Hanuman Jayanti is celebrated to commemorate the birth of Hanuman, the monkey god who is widely venerated in India. Devotees visit temples to offer sindoor and oil to Hanuman's idol, and break coconuts in front of his image, as these are age-old customs associated with the festival. Hanuman Jayanti is celebrated with great enthusiasm by Hindus and includes cultural and traditional rituals, and is considered especially auspicious for wrestlers and bodybuilders.