1. ubinam
ubinam
An Android based client
for the Limousine Service
Giuliano Visintini
ubinam solutions GmbH
Balanstr. 73
81541 München
solutions.ubinam.de
14/03/12 © ubinam solution GmbH 1

2. Trends Car Dealers 2012 ubinam
BMW Dealer Report (Welt am Sonntag, 26.2.2012)
 The manufacturers require their sales partners to comply
with an ever increasing amount and ever more detailed
specifications.
 For them a “homogeneous and exclusive market
presentation” becomes increasingly important because it
is supposed to boost the value of model brand
recognition.
 Nowadays, BMW has 203 licensed dealerships, compared
to 500 in 2000. “The concentration process was
important. I need dealerships to be profitable and ready
for investment.”
How to differentiate? By the Service!
14/03/12 © ubinam solutions GmbH 2

3. Original Service Fleet Situation ubinam
Orders from all divisions,
Central dispatching,
Mobile phone communication,
Changing vehicles,
Fixed personnel
14/03/12 © ubinam solutions GmbH 3

4. The Customer Requirement ubinam
A „Taxi“-like Service:
 New orders are broadcasted to all drivers
 The driver decides which order to take
 Only the first response is accepted
 Reserved orders are hidden for the other drivers
Accept
Driver1
delivery
Accept
Driver2
New Order: return
Car Delivery
Driver3
Driver4
14/03/12 © ubinam solutions GmbH 4

5. The Customer Requirement ubinam
An automated Order Management
 No more dispatching calls
 No paper walls
 No Taxi radio, use standard GSM network
A seamless documentation
 Orders and trips
14/03/12 © ubinam solutions GmbH 5

6. ubinam Service Offerings ubinam
Complete E2E Telematics Services for Business Users
Security Tracking
Fleet Management www.Tracking-Live.com
Work Force Management
White Label Services for specialized Service Providers
Any device, any language, any carrier, any map
Tracking Fleet Management Order Management Sales +Service Management
14.03.2012 © ubinam solution GmbH 6

7. „ubiwork“ ubinam
the Mobile Solution
Android Client for mobile Workforce
 Send work target for navigation
 Reports with Signatures, Fotos, etc.
 Route optimisation directly on the Client
Web Plattform for the Dispatcher
 Accessible by every PC
 Tracking in real time, order management
 Less phone calls, more time for customers!
14.03.2012 © ubinam on demand GmbH 7

8. The Challenge: Mobile Booking ubinam
Android recommends loose coupling
 The network is slow
 The network is NOT everywhere
 Don’t block app or server
 REST and HTTP
14/03/12 © ubinam solutions GmbH 8

9. The Challenge: Mobile Booking ubinam
Android recommends loose coupling
 The network is slow
 The network is NOT everywhere
 Don’t block app or server
 REST and HTTP
Drivers
Taxi Booking: Only one can win!
 The winner MUST be confirmed immediately
 The losers MUST be notified immediately Order
14/03/12 © ubinam solutions GmbH 9

10. The Solution: Multi-Channel Comms ubinam
Business data via REST API
 User registration
 Customer data
 Reports
GSM Data
Booking Process: Always On Connection
 Low level socket communication
 Highly compressed data
 Very fast de/serialisation
14/03/12 © ubinam solutions GmbH 10

11. Customer Order Entry ubinam
Web Plattform
 No Software Installation
 No IT-Approvals needed
 PC and Smartphone entry
 Unlimited number of users
Order Management
 Customer specific order types
 Direct assignment to driver or broadcast
 Customer addresses available Order
14/03/12 © ubinam solutions GmbH 11

12. ubitaxi – The mobile App ubinam
Easy to use
Low-power design
Order Management
Call functions
Navigation
Position Tracking
14/03/12 © ubinam solutions GmbH 12

13. Fleet Reports ubinam
Trip Log
Working Time
14/03/12 © ubinam solutions GmbH 13

14. The Service Fleet benefits from ubitaxi ubinam
Order broadcasting: immediate information
Decentralized decision making
More reliable customer service
14/03/12 © ubinam solutions GmbH 14

15. ubinam
ubinam
An Android based client
for the Limousine Service
Giuliano Visintini
ubinam solutions GmbH
Balanstr. 73
81541 München
solutions.ubinam.de
14/03/12 © ubinam solution GmbH 15