1. Elias Aravantinos,
CityU College
The path
to Social Media 2.0
An alternative
for successful
entrepreneurs
and business
1st Enterpreneur Week of Greece
February 2012, Athens

2. Agenda
Problem and Need
Real SME problem
The easy path
Alternative solution
CityUnity College

3. STATUS
Prolem
•More than 100,000 SMEs will go bankrupt
•1,000,000 Greeks with University Degrees
•Unemployment rises
•Innovation and creativity, fun?
Need
•SMEs need to go social.
•SMEs need advise to explore new Internet
opportunities

4. REAL PROBLEM
•WHO IS WHO?

5. THE EASY SOCIAL PATH

6. Where is your social media plan?

7. Who CAN DO IT?
Bachelor and Master in Communications
– Social Media

8. Diploma’s Modules
Digital media and Integrating marketing
society into Social Media Corporate
rensponsibility
Content for Disgital International
Communications Relations and Social
Media Legal framework
Mobile Marketing

9. Then WHAT?
• Continue you education at the College
• Promote your startup
• Work as a Social Media Strategist

10. CityU College was
founded in 1999
www.cityu.gr Business Administration,
Hospitality & Tourism Management,
Technology,
Psychology,
Bachelor Education,
Maritime,
Master Sport Sciences,
Study Abroad Graphic Arts and Interior Design.
Distant Learning
City University of Seattle (USA)
Liverpool John Moores University (United Kingdom)
University of Nish (Serbia)
Staffordshire University (United Kingdom)
University of Wales (United Kingdom)
University of Strasbourg (France).

11. I invite you all…
Follow this link for info http://cityu.gr/gr/Content/2/1376/0/Diploma-in-Social-
Media.html
Follow us on Facebook ->
http://www.facebook.com/pages/City-Unity-College-Diploma-in-Social-
Media/211553602255209

12. • Thank you
Elias Aravantinos
Professor, CityUinity College
earavantinos@cityu.gr
Twitter: eliasara, cityucollege