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Writing for the Mass Media “Public Relations” UCSD Extension Mike Lawson 760/845-8146 [email_address]
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Wearing Many Hats cont. ,[object Object],[object Object],[object Object],[object Object],[object Object]
Charactics of a PR Person ,[object Object],[object Object],[object Object]
Eric the Red ,[object Object],[object Object],[object Object]
News Releases ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
News release - 3 things ,[object Object],[object Object],[object Object]
More news release… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Letters ,[object Object],[object Object],[object Object]
Letters Guidelines ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Company Publications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Oral Presentatons ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Speeches ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Conclusion ,[object Object],[object Object],[object Object],[object Object],[object Object]
Finally… ,[object Object]

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Writing for Mass Media and Public Relations

  • 1. Writing for the Mass Media “Public Relations” UCSD Extension Mike Lawson 760/845-8146 [email_address]
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