In this presentation, David Jenyns explains the importance of using web video content for your business. He points out the potential of these videos as the quickest, cheapest and fastest way to dominate search engine results. Want to learn more about web videos? Visit http://www.melbournevideoproduction.com.au/faq/

1. WEBVIDEO
The quickest, easiest and cheapest way to dominate.

2. THE MAN WHO HAD EVERYTHING
• Happy birthday Dad
• Lightbulb moment!
• The frenzy
• What happened next?

3. THE LAB WAS BORN
• Started storylab
• Home business
• Grown exponentially
• Passion for web
• http://www.vimeo.com/14596860

4. WELCOMETOTHE FUTURE
• TV and Web are becoming one
• YouTube is king
• #4 largest site on the internet
• #2 search engine
• #1 largest video site on the web

5. WELCOMETOTHE FUTURE
• 20 hours of content per minute
• 1 billion videos served per day
• 12.2 billion videos viewed per month in US alone
• 82% of Internet users that view videos online

6. BUT WAIT,THERE’S MORE
• Video sites on the rise
• 70 + video sites and growing
• Specialist sites like howto.com,
godtube.com, arabtube.tv

7. WHYVIDEO FOR BUSINESS?
!
• Biggest hurdle doing business online
• Personality, authenticity and transparency
• Expert positioning and pre-sold before they call
• "50% better chance of appearing on the first page of results" using video.
- Forrester Research 2009

8. DAVE’S STORY
• You can have the best product but...
• Trend spotting
• 450+ videos just onYouTube with 1,000,000+ views
• Started in my bedroom - far from perfect
• I use video in everything I do
• Along comes Ben

9. QUALITYVS QUANTITY

10. QUALITYVS QUANTITY

11. QUALITYVS QUANTITY

12. QUALITYVS QUANTITY
• It's all about balance
• Know your audience.What do they expect?
• Put video at the top of your promotional list

13. WHAT’SYOUR GOAL?
• If you aim at nothing...
• Open your mind to what's possible
• Show you all the tools you need to get started
• Have a clear action plan

14. QUESTIONS