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Branding Your Credit Union on Facebook Not a Campaign, It’s a Relationship
First: What is Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Why Social Media? ,[object Object],[object Object],[object Object],[object Object]
The Tools
Social Media Channels ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Network ,[object Object],[object Object],[object Object]
What is it? ,[object Object],[object Object],[object Object],[object Object]
Facebook Rules ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Users: Age Group
Facebook Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook (Fan) Pages ,[object Object],[object Object],[object Object],[object Object]
Facebook (Fan) Pages Set up like Profile
Finding Pages ,[object Object],[object Object],[object Object],[object Object],[object Object]
Leveraging News Feeds ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
News Feed Members become a Fan, News Feeds appear on member Profile pages to keep them updated on credit union activities
Facebook Groups ,[object Object],[object Object],[object Object],[object Object],[object Object]
Groups Go Viral ,[object Object],[object Object],[object Object],[object Object],[object Object]
Create Group Events ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Christian Financial Events ,[object Object],[object Object],[object Object]
Verity Credit Union ,[object Object],[object Object],[object Object]
Facebook Apps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Apps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Carolina Collegiate MyMoney ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Notes and Photos ,[object Object],[object Object],[object Object],[object Object]
Events ,[object Object],[object Object],[object Object]
Events ,[object Object],[object Object],[object Object],[object Object]
Social Ads ,[object Object],[object Object],[object Object]
Taunton Mobile Banking Ads ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Ads cont… ,[object Object],[object Object],[object Object]
Social Ads cont… ,[object Object]
Polls ,[object Object],[object Object],[object Object],[object Object]
Polls ,[object Object]
Facebook Wrap-Up ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Branding Your Credit Union on Facebook