Elizabeth Miller

Dallas/Fort Worth Area United States

Product Marketing, Content Marketing and Demand Generation Specialist

Advertising / Marketing / PR

Product Marketing Professional Specializing in B2B Content As a Product Marketer, I champion, oversee, and execute the development/use competitive market research and insight to create demand for the IT and Communications products and services I am responsible for. I create messaging/positioning and roadmaps, build campaigns, write and optimize content in order to generate leads and enable sales. I get my kicks sharing my enthusiasm for new technologies and ideas. Most messaging headaches are a result of a tangled line between stakeholders - sometimes it's a brand problem, sometimes it's a technology problem, sometimes it's the result of losing touch with the market. Whatever the probl...