1978 Speak & Spell, Microsoft $1M, First Spam Email
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The document summarizes key events and developments in computing and the internet in 1978, including the introduction of the Speak & Spell toy, the rise of 5.25 inch disk drives, Microsoft earning $1 million in revenue, and over 200,000 personal computers being sold. It also notes that the first spam email was sent in 1978.
![[1978]
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SPEAK & SPELL!
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5.25 DISK DRIVES!
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MICROSOFT $1,000,000!
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200,000 COMPUTERS!
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FIRST SPAM EMAIL
$499
(c) 2014 Sneeze It, LCC
#SneezeIt @dsteel](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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1978 Speak & Spell, Microsoft $1M, First Spam Email
- 2. [1978] • SPEAK & SPELL! • 5.25 DISK DRIVES! • MICROSOFT $1,000,000! • 200,000 COMPUTERS! • FIRST SPAM EMAIL $499 (c) 2014 Sneeze It, LCC #SneezeIt @dsteel
- 3. (c) 2014 Sneeze It, LCC #SneezeIt @dsteel
- 4. In 1976 XEROX LAUNCHED! PROFESSIONAL SELLING SKILLS . NOT MUCH HAS CHANGED SINCE! THAT ORIGINAL PROCESS? Today we are going to explore real life examples on how companies have changed the sales process using social media. #SneezeIt @dsteel
- 5. SALES 101 HOWEVER HOW CONSUMERS! MAKE BUYING DECISIONS HAS. WHY? (c) 2014 Sneeze It, LCC #SneezeIt @dsteel
- 6. PROFESSIONAL VISITOR RELIES ON LOOKS, PERSONALITY OR! GENERAL CONVERSATION. (c) 2014 Sneeze It, LCC #SneezeIt @dsteel
- 7. PRICE SELLER RELIES ON PRICING TO BE OUT! COMPETITORS. (c) 2014 Sneeze It, LCC #SneezeIt @dsteel
- 8. CONTENT SELLER RELIES ON FEATURES & BENEFITS! REGARDLESS OF BUYER'S NEEDS. (c) 2014 Sneeze It, LCC #SneezeIt @dsteel
- 9. BUYERS ARE SMARTER? THE INTERNET HAS TURNED BUYERS! INTO KNOWLEDGABLE COMPETITORS. (c) 2014 Sneeze It, LCC
- 10. BUYERS ARE SMARTER? THE INTERNET HAS TURNED BUYERS! INTO KNOWLEDGABLE COMPETITORS. 88 % OF BUYING DECISIONS ARE MADE ONLINE BEFORE CONTACTING A COMPANY (c) 2014 Sneeze It, LCC
- 11. VALUE (c) 2014 Sneeze It, LCC #SneezeIt @dsteel
- 12. TRANSACTIONAL SEM & PPC FULFILL A BUYER’S! IMMEDIATE WANTS. GOOGLE SEARCH ENGINES YAHOO (c) 2014 Sneeze It, LCC BING #SneezeIt @dsteel
- 14. CONSULTATIVE SALE FULFILLING A BUYERS FUTURE! NEEDS THROUGH EDUCATION. FACEBOOK SOCIAL MEDIA YOUTUBE TWITTER #SneezeIt @dsteel
- 15. • APPLICATION • TARGET • OFFER • MOTIVATE #SneezeIt @dsteel
- 16. APPLICATIONS NOT ALL SOCIAL MEDIA APPLICATIONS! WORK FOR ALL STRATEGIES. (c) 2014 Sneeze It, LCC
- 17. [ADULTS] 16% (c) 2014 Sneeze It, LCC 20% 67% 15%
- 18. • • • • • • • (c) 2014 Sneeze It, LCC EMPLOYER! EDUCATION! AGE! GENDER! MARITAL STATUS! INTERESTS! LOCATION #SneezeIt @dsteel
- 19. C-Level Executives (c) 2014 Sneeze It, LCC
- 20. .155% 280,000 Chief Financial Officers .133% 240,00 Chief Marketing Officers (c) 2014 Sneeze It, LCC .21% 380,00 Chief Operating Officers .167% 300,000 ! Chief Information Officers
- 21. Affluent (c) 2014 Sneeze It, LCC
- 22. 8,200 Thoroughbred Horse Owners 26,000 Associated with NetJets (c) 2014 Sneeze It, LCC 8,600 Members of Ferrari Club of America 4,600 ! Associated with Family Offices
- 23. 1 # REASON WHY ONLINE MARKETING FAILS! (c) 2014 Sneeze It, LCC #SneezeIt @dsteel
- 24. ANONYMITY YOU CAN NOT MARKET TO SOMEONE! IF YOU DON’T KNOW WHO THEY ARE. “ DON’T TALK ! TO STRANGERS (c) 2014 Sneeze It, LCC ” #SneezeIt @dsteel
- 25. 2 # (c) 2014 Sneeze It, LCC REASON WHY ONLINE MARKETING FAILS! #SneezeIt @dsteel
- 26. GENERALISTS YOU CAN NOT BE A GENERALIST YOU! NEED TO BE VERY, VERY SPECIFIC. “ (c) 2014 Sneeze It, LCC SPECIFICITY! BREEDS ! CREDIBILITY ” #SneezeIt @dsteel
- 27. 3 # (c) 2014 Sneeze It, LCC REASON WHY ONLINE MARKETING FAILS! #SneezeIt @dsteel
- 28. CONTENT IS (c) 2014 Sneeze It, LCC