1. How my product represents a
particular social group.
The social group I am trying to
represent is rock fans.

2. How I did this through my Pictures.

3. Cover Image
The look on their faces The band are wearing t-shirts
suggests a ‘no funny representing other bands.
business’ approach, and This is very common in rock
that they are serious about music, as it shows a mutual
their music. And they don’t respect within the genre. It
want to be stopped. You also suggests the kind of
could also say that they look music the band are into, and
slightly ‘angry’ as anger is a therefore suggesting what
rock stereotype. kind of music they make.
Another thing which
The stance the band points out that this is
members have adopted rock music, is the
also helps represent the clothes they are
social group, as the wearing, other than the
hands in pockets, or the band shirts. Skinny jeans
crossed arms, look like are very common among
they mean business. And rock fans, and bands. A
can also be linked to the lot of rock fans also wear
seriousness, or the anger cargo shorts too, as it is
of the genre. almost like a rebellion,
to wear what most
wouldn’t, particularly in
cold weather.

4. Contents Page Image
This picture represents
rock music, as he is
playing the drums, which
feature in most music,
however he appears to
be playing them quite
aggressively, as is
common in rock music.
As with the previous
picture, you can see that
he is wearing black, and
cargo shorts, so he has a
‘rock’ style.
The arrangement of the drum kit, although
not meaning much to a lot of people, As well as playing aggressively, the sticks
suggests the style of music he is playing, as seem to be moving fast, too fast for the
it is a common set up in rock music, and has camera to get a clear shot in fact. Which
the most commonly used cymbals. also suggests rock music.

5. Double Page Spread Images
Once again in this
photo, just like the
other two, it is clear
that the members of
the band are all rock
fans because of the
style of clothing, i.e.
black band t shirts,
cargo shorts etc.
Also as mentioned previously, One thing which is more
the drum kit and he way it is noticeable in this image is the
being played suggests rock singers hairstyle. Although It can’t
music. be seen much in the cover photo,
Another thing that is featured in he has a slight ‘Mohawk’
this picture is electric guitars. hairstyle, which is associated with
One of the main symbols of rock rebellion and rock music.
music.

6. Double Page Spread Images
This image has the same
components as the others.
i.e. the clothes he is
wearing, the instrument he
is playing.
The thing that makes this one different
is the camera angle, it is looking up at
him as though he is towering above
the camera, and the audience, giving
him a sense of having power.
Another thing is that its common in
rock music for people playing the
instruments to provide some sort of
vocals, typically back up vocals, so
the microphone being in the image,
and adjusted for the bass players
height, suggests that he provides
back up vocals.

7. How I Represented The Social Group
Through My Mode Of Address.
• This was difficult as there is not much slang related to rock
music. But I frequently used the words that there are.
• Like ‘gigs’. Most people refer to them as concerts, but
amongst rock fans they are typically known as gigs, however it
is not specific to rock fans, other people say it too.
• Another word I used, however only once, is ‘Riff’, which is a
repeated section of a song played on guitar, or bass.