How email appending services helping you to verify your existing email marketing database. Validate your b2b and b2c email lists and make sure that all your marketing emails will reach your target audience.
Use Email Appending Services to Reduce your Email Marketing Budget
1. Use Email Appending Services to Reduce your Email Marketing Budget
Many marketing companies using email marketing campaigns for their product
promotions and sales. How can you ensuring that your email address is correct
and it will reach your exact targeted audience. Usually marketing or sales team
maintaining their existing customers database for further communications, and
it's not sure that same person will continue their position after one or two
years. So, here you have a communication problem where you don't have a
active customers contact address and still you are sending your marketing
promotions to old or wrong email address until it get bounced or unsubscribed.
2. Email Appending Process
How do you clean or update your existing customer database and make sure
that all email marketing lists are valid? It is not so easy to check manually if you
have 100 thousands of existing business contacts. Hire an email appending
service provider to append your business email database. In email appending
services, incomplete records will be update and wrong records will be deleted
immediately.
How it works: Customers will send their contact database (xsl file or other
types) through email or upload through service providers website directly. Once
your file received by service provider, it verify with their master database and
this master database having millions of business contacts. After data verification
process incorrect data will be removed and additional data will be added
(Name, Contact No, Company Name, Email Id, Fax, Phone Number, etc). In
email appending services, you have an option to customize your database as per
your requirements. Usually email appending process will take five to ten
business working days, it all depends on number of records you want to append
and quality of your database.
3. List of Email Appending
B2B Email Appending: In b2b email appending record will be verified
various methods. Verification includes person first and last name,
company name, total revenues, employee count, contact email address,
fax, physical address, industry type, SIC code and much more.
B2C Email Appending: In b2c email appending record will be verified by
person name, gender, age group, country, city, area of interest, annual
income, etc, even you could request customized appending services
based on your budget.
4. Benefits of Email appending
● A perfect email appending could boost your marketing Return on
Investment (ROI).
● Marketing email will reach exact target audience that you looking for
and increase email click through rate (CTR).
● Reduce email bounce rate and verified contact database.
● Reach your potential prospect on time.