect your Identity Online

•   Think before you click!
•   Know who your friends are.
•   Pay attention to privacy settings.
•   Avoid disclosing your location.
•   Don’t share your password and change it regularly.
•   Trust your instincts.
•   Be ultra-careful with your SIN.
•   Protect your e-mail address.
•   Protect your privacy, as well as your friends’ privacy .
•   Be discreet.
The Path to Implementation

                      Identify the
                       Objective

     Redesign
                                              Explore the
                                                Tools

                       Think in terms of
                      desired outcomes
                   first, and then find the       Design the
Revise                tool that can aid in           Task/
                        reaching those            Assignment
                           outcomes.




                                               Explain in
                                                 Class
         Reflect
                                                Detailed
                                               Guidelines
                       Assess the
                       Outcomes
http://thestar.blogs.com/stargazing/2011/03/finally-social-media-explained.html
Thank you for listening




Valerie Lopes – valerie.lopes@senecac.on.ca
            416-491-5050 x 2111
Resources


• Centre for Learning and Performance Technology –
  Social Learning Tools 2011

• Skype in the Classroom

• Examples of educational wikis

• Directory of Learning Tools – 2011

• Twitter Basics – Video
Resources


• Office of the Privacy Commissioner of Canada

• Ten Guiding Principles for the use of Technology in Learning –
  Contact North

• Ontario College of Teachers - Professional Advisory: Use of
  Electronic Communication and Social Media

• Attention and Other 21st-Century Social Media Literacies
Resources


• To Bloom or not to Bloom – probably the best
  explanation of Learning Objectives around

• Bloom’s Cognitive Pyramid – using social media

• Bloom’s Digital Taxonomy

• Twelve Cognitive Processes that Underlie Learning

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Embracing social media_lambton

  • 1. Embracing Social Media in the Classroom: Why? Why not? How? Valerie Lopes, PhD Advancing Learning Conference Thursday May 26th, 2011 Lambton College
  • 2. Agenda • Setting the context • What is social media • Guiding Principles for using Social Media • Considerations for Integrating Social Media in the curriculum
  • 3. Learning Objectives At the end of this session you will be able to: • Describe Social Media • Discuss some ways that it may be used in the classroom • Discuss some of the advantages and disadvantages to using social media for teaching and learning • Identify the preliminary steps to implementing social media into curriculum delivery
  • 4. Setting the context ― ―Just as print technologies and literacies shaped the Enlightenment, the social media technologies and literacies will shape the cognitive, social and cultural environments of the 21st century‖… Harold Rheingold What's most important is not access to the Internet — we have more than a billion people on the Internet now and there are over 4 billion phones in use— but access to knowledge and literacies for the digital age. The ability to know has suddenly become the ability to search and the ability to sift and discern.
  • 5. Who are our learners? The claims about the net generation fall into three categories: • their widespread and intensive use of digital technologies; • the impact of this use on how this generation accesses and uses information, how they interact socially, and how they learn; • the unique behavioural characteristics and learning styles of this generation. With the exception of the first category a review of the popular and academic literature shows that there is no empirical support for the most prevalent claims in the other two categories and methodologically sound research contradicts this claim.
  • 6. Our learners…. • ―Digital learners in higher education – Generation is not the issue‖ – Mark Bullen, Tanis Morgan, Adnan Qayyum – Canadian Journal of Learning and Technology Students born before and after 1982 are not significantly different in how they learn THIS IS NOT AN ARGUMENT FOR MAINTAINING THE STATUS QUO ….what it means is that we MUST: Avoid the temptation to base our decisions on generational stereotypes
  • 7. Generation is not the issue – CONTEXT is… • Seek deeper understandings of how students (all of us) are using technology and what role it plays in learning and teaching • Identify the issues associated with both social and educational uses of social media – and resist the urge to make institutional wide decisions that may not be appropriate for all subjects/programs/groups of learners • Find technologies/social media tools that are specific to context and content
  • 8. Social Media – defined? Wikipedia Social media is the use of web-based and mobile technologies to turn communication into interactive dialogue Joe Thornly Social media are online communications in which we shift instantly and easily between the role of audience and creator – without needing to know how to code. We do this by using social software that incorporates functions like publishing, sharing, friending, commenting, linking and tagging Chartered Institute or Public Relations - UK Social media is the term commonly given to Internet and mobile-based channels and tools that allow users to interact with each other and share opinions and content. As the name implies, social media involves the building of communities or networks and encouraging participation and engagement
  • 9. “Social Media” – just another meme?
  • 10. Let’s take a look… • Social Media Explained Visually
  • 11. What is social media? Includes the various online technology tools that enable people to share information and resources – text, audio, video, images, podcasts and other multimedia communications – It’s all in the clouds…. It’s all about Communication
  • 13. Social Networks • Redefine communities, friends, citizenship, identity, presence, privacy, geography • Enable learning, communication, sharing, collaboration, community • Networks form around shared interests and objects
  • 14. The challenge How do we make learning so interesting that we engage learners in more ways that what’s in/on their laptops, mobile phones, ipads, playbooks, android devices? How do we learn to teach in ways in which we never learned to learn?
  • 15. Rheingold’s 5 Social Media Literacies
  • 16. A new way of communicating • education that acknowledges the full impact of networked publics and digital media must recognize a whole new way of looking at learning and teaching….Henry Jenkins • This is not just about using new tools in the classroom – it is about adopting new ways of teaching and learning and living and being….. ……..that’s what so difficult….
  • 17. Why use social media? Why use anything in the classroom? It depends…What do you want to do? • Deliver information in a virtual space • Broadcast information • Extend the classroom • Collectively share and gather resources (co-construct knowledge) • Increase access • Enhance dialogue • Share information • Assess learning • Create a virtual social space • Explore new ways for students to express themselves and be creative
  • 18. So many choices… Examples of Social Media
  • 19. Effective uses of Social Media It’s all about Communication Collaboration: Shared document Social Bookmarking Synchronous and creation asynchronous Content Streaming media – communities Real time videos, audio Commenting, networking reviewing, reflecting
  • 20. Uses for social media • Collaborating • Reviewing • Moderating • Questioning • Negotiating • Replying • Debating • Posting and Blogging • Commenting • Networking • Meeting • Contributing • Skyping • Chatting • Video conferencing • Twittering • Texting • Microblogging • Broadcasting • Instant Messaging
  • 21. Multiple Pathways to Demonstrate Knowledge • YouTube • SlideShare Video Presentations • Vimeo • Presi • Wordpress Photo • Picasa Webpage • MediaWiki Collages • Flickr • Amazon • Glogster Poster Reviews • Yelp • Wordle • Netflix Debates • CreateDebate
  • 22. Experiential Learning Potential • Facebook Simulations • Second Life Role Playing • Twitter Professional • Ning • Museums Virtual Field Learning Networks • LinkedIn Trips • Art Galleries Guest Develop • Digg • Skype Personal Lectures and • Diggo Conversations • U Stream Learning Networks • RSS Feeds
  • 24. Social Media in the classroom • Conduct Office Hours via Skype • Use Foursquare for students to check in at assigned locations • Use Twitter hash tags to organize weekly discussions • Debate a topic using CreateDebate • Use Social Bookmarking to Note • Create a course Wiki for study notes Important Sites for Learning • Write a review of a book or restaurant • Create a Class Group Page on on Amazon or Yelp Facebook • Use Google Docs for Group Work and • Use Google Earth or Google Maps to Collaboration Explore Cities or Regions of the World • Use Skype to Bring in a Guest • Have students create blogs to journal Speaker (and record the talk) and display work • Digital Literacy • Media Literacy 100 Inspiring Ways to use Social Media in the Classroom
  • 25. Let’s Debate Is Facebook good for people?
  • 27. Challenges/Major Concerns – The Why Nots • Reluctant Students • Time Requirements • Buy in • Reluctance from others • Multiple Log-ins and • Learning the necessary skills Passwords • Multiple systems • Many choices • Relevance • Institution’s Acceptable Use Policy • Digital Bling • Online Safety and Security • Miscommunication
  • 28. Protect your Identity Online • Think before you click! • Know who your friends are. • Pay attention to privacy settings. • Avoid disclosing your location. • Don’t share your password and change it regularly. • Trust your instincts. • Be ultra-careful with your SIN. • Protect your e-mail address. • Protect your privacy, as well as your friends’ privacy . • Be discreet.
  • 29.
  • 30. The Path to Implementation Identify the Objective Redesign Explore the Tools Think in terms of desired outcomes first, and then find the Design the Revise tool that can aid in Task/ reaching those Assignment outcomes. Explain in Class Reflect Detailed Guidelines Assess the Outcomes
  • 32. Thank you for listening Valerie Lopes – valerie.lopes@senecac.on.ca 416-491-5050 x 2111
  • 33. Resources • Centre for Learning and Performance Technology – Social Learning Tools 2011 • Skype in the Classroom • Examples of educational wikis • Directory of Learning Tools – 2011 • Twitter Basics – Video
  • 34. Resources • Office of the Privacy Commissioner of Canada • Ten Guiding Principles for the use of Technology in Learning – Contact North • Ontario College of Teachers - Professional Advisory: Use of Electronic Communication and Social Media • Attention and Other 21st-Century Social Media Literacies
  • 35. Resources • To Bloom or not to Bloom – probably the best explanation of Learning Objectives around • Bloom’s Cognitive Pyramid – using social media • Bloom’s Digital Taxonomy • Twelve Cognitive Processes that Underlie Learning

Notas do Editor

  1. Create matrix of tool-use and correlate learning outcomes.