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PC-Phone Integration and Search Dialing Peter Sisson Founder & CEO
[object Object],[object Object],[object Object],What I’ll cover today 1 2 3
The Typewriter v1.0
The Typewriter v2.0 EVOLUTION
The Typewriter v3.0 REVOLUTION
Personal phone is there Personal  Phone Office  Phone ?
The Office Phone v1.0 Late 1800s
The Office Phone v2.0 EVOLUTION Early 1900s
The Office Phone v3.0 EVOLUTION 1970s
The Office Phone v4.0 EVOLUTION 2000s
Why do we need both?
This makes more sense
[object Object],[object Object],[object Object],1 2 3
SOHO telecom is a big opportunity  10-99 seats 100-499 seats 26M workers 7M workers Source IDC 2006 1–9 seats 40M workers
PC-phone integration for SOHO ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],1 2 3
Search dialing is unified search + PC-based contacts Online directories
Search Dialing is Local Search Global Search Local Search ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object], WEBSITES  PHONE #s &  ADDRESSES
Search Dialing combines 411 with keyword search 411 “ Dial Who” “ Dial What” +
Search Dialing
Typing keywords    advertising opportunity $3.49 $3.45 $3.30 $3.49 $3.45 $3.30 BusinessesBid for placement Pay for call when clicked A model for advertising-supported  office phone service
Not possible on standalone phones
Conclusion ,[object Object],[object Object],[object Object],1 2 3
An   eComm 2008   presentation –   http://eCommMedia.com   for more

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Peter Sisson's presentation at eComm 2008