A study conducted but Dubit in 2010 looking at the control parents have over children's online time, specifically gaming.

1. Dubit -
Parents control of their
child’s time online
Parental Consent

2. Dubit - Parental Consent
Internet Supervision: Parents & Kids
0%
25%
50%
75%
100%
8 9 10 11 12 13 14 15 16
%ofagegroupusuallyonlinealone
Kids say Parents think

3. Dubit - Parental Consent
Parental Consent: Totals
54%
8
9
10
11
12
13
14
15
16
0% 20% 40% 60% 80% 100%
30%
38%
35%
24%
28%
9%
19%
16%
18%
37%
48%
54%
65%
61%
90%
76%
72%
81%
Spoke with parents before doing anything else Entered my parents details and someone else contacted
Entered false details just to get on the website Other
No Answer Chose to leave

4. Dubit - Parental Consent
Kids Research
• Market analysis
• Prototype and concept testing
• Competitor analysis and market scoping
• IP / trend spotting
• Design & ideation
• Monetization strategies
• Ethical marketing
• Transmedia modeling
Dubit: Research, Build & Launch
digital experiences for kids brands
Kids Game Development
• Game design and ideation
• Character and brand design
• Game development
• Virtual Worlds and Casual MMOs
Kids Apps
• iOS and Android games
• Interactive storybooks
Launch
• Game promotion and player acquisition

5. Dubit - Parental Consent
Dubit: Just a few of our customers

6. Dubit - Parental Consent
If you’d like to know more about what we do checkout our website dubitlimited.com or send Matthew an
email: matthew@dubitlimited.com. We love to talk!
Address
The Half Roundhouse
Wellington Road
Leeds
West Yorkshire
LS12 1DR
Phone
(+44) 113 3947 920
Email
matthew@dubitlimited.com
Dubit: Get in touch!