Enhanced Security functions as a way of managing the roles, relationships, processes and systems that are unique to directing and controlling outcomes within security in order to achieve the organization’s goals, cut costs, drive performance and increase the organization’s value.

1. Hotel security demands more
investment in enhanced security
processes
Common vulnerabilities the reason
hoteliers should give security a higher
priority

2. This basic security is not enough to address the kind of security
breaches occurring in hotels around the world
Problem

3. Background: Hotels face many security
threats
There are attractive
targets for criminal acts,
and if not properly
protected, hotel
premises are an easy
targets for criminal acts
with devastating
consequences.

4. The vulnerability that Hotels face
Crime against hotels have gotten more viral, as evidenced by that most
unfortunate terrorist attack in Mumbai, India where scores were killed and
injured in a horrific assault at the Taj Mahal and Oberoi Hotels. While this
represents an extreme it also illustrates the vulnerability that Hotels face.

5. More common vulnerabilities include:
• the lone physical attack on
Hotel guests and employees
• theft of merchandise and
services
• injuries and claims due to
both real and alleged
circumstances
Hotels are the primary target of credit card fraudsters
• the devastating effect of fire
and natural disaster

6. For hotel operators, relying on such basic security is particularly
dangerous, given that a serious security breach can significantly damage
a hotel operator's brand name.
RISK OF TYPICAL HOTEL SECURITY

7. What is ultimately at stake, in the
worst case scenario
• Possibility of death or injury
• Damage and destruction of
property
• Adverse publicity from an incident
• Ruined brand reputations
• Business failure
• Adverse effects to tourism in
Barbados

8. In reality the security measures employed by the majority of hotels is
very simplistic: security cameras in the lobby or other public areas and
coded access control cards for elevators and rooms. This is an approach
which is pretty typical today.
TYPICAL HOTEL SECURITY NOT ENOUGH

9. 1. Based on CCTV
technology that is
proven to be
ineffective at
preventing crime
study after study has concluded
that CCTVs don't deter most crime.
A study done by research in the UK
who examined 44 studies done on
the effectiveness of CCTV and
found that the vast majority
agreed that CCTV was generally
ineffective at preventing crime.
The only instance where CCTV was
moderately effective was in
parking lots, preventing some
vehicle crimes. But that
effectiveness was also found to be
greater when accompanied by
increased lighting and guards.

10. 2. Reliant on a small  Lack of training means guards lack
dedicated security knowledge of modern security best
force that is often not practices, fail to present a reassuring
managed properly security image to guest
 No processes in place leads to inability
to handle security and safety situation
 Focused on guest & visitor issues while
staff issues cause the largest drain on
resources (workplace safety, staff theft)
 No executive/senior management
level oversight means no one to
Even when outsourced to champion development
professional security firms  Creates Them vs. Us organization
hotel security tends to
function in an ad hoc culture, which alienated other staff
manner from participation in hotel protection

11. 3. Lacks appropriate security processes
Relevant processes
 disaster recovery
 emergency management
 physical security
 workplace health and safety
 food safety program
The main issue is the lack of
appropriate security processes. In
 incident management process
other words in a case of a guest having  accounting internal controls
a medical emergency, for example,
there are usually no people  food and beverage safety processes
professionally trained to handle such
situations, even if certain tasks are
outsourced to security professionals.

12. Security investment inadequate because:
Faced with competition for
resources, most hotel
operators are unwilling to
spend money on security
beyond basic systems,
despite numerous attacks,
thefts and break-ins.

13. The focus on contribution to profit is one of the major reasons why
security is often seen almost as an afterthought by hoteliers. Because
security is seen as not profitable, investors and hotel operators are
reluctant to invest in safety and security beyond the basics.
REASON FOR LACK OF INVESTMENT IN SECURITY

14. ROI
Unlike basic security, investing in Enhanced Security provides
contributions to return on investment while improving the safety and
security of the hotel.
ENHANCED SECURITY CONTRIBUTES TO PROFITABILITY

15. Enhanced Security functions as a way of managing the roles,
relationships, processes and systems that are unique to directing and
controlling outcomes within security in order to achieve the
organization’s goals, cut costs, drive performance and increase the
organization’s value.
ENHANCED SECURITY: ROI CONTRIBUTOR

16. Features of enhanced hotel security
 Intelligent Security Technology
 Involvement of workforce at
large in protection of the
property
 Processes and training for all
security operations:
– disaster recovery
– emergency management
– Physical security
– workplace health and safety
– food safety
– incident management
– accounting internal controls
– food and beverage safety

17. Security that contributes to hotel ROI
 In addition to providing
more protection for
people, property and
information the following
benefits bring
contributions to the
financial returns of hotel
operations through cost
reductions and
improvements in
marketability of the hotel:

18. Reduces the rate of employee theft
Theft and inventory
shrinkage is a primary
concern for most hotel
operators and employee
crime is the chief source
of such loss. More theft
occurs from employees
than with guests of the
hotel. More value is
$ Employee theft accounted for 35.3% of shrinkage walking out the back
door than the front.

19. Reduced Insurance Rates
Insurance rates in the
hospitality sector are impacted
directly with security
measures undertaken by each
establishment. North
American industry statistics
suggests that establishments
with fully functional physical
security solutions can lower
their liability rates by 5-10%
annually.

20. Reduced workers’ compensation
cost for workplace accidents
Workplace accidents place a
significant burden on
employment costs; in terms of
insurance cost, lost productivity
and low morale. Slips, trips and
falls is among the most common
causes of workplace injury in the
hospitality industry. The average
workers’ compensation cost for
these types of injuries exceeds
the average cost of other injuries
by 14%.

21. Adds Hotel Security as an Amenity
Security as another amenity, a
value-adding service - just like
the bar, restaurant, health
centre, turn-down or valet-
parking - that can be showcased
to promote the hotel as a safe
haven and secure environment.
A Cornell University study on
hotel security found that hotel
guests have a high acceptance
of enhanced security measures,
along with a willingness to pay
extra for some of them.

22. Increased Market Share
Hotel safety and security is
a growing concern among
international travelers
throughout the world.
Effective security shows
customers that your hotel
cares about protecting their
safety and security and
people are willing to pay
more for the assurance of
safety.

23. Results in a well run, efficient hotel
with an excellent reputation
Protection of the property, its
guest, staff and information as
a shared responsibility by all,
with everyone aware of their
individual roles and
responsibilities. When all staff
takes security seriously as a
service, the result is a well run,
efficient hotel with an
excellent reputation that is
attractive to travelers

24. Builds Organization culture of vigilance
Organization wide security
awareness training
when conducted
regularly does more
than merely safeguard
hotel premises. It also
helps to build up and
sustain a culture of
vigilance

25. Other Benefits of enhanced security
• Guests feel safe and secure
• Criminals and are deterred
• Improvement in staff morale, trust and
teamwork
• Can dramatically reduce the financial
repercussions of a claim following a serious
incident.
• Better service to guests
• Better publicity and improved reputation for the
brand
• Increased occupancy and higher repeat business
• Increased respect and collaboration with local
government and police
• Everybody benefits, hotel guests, staff and
managers.
• Nothing out of the ordinary happens, hotel
security is successful.

26. CONCLUSION
Rather than following the typical emphasis on more expensive hardware
Enhanced Security is all about bringing more secure business practices
into all aspects of your hotel operations by engaging the workforce at
large and creating the optimum connection between their job functions
and the overall security needs of the hotel. In addition to providing more
protection for people, property and information this sustainable strategy
has a positive effect on the financial returns of the operation, as well as
on employee morale and job satisfaction