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A social media strategy:an octopus approach Doreen NicastroSocial Media Strategist Networlding Facilitator doreen@nicastroconsultants.comwww.nicastroconsultants.com
Why an octopus approach to social media?  Octopuses are among the most intelligent and behaviorally flexible Octopus inhabits many diverse regions When under attack, some octopuses can perform arm autotomy, in a similar manner to the way skinks and other lizards detach their tails. The crawling arm serves as a distraction to would-be predators.
Be flexiblewith social media! YourWeb site
Build a solid presence and claim your space! Claim space, voice and influence  Values-based social media presence  Web site With a call to action
What is your social media strategy? Web site call to action join mailing list connect purchase goods/services
Social Media Strategy Consulting  	We work with small and mid-size organizations that want to manage their web presence and social media strategy. Through structured facilitation and collaboration, we help you to design, implement and monitor your social media presence.   	We empower you to: ,[object Object]
Listen to your market
Identify influencers

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Social Media Help for Small Business

  • 1. A social media strategy:an octopus approach Doreen NicastroSocial Media Strategist Networlding Facilitator doreen@nicastroconsultants.comwww.nicastroconsultants.com
  • 2. Why an octopus approach to social media? Octopuses are among the most intelligent and behaviorally flexible Octopus inhabits many diverse regions When under attack, some octopuses can perform arm autotomy, in a similar manner to the way skinks and other lizards detach their tails. The crawling arm serves as a distraction to would-be predators.
  • 3. Be flexiblewith social media! YourWeb site
  • 4. Build a solid presence and claim your space! Claim space, voice and influence Values-based social media presence Web site With a call to action
  • 5. What is your social media strategy? Web site call to action join mailing list connect purchase goods/services
  • 6.
  • 9. Engage & bring value to your network
  • 10. Build challenges to increase revenue
  • 12.