Elena Antognazza
100
Seguidores
Personal Information
Organização/Local de trabalho
London, United Kingdom United Kingdom
Cargo
Chief Marketing Officer at Tandem Bank
Setor
Advertising / Marketing / PR
Site
http://www.mlist.it
Sobre
Internet and digital marketing have been my bread and butter since 1993: I started my careeer as Internet Marketing Manager with one of Italy most important media centres, and then in the Netherlands with UUNET, the then largest global internet business provider.
I have been launching and moderating mailing lists dedicated to online marketing since 1997, including Mlist, the best-known and largest mailing list about online marketing in Italy with more than 9.500 subscribers to date.
In 1997 I wrote my first book “Web Marketing for SME”, for long time a reference for the online marketing industry. I have been a trainer, a consultant (organizing workshops and seminars across Italy about ...
Marcadores
#trust #trustformula #trustbuilding #start-up
marketing
fintech
trust
industry
vendite
optimize
abbandono
conversion rate
ottimizzazione
carrello
aumento
cart
ecommerce
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