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PhotoBook example from Cooper U Death To Personas! Long Live Personas!

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PhotoBook example from Cooper U
Cooper conducted design
research for the
PhotoBook in 2002, and
the research & personas
had been used in Cooper
U for almost six years.

Real people are
It felt sort of dated, consistent.
but... Technology solutions
match or don’t match
their world.
Elizabeth Bacon & Steve Calde • Catalyze, July 23, 2008 Death to Personas! Long Live Personas!

Publicada em: Design, Educação, Negócios
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