Here you will get 50 tips for increasing like at fb page. This page like will be lead for your business. You have to post different types post that will engage your page member. In this slide you will find 50types of exclusive post styles
2. What is a Lead?
• A lead is a person who has indicated interest in your
company's product or service in some way, shape, or form.
• Within the larger inbound marketing methodology, lead
generation falls in the second stage. It occurs after you've
attracted an audience and are ready to actually convert those
visitors into leads for your sales team.
• Now, let's talk about the ways in which someone can actually
show that interest.
3.
4. 1) Use images as a regular part of your content strategy. Despite
what you may have heard, captivating and relevant images can
still be a great way to increase engagement and reach on your
page and posts.
2) The most common reason people unlike a brand page is
because their posts are uninteresting. Keep more of the fans
you already have by posting engaging content that meets the
needs of your audience.
3) Use Facebook’s Page Plugin (formerly Like Box) on your website
or blog. A like button next to your blog posts is great for getting
your content shared, but the Page Plugin will help you boost
your page likes.
4) 4. Engage with other pages in your niche. Regularly leave
thoughtful comments in response to other people’s posts. Make
sure you’re commenting as your page rather than from your
personal profile.
5) Promote your page on your other social media accounts. A
simple ‘Like us on Facebook’ is unlikely to work. However,
occasionally pointing your Twitter followers or LinkedIn
connections to discussions happening on your page just might.
5. 6) Contests are still a great way to entice people to like your page.
Promote your contest on your site and to your email list, and
make liking your page a contest requirement.
7) Reference your Facebook page on your blog. Draw attention to
an interesting discussion happening on your Facebook page by
mentioning it in a blog post.
8) Post multiple images. Some research suggests posting albums (as
opposed to single images) may lead to increased reach.
9) Keep your promotional content to a minimum. Some experts
suggest 80/20 – Posting non-promotional content 80% of the
time and promotional content 20% of the time. This number will
vary depending on your business, so see what works best with
your audience.
10) In the About section of your personal profile, link to your
Facebook page as your place of employment.
11) Keep your posts short and sweet. Some research seems to
suggest that shorter posts (those between 100-119 characters)
may result in the highest engagement. Other research suggests
keeping your character count to 40 characters or less for
optimal engagement.
6. 12) Offer an exclusive discount just for your Facebook fans. This is
a great incentive to like your page; in fact, 42% of people say
they like a brand page for the coupons and discounts.
13) Don’t be afraid to get personal from time to time. People want
to know there’s a real person behind your company, and will
be more likely to engage with a person than with a faceless
brand.
14) Regularly visit your Facebook Insights to find out which content
is working with your audience. Find the posts that have
received the most engagement and highest reach, and share
these types of content more often.
15) Target Facebook ads to users by interest. One of the most
effective ways to use Facebook ads is to target users who
already like pages in your niche.
16) Optimize your Facebook page’s SEO (search engine
optimization): Use relevant keywords in your title and About
section; Make sure your profile is complete and contains a
consistent NAP (name, address, phone number); Link to your
page from your website and other web properties.
7. 17) Create a topical Facebook group. Facebook groups can be a
great way to reach prospects who are wary of liking a brand’s
page. Create an industry-related group that your target market
may be looking for, and then use it to build relationships and
trust. While a group may not give you the “one to all” voice a
page does, the level of engagement you can achieve in a group
can be much higher than on a page.
18) Tag other pages in your posts. When you tag other pages, your
posts appear on their wall and may spark the interest of those
pages’ owners and fans.
19) Create and share your own infographics. Infographics are one of
the most shared types of images. Create your own using a tool
like Infogr.am.
20. Offer true value. If you’re posting content that fills a gap or
meets a need for your fans, your posts will get liked and
shared; and this increased engagement will naturally lead to
increased likes for your page. Pay attention to conversations
happening in your industry, and offer unique insights and
commentary that add something to the discussion.
8. 21) Leave thoughtful comments on popular blogs in your niche. Be
sure to link to your Facebook page when asked for your URL.
22) On Facebook, videos now outperform photos in terms of reach.
Now is the time to start incorporating video into your social
content strategy.
23) Include a ‘Like us on Facebook’ link on the ‘thank you’ page of
your site. Customers are more apt to like you when they’ve just
made a purchase they’re excited about.
24) Arrange a partnership with a complimentary page in your niche.
Agree to cross-promote posts to help build up each other’s
audiences.
25) Join industry Facebook groups and offer thoughtful advice and
insights. If people like what you have to say, there’s a good
chance they’ll hover over your name to find out more about
you. This is one reason why having your business name and
Facebook page URL in your About section are so important!
26) Suggest your page to your email contacts. Send a brief email
inviting your contacts to connect with your business on
Facebook.
9. 27) While hashtags may not work as well on Facebook as they do
on Twitter, they can still be a good way to attract new fans.
One of the best strategies is to use popular hashtags when
posting about breaking news or other trending topics.
28) It seems like nearly everyone is taking advantage of popup
boxes on their websites these days. Join the club, and set yours
up so that it cycles between asking visitors to join your email
list and like your Facebook page.
29) Add a link to your Facebook page in your email signature. It
never hurts to let your connections know about another way
they can connect with you.
30) Post regularly: Posting sporadically sends the message that
you’re not serious about your page. If you want people to invest
in your page, you need to establish a regular pattern of posting
useful and relevant content.
31) Embed your Facebook video posts
(https://developers.facebook.com/docs/plugins/embedded-
video-player) onto your website or blog. This is a great way to
promote your Facebook page to your website visitors.
10. 32) Put your Facebook page link on all your marketing materials:
your business cards, pamphlets, signage and even on your print
ads.
33) Ask your employees , friends,relative to like your page. The
more likes your page accumulates, the more powerful your
social proof.
34) Offer flash freebies on your page. Word gets around…if you
regularly offer ‘flash freebies’ (e.g., “The first 5 people to
message me will receive a $20 gift card”) you can bet your page
likes will increase!
35) Submit your page to a fan page directory like Fan Page List
(http://fanpagelist.com/category/products/). It’s unlikely to
result in a ton of likes, but with such minimal effort involved,
why not try?
36) Upload photos from live events, and ask your fans to tag
themselves. This gets your photos in front of your fans’ friends,
extending your visibility and reach.
37) Connect with group admins. Getting on the radar of the admins
and moderators of popular Facebook groups can be invaluable.
If they see you as an authoritative source of information in
their industry, they may share your page with their members.
11. 38) Make sure you’ve claimed a great vanity URL. A catchy URL will
be more enticing and much easier to remember.
39) Make sure you have like buttons and share buttons next to all
your blog posts. When people engage with your content by
clicking these buttons, this action appears in their friends’
feeds, increasing your page’s visibility.
40) post slide at slideshare.net, video at youtube.com, Infographics
at pinterest. Use fb page link at description at each site.
41) Ask your fans to share photos on your page. These will appear
in their friends’ feeds, increasing your visibility.
42) Make sure your page’s branding and design are professional and
consistent. When people come to your page, it only takes them
a split second to decide whether to like it or not; make sure
your page accurately conveys your brand’s voice and image.
43) Use a WordPress plugin like WP-TopBar to show a “Like us on
Facebook” message at the top of each page of your site.
12. 44) Include a “Connect with us on Facebook” link on your
website’s contact or help page to drive traffic to your Facebook
page.
45) Include a link to your Facebook page in the author bio of your
guest posts.
46) Make sure your cover photo includes a call to action to like your
page.
47) Include your fan page URL on every image you share on
Facebook. As your image gets shared, so does your page URL!
48) Periodically include an invitation to “connect with us on
Facebook” in your email newsletters.
49) Enable Facebook commenting on your site. If you have a
WordPress site, you can do this using a plugin like Facebook
Comments. If not, you’ll have to enable Facebook
commenting the hard way.
50) Make engagement a priority. Answer questions and respond to
comments promptly. Your Facebook posts are a starting point
for great discussions.
13. use social media to build relationships,
establish trust, and build your reputation as an
industry expert. When people do want to buy,
who do you think they’ll come to first?
14. 1) Quotes: Humorous, inspiring or motivational quotes always
perform well.
2) Fill-in-the-blank posts (e.g. “If I had $1 million I would
_________”)
3) Polls: While Facebook offers built-in polls, I find running them
manually works best for boosting engagement (e.g. “Which of
these books is your favorite?”)
4) Behind-the-scenes photos: Take candid shots of yourself, your
employees, or snap a shot of your office or workspace.
5) Short tips or funny video. Video length will not be more then
5mins
6) Statistics or data: Share new, relevant industry statistics (these
perform great in terms of retweets and shares)
7) Post a link to an old blog post: There’s nothing wrong with
recycling, and old posts will gain new engagement, extending
their life.
8) Questions: Pose simple, basic questions that your followers can
answer quickly.
15. 9) Post a branded image: Post a funny or inspirational image with
your logo or website URL on it.
10) Infographics: Find an infographic your followers would
appreciate. Check out Daily Infographic
(dailyinfographic.com) for ideas, or better yet, create your
own.
11) Behind-the-scenes product shots: Photos of your products
being manufactured or sourced.
12) Ask for input on your products: Your followers will love giving
their thoughts on how to improve your products.
13) Share a helpful resource: If you’re truly concerned about
sharing the most useful info with your followers, don’t be afraid
to direct them to other people’s valuable content (not just your
own).
14) Link to a case study: Case studies are great for delivering
useful info in a way that’s often more palatable and actionable
than a standard blog post.
15) Ask for reviews or testimonials: reviews from fans or followers
is one of the best ways to get testimonials you can use as social
proof on your website.
16. 16) Recommend a tool: Share a (preferably free) tool or resource
you think your followers would find useful.
17) Share random tips: Periodically post a random tip or trick your
followers would find useful. Hint: using random tip numbers
adds interest to your post (e.g. Tip #256: __________)
18) Link to your most popular blog post: Give a brief intro to the
post and explain why it’s your most read and shared post.
19) Ask for advice: Pose a hypothetical question and ask your
followers what they would do in that situation.
20) Random posts that show you’re a real person: For instance,
what you had for dinner last night or what you’re doing this
weekend.
21) Share a comic or meme: Getting your customers to laugh with
you is a great way to start building relationships.
22) Post a video testimonial: Share a video review; or better yet,
ask your social media followers to submit their own video
testimonials.
23) Hold a Image contest: Ask for Image submissions and then get
your fans to vote. Share the winning Image, too!
17. 24) Hold a debate on social media: This can go downhill pretty
quickly, so be sure to stay on top of it!
25) ‘Caption this’: Post a photo and ask your fans to come up with
creative or funny captions.
26) video: Find a cute or inspirational video and promote it to your
fans or followers.
27) Share (and ask for) predictions: For instance, “I predict that
Bangladesh will win the World Cup. Who do you think will
win?”.
28) Ask for questions: Let your fans ask you anything.
29) Post a ‘truth or fiction’ question: Let your fans guess whether
it’s the truth or a myth.
30) Share industry research: Post a link to and synopsis of research
your fans would find useful.
31) Celebrate holidays: Use a tool like Days of the Year
(daysoftheyear.com/ ) to find out what today’s holiday is.
32) Awards or accolades you’ve received: Just do this carefully…
the idea is to build trust.
18. 33) Promote a free download: This could be a plugin, white paper,
e-book or anything else that would be useful for your audience.
34) Thank your fans: A simple thank you can go a long way to
building connections with your fans.
35) Do a post series: We do this on our blogs, why not on social
media? Share a series of similar posts over a certain number of
days.
36) Weekly round up: Post a list of the ‘must read’ articles for the
week.
37) Host a Google+ hangout: Promote it through all your social
media channels.
38) Post an expert quote: Ask an industry expert a question and
post their answer on social media. This is great for getting
shares.
39) Post a photo collage: A tool like PicMonkey
(picmonkey.com/)collage can help you create one.
40) Answer an FAQ: Have a question you get asked a lot? Answer it
on social media.
19. 41) Ask your fans for content ideas: Find out which issues or
problems your fans need help with.
42) Post a link to a helpful Facebook : If you know of a helpful
resource on Facebook, share a link with your fans.
43) Answer a question from Quora: Find a relevant question
on Quora and answer it on social media.
44) Respond to a tag or mention: See who’s been trying to get your
attention and respond to them in a post.
45) Share a chart: Share an interesting chart or graph that’s
relevant to your audience.
46) Post a screenshot of a social media conversation (with
permission): Add your own thoughts to the conversation.
47) Promote an industry-related event: This can either be a live or
online event.
48) Share a funny commercial: Post a commercial that would be
appeal to your fans or followers.
49) Gif: gif animated image are good popular now a days.
50) Tell a story: Share a funny or interesting anecdote from your
life.