Vegan research

For the animals
This article as a whole is trying to explain how most farmed animals are slaughtered at
just a few weeks or months old. Just because they are not necessarily animals that we
would have as pets as much as we would a cat or dog, does not mean they do not feel
fear and pain like them, or in fact like us human beings.
“Whether animals are kept indoors or outdoors, whether they are farmed intensely,
free range or organic, it always end in them being sent off for slaughter whilst they are
still relatively young.”
This article is quite clearly trying to pull on reader’s heart strings by using emotive
language and not being afraid to tell it how it is.
Link: http://www.govegan.org.uk/why-vegan/animal-
suffering/
Tags; slaughtered, cruel, kill, pain,
fear, filthy, neglect, death.

For the environment
Already with a progressing concern about climate change, water shortages, food availability and damage to
the plant’s ecosystems vegans think that “It is vital that we rely increasingly upon plant-based agriculture,
which is far more efficient than animal farming. Meat and dairy foods take a lot more land, energy and
water, and have a much larger negative impact upon climate change than plant-based foods.”
In this Article they are leaning on the facts and figures side of the story, trying to show people what damage
eating meat is really doing, but talking about the climate and how it effects us, which is an effective way of
putting information across because it effects everyone. All the common words used in the article are all very
negative also, making the impact of reader’s reading even more dramatic.
Link: http://www.govegan.org.uk/why-vegan/the-planet/
Tags; concern, shortage, damage,
negative, impact, dispute, killed.

Heart disease
US doctors have had really good success treating heart disease patients on a
100% plant based diet, and have shown that it can prevent and in some cases
actually reverse heart disease and other diseases.
This article is quite short but it still withholds quite a lot of facts and
information. The basis of the story is negative because it is talking about how
eating meat can give you heart disease and other health issues. But it does on
the other hand become positive when it says that becoming a vegan can
actually sometimes reverse heart disease, offering a possible solution.
Link: http://www.govegan.org.uk/why-vegan/health-issues/
Tags; Nutrition, health,
treatment, reverse,
diet, disease.

Cancers
“Evidence linking a vegetarian diet with lower incidence of some cancers is
also strong. A vast decade-long study carried out by Oxford University
epidemiologists – published in the British Journal of cancer in 2009 – found
that vegetarians were 12% less likely to contract cancer than their meat
eating counterparts. For some cancers, notably leukemia, stomach and
bladder cancers, the difference was up to 45%.”
I think this article is especially effective because cancer is becoming so much
more common, if people are told that meat could quite possibly be the cause,
it could potentially be a way to encourage more people to be
vegetarian/vegan.
Tags; evidence, cancer,
meat, link, prevent.

Mortality rates
Evidence has shown that eating processed red meat (e.g. hot dogs or bacon)
raised mortality rate by 20%. Non-processed meats also led to increased risk
of death – particularly from cancer and heart disease – by 13%.
In summary I would say this article is quite factual and rather than just using
emotive language it has also given a lot of figures to show what eating red
meat does to us and the serious harm it can cause us. Seen as though the
whole article is based on death it is quite negative anyway, but there are
obvious words used which are there to show the seriousness of the article
and it makes us as readers aware that these are facts.
Tags; death, research, red
meat, processed, unhealthy.

Quotes
• “It’s about extending the protection from cruelty granted to people (at least in
theory) to embrace other animals. It is about trying to live – as far as it is
possible – without causing harm to other creatures.”
• “These animals are sentient creatures who feel pain and fear just like a cat,
dog, or, indeed, a human being.”
• “Figures show that eating processed red meat (e.g. hot dogs or bacon) raised
mortality rate by 20 per cent. Non-processed meats also led to increased risk
of death – particularly from cancer and heart disease – by 13 per cent.”
• “Cows’ milk is promoted as a healthy product that will help to keep hair, skin
and nails looking good, build muscles and strong bones, and provide daily
calcium requirements. Yet there are no nutrients in animal milk that cannot be
obtained from vegan alternatives.”
• “Nearly half of the world’s cereal harvest is currently used as animal feed, yet
animal products are a very inefficient way of feeding the world and using the
planet’s resources.”

Validation of sources
From looking at this website and reading through all the
information I would say that I would definitely trust this website
to be 100% truthful and accurate with it’s sources. This is
because it is clear that it is a big company with a popular website
which is frequently read. They also back up their ‘fact files’ with
a references section which includes quotes and facts from
people in the past with a date and reference number proving
that each piece of information they are telling us is truthful and
reliable.

Primary research – Question 1
From this question I have
found out that the majority of
the people that answered my
questions know a lot about
vegans, and two people said
they know a bit. This helps me
as the aim of my survey was to
find out how much people
knew about vegans and what
more they wanted to know as I
go on to ask in further
questioning.

Question 2
This question was almost even
with responses, this tells me
that in my booklet I need to
include information on all 3
topics in order to achieve my
audience’s needs.

Question 3
I asked this question to find out
what is stopping people from
becoming vegan. Now I can
include alternative vegan foods
in my booklet to maybe resolve
this issue that people have with
not knowing what alternatives
are out there.

Question 4
This question tells me that there
are people in my audience that
possibly need that little bit more
information about veganism to
maybe actually turn vegan, this is
helpful to me because I now
know that there are more people
who would maybe be willing to
turn vegan but need a bit of help
or information.

Question 5
In this question I learnt that
the majority of people that
answered my survey think
veganism is a good/healthy
idea but cannot go without
meat because they would
find it difficult.

Question 6
This question had a 50/50 result. Two
people commented on the fact that
one disagreed about them not eating
meat, and the other disagreed with
the animal cruelty concept that vegans
say goes on in all farms, this person
doesn’t agree with them in the sense
that each animal product makes you
cruel. This also shows me another
factor which is stopping people from
turning vegan or something which is
stopping people from understanding
vegan’s views.

Question 7
The results for this question did
not really have a clear most
important factor, animal rights
won by 1 person. This has meant
that I will cover all three factors
in my booklet but giving the
most detail and focus on animal
rights because I do think in
general that is the most pressing
subject that would grab most
people’s attention because so
many people are unaware of
what goes on behind the scenes
of animal testing.

Question 8
I was quite surprised by this result as
I had 1 person say they ate cat, one
for dog, and two for horse which
surprised me. I also found that
chicken and pork were the most
popular and all but one person who
answered my survey ate them both,
and the person who did not was a
vegan, so I found they are the most
popular meats and beef came next.
Which means in my booklet I will
focus on the top 3 or 4 meats that
people like and show and explain the
alternative vegan meats.

Question 9
The results of this question show to
me that most of the people would try
veganism for 1 month and they were
the ones who had previously said
they have considered veganism. For
the remaining 25% who would not try
veganism I think if they knew more
about the health benefits they may
consider it and realise it is not that
much time to do it for, and maybe if
they knew more about what good
they were doing they would feel
differently.

Question 10
Social media is quite clearly the
most effective way of people
finding out things, especially
young people. But I found that
word of mouth also was a
successful way too. Social media
influences people a huge amount
and this could quite possibly be
the reason for a lot of people
becoming vegan a lot of the time
because it is such an effective way
to get information across, either in
an article, on a website or on a
video on YouTube.

Primary research summary
From my research I learnt what different areas about Veganism people
know and what areas they want to know more about. I aimed my
survey at non-vegans because they are the people I wanted
information from as they are going to be the ones who know the least
about veganism and they are also the ones I am going to be trying to
convince in my booklet.
I did have one vegan answer my survey which was interesting because
on one of my meat questions she answered ‘other’ with the vegan
meats that she eats which even taught me something I did not know,
so although my survey was not aimed at vegans her answers will still
help me and my booklet.
The survey also made me see what I needed to put in my booklet in
order for non-vegans to get a broad view into Veganuary and to give
them the push they need to just consider trying being vegan.

• Over 100 million animals are burned, crippled,
poisoned and abused in US labs every year.
• 92% of experimental drugs that are safe and
effective in animals fail in human clinical trials
because they are too dangerous or don’t
work.

Alternatives to animal testing
• “There is no doubt that the best species for
humans are humans. It is not possible to
extrapolate animal data directly to humans due
to interspecies variation in anatomy, physiology
and biochemistry.”
• “Skin corrosively and irritation can be easily
measured using three-dimensional human skin
equivalent systems such as EpiDerm and
SkinEthic.
Link: www.neavs.org/alternatives/in-testing

Products tested
on animals
Make-up Hair products
Perfume/Aftershave
Household cleaners
Nappies,
sanitary towels
Shaving
foam/cream
Air fresheners
Toothpaste
Skin care
Mouthwash
Bath/shower
products

Different tests that are carried out on
animals

Acute toxicity testing
A short term exposure to a product or chemical.
This is usually much more exposure than is
needed, and the animals usually end up
suffocating from over exposure even though
they can tolerate a higher level exposure than us
humans.

Eye & skin irritation/corrosion
This usually involves eye drips in the animal’s
eyes or a shaved part of the fur and the product
applied on the skin usually ending up in burning
the animals skin or causing a high amount of
irritation for the animal.

Skin sensitisation
This usually involves an allergic reaction from
the animal to the product, this can cause the
animal a lot of pain or can be so bad that the
animal dies or is killed because it is of no use
anymore.

Carcinogenicity testing
A carcinogen is any substance or radiation that is
an agent directly involved in causing cancer.
Rats or mice are forced to inhale or ingest this
substance or have it spread on their skin.

Product testing requirements
Cosmetics and household products are also
tested on animals. Some companies claim there
is a law that states that they have to test certain
products on animals at some stage in developing
the product for safety reasons, but some people
and especially vegans say that there is no law
which states this.

Vegan research

Recomendados

Recomendados

Mais conteúdo relacionado

Destaque

Destaque (13)

Semelhante a Vegan research

Semelhante a Vegan research (20)

Mais de eleanor-dawson

Mais de eleanor-dawson (20)

Último

Último (20)

Vegan research