2. Back to the roots? Emerging communication paradigms in the context of secondary orality Johanna Kollmann @johannakoll 30 October 2009 eComm Europe 2009 10 November 2009

3. eComm Europe 2009 10 November 2009 http://www.flickr.com/photos/sanjayausta/3345622099/ „ Orality is the base of all human experience.“ Lance Strate

4. eComm Europe 2009 10 November 2009 http://www.flickr.com/photos/josemota/3610060819/ Walter Ong (1912 - 2003) „ After people learned to write, they continued to talk, probably more than ever – they had more to say. But they did not talk the same way .“

5. eComm Europe 2009 10 November 2009 http://www.flickr.com/photos/sanjayausta/3345622099/ „ Orality is participatory, interactive, communal and focused on the present. The Web is all of these things .“ Irwin Chen

8. eComm Europe 2009 10 November 2009 Changing interfaces of communication tools http://www.flickr.com/photos/taller/3873192274/

9. eComm Europe 2009 10 November 2009 Changing interfaces of communication tools

10. eComm Europe 2009 10 November 2009 Google Wave

11. eComm Europe 2009 10 November 2009 „ Oral communication unites people in groups .“ Walter Ong http://www.flickr.com/photos/donncha/260452213/

12. eComm Europe 2009 10 November 2009 „ Our age of secondary orality, because of its orality, makes us yearn for interpersonal relationships . “ Walter Ong http://www.flickr.com/photos//adamcharnock/3848547234/

13. eComm Europe 2009 10 November 2009 Communication  Conversations  Collaboration http://www.flickr.com/photos//adamcharnock/3848547234/ Me  Us Yes, I care  Yes, I do

14. Thank you [email_address] [email_address] @johannakoll eComm Europe 2009 10 November 2009