Force.com is the leading cloud platform that enables you to build applications with ease in record time with friendly point-and-click tools. The pace of business is moving fast and work is challenging you in new ways. Your job requires that you customize & fine-tune your applications to meet the needs of your business. Applications such as Excel and Access just don't cut it anymore. Complex spreadsheets and unwieldy databases can slow you down, but there is a better way that is simple and powerful. With Force.com you can be productive immediately. Be part of the movement and point-and-click your way to effective business solutions. In this webinar, we'll show you: :: How easy it is to build a cloud app to solve business problems :: What steps to take to quickly translate your business expertise into new automated processes :: Why Force.com's point-and-click tools will pave the way to greater efficiency in your business

1. Learn to Build Apps
Shannon Hale
Product Manager, Declarative Apps
@shannonsans
Samantha Ready
Developer Evangelist
@samantha_ready

2. Safe Harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain
forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties
materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ
materially from the results expressed or implied by the forward-looking statements we make. All statements
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services or technology developments and customer contracts or use of our services.
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and delivering new functionality for our service, our new business model, our past operating losses, possible
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security measures, the immature market in which we operate, our relatively limited operating history, our ability
to expand, retain, and motivate our employees and manage our growth, new releases of our service and
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make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes
no obligation and does not intend to update these forward-looking statements.

3. Hello World!
#forcewebinar
Samantha Ready, Shannon Hale,
Developer Evangelist Sr. Product Manager,
@samantha_ready Declarative Apps
@shannonsans

4. You Can Be an App Builder

5. Benefits of Building Force.com
Cloud Apps
 Business automation tools
 Standard UI
 Security
 No servers
 Grows with your business

6. Did You Know?
 Add social collaboration to your apps
 Enable your app for mobile access
 App Marketplace
 Extensible with programmatic tools

7. Introducing Corey
Corey Wilson, IT Manager
• Strategic development
• Project management
• Operations management
• Asset management

8. Corey Dislikes…
Hey Corey,
I have three new salespeople
starting Monday – can I get a
Blackberry and a Windows laptop
for each?
The employees are Jeanine Cho,
Walter Few and Candice Mueller.
Also Jeanine is in field sales
so she’s going to need an iPad
too – preferably one of those
Retina Display models.
Thanks,
Andy

9. Corey’s Current Process
Submit device request
Approve request
Enter request details in
spreadsheet
Enter request details in
paper form
Provision devices

10. The Dreaded Spreadsheet

11. Corey’s Dream
…and get better insight
on how effectively we’re
I wish I could spend less managing hardware!
time on tedious activities…

12. Permissions
IT Technician Employee Managers
• View device requests • View device requests
• Edit device request status • Create/edit device requests
• View employee details

13. Approval Process
Submit request
Set Status: Pending
Approve? Set Status: Rejected
No
Yes
Set Status: Approved
Create Task: Provision

14. What Corey Did…
 Got ~5 hours back in her week!
 Now she can report on the
data!
 Automated the approval flow

15. http://wiki.developerforce.com/page/Developing_Cl
oud_Apps_for_Non-Developers

16. Next Steps to Get Started

17. @forcedotcom / #forcewebinar
Developer Force Group
facebook.com/forcedotcom
Developer Force – Force.com Community
youtube.com/developerforce

18. Q&A
Please complete our survey
http://bit.ly/
buildappssurvey
Shannon Hale, Samantha Ready,
@shannonsans @samantha_ready