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Effective Traffic Building
Reality bites
 



E2 Solutions 
Address: Unit No. 28, Hartron Complex, Electronic City, Sector 18, Udyog Vihar Phase IV, Gurgaon‐
122015, Haryana, India 
Phone: 91‐124‐4383731,32,33,34 
Fax: 91‐124‐4383735 

Email: contact@e2soutions.net 
Website: http://www.e2solutions.net  

 

                                                    

                                                    

                                                    

                                                    

                                                    

                                                    

                             Copyright © January, 2009 by E2 Solutions 

                                         All rights reserved. 

 
 

Effective Traffic Building .Reality bites 

There are millions of sites in web recording single figure visitor counts everyday and with many days 
showing no visitors at all. So if you want visitors you need to win them. This is the land where 
undoubtedly survival of the fittest applies. Get going with the following vital points for building an 
effective traffic.  

Low Cost traffic building methods 

    •   Always put your URL on letterhead, business cards and in e‐mail signatures ‐ wherever potential 
        visitors are likely to see it. 
    •   Promote Yourself‐ Put your URL stickers on taxis and other public transport vehicles. Distribute T 
        shirts with your URL printed on it ‐ this is the fast and easiest way to promote your site in every 
        nook and corner. 
    •   Get active in online discussion groups, chats and when appropriate, always give out your URL.  

Search Engine 

It's quite simple, if you won't be in a search engine how will your visitor find you? But, the million dollar 
question is, how, out of billions of sites, you get a high ranking in search engines? Every search engine 
works on a particular algorithm. Not only all search engines use different algorithms they also often 
change it and it's really difficult to decipher their strategy. Use Meta tags and keywords wisely because 
these should be the most useful weapons in your arsenal. Search engines will identify you with your 
Meta tags and keywords.  

Swapping Links 

Way back in the Web's infancy, surfers started using link swapping to build traffic. This is the most 
simple and easy way of getting traffic. Keep a track of sites that attract visitors who might be interested 
in your site, too. Keep your links appropriate. If your link pages are good enough then visitors might 
bookmark it because you've done them a favor of compiling the information they want. 

Banner Exchange 

Banner exchange is just the visual form of link exchange. You can make captivating banners and place 
them on other websites same as link exchange where you place your link.  

Be Alluring 

Human is a visual creature. Nothing attracts more than a visually appealing site. An appealing site can 
attract visitors even if you lose him early it will help you get another.  

 

 

 
 

Effective E‐mail 

An interactive personalized mail can get you potential visitors. Nobody wants to read unwanted and 
unsolicited spam, but a well constructed e‐mail message is informative and personal, and people look 
forward to getting and reading it. 

Media & your Website 

In this competitive edge if you give a static website to your visitor then it might not appeal them. As 
visual appeal has become a deciding factor to allure visitors, more and more designers are now 
implementing latest technologies in designing. Gone are the days when a website used to have few 
images and text. It's now time to make your site live, as if it is similar to any living being. Following are 
the few multimedia and new media options which can make your site look more vibrant and active.  

Quick Time Movies 

QT movies are the standard movies played within the QT player. It's software which you can use in your 
website with ease. QT allows your visitor free movie viewing. You can have your ads and other 
promotional clippings in your website through QT. There is another form of QT that is QTVR or Quick 
Time Virtual Reality. You can have numerous features in QTVR. It is also called an object movie. Your 
visitors can turn the images to as much as 360 degree with mouse through QTVR. It provides your visitor 
more fun and excitement.  

RealPlayer  

RealPlayer is the widely used player. It can be used for both audio and video over the web. You can find 
this in mobile devices, computers and other music players. It uses a buffer which can play the music 
before it is being fully downloaded. Though RealPlayer has a good sound quality but the videos are not 
that satisfactory. RealPlayer is omnipresent now; you can find it in every mobile phone, and PCs. 

Flash Movies 

Macromedia, the company who creates numerous products for graphic designers had introduces Flash. 
It has become a word synonymous to glowing graphics and heavy file size. Through Flash you can create 
most interactive graphics for your visitors. You can even built an entire site using Flash. Websites with 
brighter graphics use Flash technology. If you plan to make a more interactive and glossy site then you 
can opt for Flash. 

 

 

 

 

 
 

Adobe Acrobat 

Acrobat can convert your word documents into PDF file (Portable Document Format) which your visitors 
can use to print and view your content. PDF files are easy to download and anybody with free Acrobat 
reader can easily view your document. 

Let us know if E2 Solutions can assist you either with building professional website(s) or helping you 
successfully promote it online. Please use below details to get in touch with our team. 

                                                                            

                                                                  Contact Details: 
                                                                  USA Number: +1 3474688547   
                                                                  UK Number: +44 2088197431  
                                                                  India Number: Tel: +91 124 4383731  
                                                                  Email:  contact@e2solutions.net 
                                                                  Web:   http://www.e2solutions.net/ 
                                                                   

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Effective Traffic Building .Reality Bites