Before we even dream about changing the planet, it's important we try and change ourselves first. Lets get moving from this Earth Day, i.e. 22nd April 2012

1. 21 April: Hyderabad
-
22 April: Bangalore, Delhi, Mumbai,
Pune, Chennai, Vadodara, Bhopal

2. Details of the event
• Route: in the shape of CO2
• Dates: 22nd April (21st April: Hyderabad)
• Cities: Hyderabad, Bangalore, Delhi,
Mumbai, Pune, Chennai, Vadodara, Bhopal
• Times: Reporting time: 6 am; Start time:
6:15 am
• Target audience: Runners, walkers,
cyclists
Bhopal

3. New Delhi Bangalore
Nehru Park Cubbon Park

4. Climate Challenge
• Himalayas, the 'Third Pole’, contains the largest store of freshwater in
the world after the North & South Poles
• These ‘Water Towers’ are the main source of freshwater for almost a
third of the world’s population
• But global warming threatens to put an end to this. With mountain
glaciers rapidly melting and catastrophic floods increasing in frequency,
climate change is putting ecosystems & communities at risk in the most
heavily populated part of the world

5. Why Crawl-Walk-Run?
• Trying to stop climate change or reversing it, might seem like an impossible
task. A select few can't do anything, but if there is a mass movement at a
micro level involving citizens of the world, we just might have a chance
• It's not planet Earth that needs to be saved, it's species homo-sapiens on it
that do
• Start with MOVING yourself & getting your loved ones to do the same
• Remember, "No matter how slow you go, you are still lapping everybody on the
couch"

6. Why CO2 Route?
• The earliest cave paintings date
b a c k 3 2 , 0 0 0 y e a rs . O n e
interpretation of them suggests that
the cave people wanted to visualize
their challenges before leaving the
cave to confront them
• Modern times biggest challenge is to
reduce emission of CO2 gases

7. History
• CO2 E-Race (Erase CO2 – A Race for Climate Awareness)
was initiated in 2008 by Danish Cultural Institute as an
Art and Climate Awareness Project in preparation for UN’s
Global Climate Change Conference COP15
• To promote environmentally sustainable climate solutions it
was decided to use as inspiration some of the earliest known
human art

8. Organized by founders of
• La Ultra - The High: World's highest altitude & toughest ultra-marathon:
• 222 km run in Leh - Ladakh region, crossing world's highest motor-able mountain
pass, Khardung La (17,700 ft) with an oxygen content of just 33% of that at sea
level with 60 hr cut-off
• Pushes mind & body to absolute limit & redefines what is humanly possible
• Back 2 Fitness: Chain of sports & exercise rehabilitation centres that aims at
• Helping people from all walks of life get back to the physical activity they enjoy doing
most
• By helping them use their bodies optimally

9. Collaboration with
• CO2 Green Drive (CGD), an organization embedded in the Danish Cultural
Institute have collaborated with us in pursuing an agenda of sustainability,
development and climate awareness in India
• Cities involved: 2009: Milan, Riga and Copenhagen; 2010: Riga, Roskilde,
Vilnius and Milan; 2011: Parma, Urbino, New York & Copenhagen; 2012:
Confirmed - New York, Dakar, Yokohama & Bangalore. Tbc - Rome, Santiago
and Horsens (Denmark)
• Centre for Social Market: CSM is an independent, non-profit organization
promoting entrepreneurship for the triple bottom line – people, planet and prosperity.

10. laultra@thehigh.in (subject line: eDay Crawl-Walk-Run)