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DISTIMO



SOLVING THE APP PUZZLE

PhoneGap Day EU
Amsterdam– September 2013
Vincent Hoogsteder
Co-founder and CEO
ABOUT DISTIMO
•  The number 1 app store analytics company
•  Tracking >3.2 billion downloads per quarter
•  Most accurate ...
OUR PRODUCTS
APP ANALYTICS
5 RECENT MARKET TRENDS
THAT MATTER
Based on AppIQ data
1.
THE GLOBAL RACE FOR APP REVENUES
APP REVENUE BY REGION
COUNTRY SIZES IN TERMS OF APP REVENUE

•  Strong presence Asian countries
TOP 10 COUNTRIES AND REV BY PLATFORM
2.
SINGLE PLATFORM
STRATEGY IS OVER
ANDROID VS IOS REVENUES

•  Apple generates less than twice the revenue compared to Google
•  But Google is catching up qu...
KING.COM - CANDY CRUSH SAGA

•  In top 30 most grossing apps in Japan during May
•  Strong battle between iOS and Android ...
3.
IN-APP PURCHASE THAT
REVENUE BY BUSINESS MODEL - US
iOS	
  

Android	
  
4%	
   2%	
  

7%	
  

7%	
  

86%	
  

94%	
  
Revenue	
  Share	
  Pa...
REVENUE BY BUSINESS MODEL - JP
iOS	
  

Android	
  

2%	
  

1%	
  

98%	
  

99%	
  
Revenue	
  Share	
  Paid	
  Applica6...
4.
ローカライズする
SUPERCELL – CLASH OF CLANS

•  Japanese version since June 17th
5.
AMAZON APPSTORE
MOVING FORWARD
AMAZON VS GOOLE PLAY VOLUMES
AMAZON TOP APPS
Summary &
AppIQ Demo
THANK YOU
Get in touch:
vincent@distimo.com


GET SMARTER, GET APPIQ
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Distimo: PhoneGap Day EU - Amsterdam 2013

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Distimo: PhoneGap Day EU - Amsterdam 2013

  1. 1. DISTIMO SOLVING THE APP PUZZLE PhoneGap Day EU Amsterdam– September 2013 Vincent Hoogsteder Co-founder and CEO
  2. 2. ABOUT DISTIMO •  The number 1 app store analytics company •  Tracking >3.2 billion downloads per quarter •  Most accurate app data: 95% of apps estimated with margin of error lower than 10% •  Offices in Amsterdam, San Francisco, New York, London, Tokyo
  3. 3. OUR PRODUCTS
  4. 4. APP ANALYTICS
  5. 5. 5 RECENT MARKET TRENDS THAT MATTER Based on AppIQ data
  6. 6. 1. THE GLOBAL RACE FOR APP REVENUES
  7. 7. APP REVENUE BY REGION
  8. 8. COUNTRY SIZES IN TERMS OF APP REVENUE •  Strong presence Asian countries
  9. 9. TOP 10 COUNTRIES AND REV BY PLATFORM
  10. 10. 2. SINGLE PLATFORM STRATEGY IS OVER
  11. 11. ANDROID VS IOS REVENUES •  Apple generates less than twice the revenue compared to Google •  But Google is catching up quickly •  With Japan and Korea as main contributors to increasing Android revenues
  12. 12. KING.COM - CANDY CRUSH SAGA •  In top 30 most grossing apps in Japan during May •  Strong battle between iOS and Android revenues
  13. 13. 3. IN-APP PURCHASE THAT
  14. 14. REVENUE BY BUSINESS MODEL - US iOS   Android   4%   2%   7%   7%   86%   94%   Revenue  Share  Paid  Applica6ons   Revenue  Share  Paid  Applica6ons  (IA)   * Based on top 200 grossing July 2013 Revenue  Share  Free  Applica6ons  (IA)  
  15. 15. REVENUE BY BUSINESS MODEL - JP iOS   Android   2%   1%   98%   99%   Revenue  Share  Paid  Applica6ons   Revenue  Share  Paid  Applica6ons  (IA)   * Based on top 200 grossing July 2013 Revenue  Share  Free  Applica6ons  (IA)  
  16. 16. 4. ローカライズする
  17. 17. SUPERCELL – CLASH OF CLANS •  Japanese version since June 17th
  18. 18. 5. AMAZON APPSTORE
  19. 19. MOVING FORWARD
  20. 20. AMAZON VS GOOLE PLAY VOLUMES
  21. 21. AMAZON TOP APPS
  22. 22. Summary & AppIQ Demo
  23. 23. THANK YOU Get in touch: vincent@distimo.com GET SMARTER, GET APPIQ

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