2. Biggest
boldest text
Self promotion
Blur background
enhances image
Neat sell lines
Very simple
layout
‘free’ -Only
bright colour –
attracts attention
Eye contactpersonal – uses
and grat
No barcode
because free
Classy font
3. Shows it is a
monthly issue
Large image
taking up 2/3
page – main
feature of mag
Very simplistic
subtle
Fun image –
intriguing
Minimal text –
same font
Chronological
order
Small title of
mag in bottom
corner
4. First letter of title
in different font
and size
Pull
quote in
centre of
article –
gives
theme of
article
and
attracts
reader –
same
colour as
larger
first
letter
Unusual
font interesting
Blue toned
images
Collage of
images unusual
All
different
sizes –
neat but
imperfect
Blue/grey
colour scheme
5. Colour scheme yellow
black white
Date/price
Encourages
purchase –
limited
Overlapping well known mag
Dark/bold –
stands out – main
feature
Direct quote
encourages
purchase –
insight into
article
Neat/orderly
Several sell lines
to encourage
purchase
6. Helps
readers
easily find
favourite
band
Large bold
title –
advertising
article
Self
promotion.
“save over
£45” –
great deal –
advertised
in yellow –
grabs
attention
Shows mag
is published
weekly
Subheadings
make mag
easy to
navigate
Arrow
encourages
reader to
turn page
and read
more –
advertises
page in
mag
7. Very simple
and neat
Pull quote
Eye
contact
– makes
article
feel
personal
– uses
and grat
Insight
into
article
conten
ts
Drop cap –makes it clear
where article begins
Black and
white - indie
8. Good valueencourages
purchase
Overlapping –
don’t need to see
whole title to
know name
Plain blurred
background
“Exclusively”make audience
think mojo have
upper hand
Cover more
crowded than
the other mags I
looked at
Sophisticated
photo – all black
Peach black and
white colour
scheme
Highlighted sell
lines – stand out
9. Title of mag at top
Orange text
grabs
attention –
attention
drawn to
titles
Very neat and
layed out well
2 images
suggest they
are the 2
main
articles
Insight into
article
Orange/grey/black
colour scheme
Plain font
10. What article is about
“be there now” in
gold – stands out
more
Pull quote
Text and
image
blend
neatly
Very
large/bold
first letter
Neat layout of text
Dark – white
writing stands out
Concert picture –
personal as if you
were there
11. Older target
audience
Overlapping – well
known mag
Black and
white image
on plain bg –
image stand
out
‘BEATLES’ largest
font besides title
– iconic well
known band
Very simple
Eye contact –
uses and grat
Pull quote –
snippet of
article
encourages
purchase –
wanting to read
more
Only gold on
cover – stand
out
Red white
black colour
scheme
12. Issue numbershows how
long mag has
been running
“NOW!”demanding
but also
intriguing
Neat and
orderly text
Q’s colour
scheme (red)
present on
contents page
also
Pictures have
red page
numers on
them –
advertising
articles with
pictures not
words
Minimal text
Very visual
13. minimalisti
c
50% picture 50% text
No title just
her name
Very
sexual
image.
Eye
contact
–
person
al –
uses
grat
B+W Classy
The
Large
red “L”
attracts
most
attentio
n – red
house
theme
Black white red
colour scheme
Neat layout
of text collums
Very small
logo
14. Simple layout
Only cover
with proper
background
Eye contact
– uses and
grat
Largest font
– most
important
Logo in centre
of cover
Neat sell line list
No
specific
colour
scheme
Action shot –
personal- as if
you were
there
Very bright
and loud
15. Issue
number
and
magazine
title
Page
number
and title in
bold and
slight
insight into
each article
White text
stands out
on darker
bg
Pull quote intriquing
Dressed
very classy
Black and
white
image –
smart and
sophisticate
d
Very plain
and simple
layout
16. Text and
image
separate
Mainly
image – 2/3
of page
Very dark
Action
shot –
eye
contac
t–
uses
and
grat
Name of
musician
being
intervie
wed
Basic
Insight
into
article
Neat
columns
Black and white
– vintage
interesting classy