Wearables provide benefits like context awareness, sensor integration, and simplified tasks. The presentation discusses using wearables with Salesforce, including "Wear Packs" for development. A demo shows a sales rep receiving a notification on a smartwatch to add a lead to a marketing campaign based on Salesforce data. It also summarizes communication architectures for integrating iOS and Android wearables with Salesforce.
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The Wear, Why, and How of Wearables on Salesforce Explained
1. The Wear, Why, and How of
Wearables on Salesforce
Craig Isakson
Systems Architect
SundogInteractive.com
craig.isakson@sundoginteractive.com
Wearables on Salesforce explained
7. Definition -- Wearables is a term to generally refer to digital technologies worn on the body to
communicate and access information in real time.
Essentially:
• Wearable computers
• Packed with sensors
• Provide a better user experience in the user’s context
• Readily accessible
What are they?
Wearables
9. 5x growth over the smartphone revolution
Nearly 3x growth in wearables is expected across the enterprise in the next two years
Wearable devices will become ubiquitous with 50% data traffic in two years and on
180M devices by 2018
Smart watches are leading the enterprise wearable tech race
Wearables-generated data will be an enterprise game-changer
Facts and Figures
Wearables
22. Tom, the sales rep, just met with a lead and has determined that the lead needs follow up. In his
Salesforce1 mobile app he checks a box called Marketing Follow-up.
Mary receives a notification from a trigger on a Smart Watch to move the lead into a nurture
campaign.
Based on a scoring model from Pardot and Marketing Cloud, the watch presents a number of options
for which campaign to put the lead in.
Mary selects the campaign which makes the required updates in Salesforce.
Campaign Placement
Demo
58. Wearables are here to stay
They will have incredible growth
Great opportunities
Build your apps to the user’s context
Fill a need
Wrap-up
Wearables