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ATTENTION
  DATA                     i
(“Data Management for Dummies”)


                 Dmitry Kovalchuk
Your company
depends on resources
You plan resources
You plan resources

You pull resources
You plan resources

You pull resources

You store resources
You plan resources

You pull resources

You store resources

You utilize resources
You manage your
 resources to be
    effective
You manage finances
You manage people
You manage inventories
You manage time
Why don’t you
  manage
 your data?
Data is not a
trivial resource
Data volumes grow much
faster than your other resources
 V

           About 40% a year



                              $




                                  t
Perhaps your data is…
no longer timely
Perhaps your data is…
no longer timely
hard to access
Perhaps your data is…
no longer timely
hard to access
poor quality
Perhaps your data is…
no longer timely
hard to access
poor quality
incomplete
I hope
  you are
aware of this
  problem
Why do you
put up with it?
Imagine that your other
     resources…
are no longer timely
are hard to access
are poor quality
are incomplete
Of course you can
       take steps
to avoid these problems
ATTENTION
if you don’t manage data
     it can become a
         cancer…
It can be invisible - you
might not know about it
It penetrates everywhere
It harms you from the
        inside
You get inaccurate reports
You make bad decisions
You spend more and more
     on remediation
You become ineffective
But I have
good news for you
Hundreds of companies
  have avoided this
    bad situation
They know one secret
They manage their data
  like other resources
Their data is always…
      in the right time
      and place
Their data is always…
      in the right time
      and place
      the right volume
Their data is always…
      in the right time
      and place
      the right volume

      the right quality
Their information is
accurate
Their information is
accurate

They make
intelligent decisions
Their information is
accurate

They make
intelligent decisions

They trust their
decisions
They are successful
Do you want to be like
       them?
It is NOT simple:
Manage Your Data
Best practices to get you
        started
Start with the most
 important information –
      Master Data
  materials sites customers
products              services
           equipment
 suppliers         employees
      assets partners
Start small – choose
 one data domain
        CRM                 DWH


ERP                               Other
               Customer
              Master Data




 such as Customer Master Data
Big
 Metadata       data              Transactiona
                                  l data
                Enterprise
  Reference    Information        Unstructured
  data                            data

                             Other data
              Master data

Think Big – move towards
 Enterprise Information
      Management
Responsibilities
               Accountability
                  Procedures
                   Processes
                   Standards
                     Policies
                      Metrics
                       Roles




Stable Data Governance
Implement prescriptive
     technologies
Measure the quality of
 data and business
      benefits
All this leads to:
Your data is a usable,
trustworthy resource
Thank you for attention
                   see more


            http://mdmcommunity.ning.com/




http://www.linkedin.com/groups/MDM-World-4558032/about

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Data Management for Dummies