1. Negotiation
“Negotiation is the art of
reaching an agreement by
resolving differences
through creativity”
Creative Negotiating, Stephen Kozicki, Adams Press, 1998
3. Style
Style is a
continuum
between two
styles:
Quick
Deliberate
Middle is
compromise
4. Quick Style
Negotiate in a hurry
Use when you won’t negotiate with
these people again
Get the best deal without regard to
the other side’s “win”
5. Deliberate Style
Use when long term
relationship likely
Involves
cooperation and
relationship
building to reach
agreement
Needs much prep,
hard work
May move in fits
and starts
6. Outcomes
Realistic
Both sides satisfied, win/win situation
Usually results from deliberate style
Acceptable
Likely to result from quick style
Something is better than nothing
Always ask for a better deal
Worst
When you’re too stubborn to be flexible
Usually from quick style
7. Outcomes
Predetermine the outcomes before
you start negotiations, you have a
better chance of getting a better
result
“Think carefully, think creatively,
and think ahead”
8. Principles
There are no rules
Establish an
agenda
Everything is
negotiable
Ask for a better
deal
Be creative
Learn to say “NO”
9. Are you a Motivated Negotiator?
Enthusiasm Social Skills
Confidence Enjoy people
Engaged Interest in others
Recognition Teamwork
Accomplishment Better as a team
Pat on the back Self-control
Integrity Creativity
No trickery Always looking for
Trustworthiness ways to complete
the deal
11. Investigate
What do you want?
What does the
other side need?
Decide on style
What are the
consequences of
each choice.
12. Presentation
Prepare other
side’s case
Present the
reasons for your
side better
Planning sheet
Issues involved
Realistic, possible,
worst
13. “The” Presentation
Creative title Don’t give
Reduce to “must concessions just
know” items to keep things
Keywords going
Mini-speeches Make note of
around keywords concerns and
keep going
Visuals
15. Tactics
Use “You go first”
Walk out Bad environment
Don’t use Defer to higher
authority
Emotional outburst
Not willing to make
Argue special case
any changes
Pretend ignorance
Silence
Play for time
Good guy/bad buy
Nibble and retreat
16. Agreement
Arrangements should be neutral
and comfortable
Pay attention to what others say
Screen out all visual distractions
Ask open ended questions
Listen to responses
Proactive vs. reactive behavior
17. A Good Negotiator Is..
Creative
Versatile
Motivated
Has the ability
to walk away