Analysis Powerpoint of music magazines and Bauer Media.

2. Bauer Media Group
Bauer Media Group is a world–renown and European-based media company. Its headquarters is
located in Hamburg, Germany which manages more than 600 magazines, over 400 digital products
and 50 radio & TV stations around the world. Bauer Media Group has a workforce of roughly 11,000
employees in 17 countries.
Bauer Media is a multi-platform media group, with locations across the UK. Following their purchase of
Emap in 2007,[4] The Bauer Media Group acquired a collection of media brands. This includes heat and
Grazia as well as a radio portfolio of national radio brands such as KISS FM UK and Magic, and regional
radio brands across major UK cities. In 2013, Bauer Media also acquired the Absolute Radio Group from
Times of India
The following are a list of all shows owned by Bauer Media:
4Music
The Box
Heat
Kerrang!
Kiss
Magic
Smash Hits
Bauer media aims there media company at every age, gender resulting in
everyone being there target audience, thus the reason why it is so successful.

3. Masthead
The bold yellow mast head of ‘Kerrang’
catches the readers attention as the
bright colour contrasts against the dark
grey background. Furthermore the
cracks used in the letters reveal a sense
of rebellion , attracting audiences who
have an interest in controversial music
such as heavy metal / rock.
Direct Address
The medium shot of Band leader Andy
Biersack attracts readers with an interest in
Black veil brides. The image used shows Andy
with a fierce yet amused expression as he is
screaming towards the camera holding a
cross. This can further be seen as religious
controversial and rebellious image.
Main Cover line
The main cover line attracts the
readers attention as the bold
golden words are the main
attraction of the magazine which
contrasts with the red background
to stand out more. The use of
‘exorcism’ causes the readers to
ponder what type of article feature
is inside and what possible scenario
is occurring within the band as a
result of the controversial topic.
The 3D effect used captures
readers as it emphasis the band
name.
The cover line engages readers to
become more curious of the magazines
content as they create a catchy
sentence which reveals a sense of
mystery of Andy’s ‘past’.
The small cover line , uses Paramore
and Justin Bieber in a battle of artists,
the intentions were to mock Bieber as
the magazine is not associated with his
fans instead those who hold a dislike to
him and prefer a more rock element of
music
Banner
the story appeals to rock fans as
they can compare their own rock
experiences with the reason
within the article. The article
names in bold yellow the
celebrities known to rock fans in
order to catch their curiosity .

4. Masthead
Thus of ‘Q’ the single
lettered masthead
successfully captures the
audience, as the red
background bring out the
letter. The symbol in
instant recognisable as a
result of its simplicity yet
boldness which brands the
logo into the readers
mind.
Direct Address
The image of Florence ‘the
machine’ is used to attract an
audience familiar with her music
and genre. The close up shot of
Florence is used as the main
attraction, by portraying a fierce
distant look.
Pull- quote
The pull quote provide the readers with
an insight of the main feature article. It is
primarily used to intentionally reveal an
exclusive interview and the most
shocking quote in order to gain readers
attention have them strive to know
more. The us of ‘alone’ gives the reader
a sense of pity which causes them to
become engaged and interested with her
life.
The main cover line is used in bold and
white to contrast the bright red
background of the models hair. This
successfully captures the readers
attention through both the text style
and the information written. By using
Simon Cowell a successful British music
manager it grabs the audience
attention due to his recognition among
many, along with the colourful
language of “Bastard” which shocks the
reader.
The controversial topic of
Skrillex grabs the reader
attention , weather they are a
fan or not in order to learn the
final answer of the rhetorical
question.
This use of lure
attracts the readers
attention to read the
articleThe house style of the
magazine is presented
through the main colours of
red, blue and white as they
all contrast to make each
feature sand out in its own
way without overlapping
the other cover lines.