5. Personal Branding and Social Media

@DesDigitalWorld
#designandthedigitalworld
Who is ‘You’?

@DesDigitalWorld
Who is ‘You’?
And why would people want to
‘follow’ this ‘you’?

@DesDigitalWorld
Who is ‘You’?
Why would they trust you?

@DesDigitalWorld
Who is ‘You’?
And bring ‘you’ into their professional
learning network?

@DesDigitalWorld
Who is ‘You’?
Their PLN

@DesDigitalWorld
Definition: PLN
Learners create connections and develop a
network that contributes to their professional
development and knowledge.“
”

@DesDigitalWorld
Who is ‘me’?

@DesDigitalWorld
Dr Ashley Casey
Ivory Tower Dweller?

@DesDigitalWorld
Ash Casey
Ex-PE Teacher?

@DesDigitalWorld
Dr Ash Casey
Practitioner researcher who talks
about research informed teaching

@DesDigitalWorld
Dr Ash Casey
Practitioner research who engages in
teaching informed research

@DesDigitalWorld
@DrAshCasey

@DesDigitalWorld
Father of 2, Husband,
physical educator and
practitioner-researcher.
Interested: meaningful
professional dialogue &
development that enhances
practice

@DesDigitalWorld
This was my bio from day
one and it is something I
have aspired to maintain.

@DesDigitalWorld
Blog
Podcast
Research

@DesDigitalWorld
Linkedin
Slideshare
Research Gate

@DesDigitalWorld
Uses of Twitter
as an academic/researcher

@DesDigitalWorld
When it ain’t broken
isn’t Good Enough
Fixing up your own professional learning network

@DesDigitalWorld
Networking
isn’t just
about
telling the
world about
you

@DesDigitalWorld
Networking
isn’t just
about
listening to
the world

@DesDigitalWorld
it’s about
making time

@DesDigitalWorld
to do
both

@DesDigitalWorld
It’s easy to bury
your head in a
book

@DesDigitalWorld
or stick with those
you know

@DesDigitalWorld
yes, the world’s
A crowded place

@DesDigitalWorld
but there are few
bad apples

@DesDigitalWorld
Many old dogs and young pups
have something to learn and
teach

@DesDigitalWorld
so
take a chance

@DesDigitalWorld
Take
a risk

@DesDigitalWorld

@DesDigitalWorld
and develop
a network

@DesDigitalWorld
Start
small

@DesDigitalWorld
one
conversation
at a time

@DesDigitalWorld
and listen to what
Teachers
say about twitter

@DesDigitalWorld
I use twitter to gain
new ideas
and thoughts on #pe
everyday

@DesDigitalWorld
Twitter connects me to great ideas,
globally.
Lifelong learning is the result

@DesDigitalWorld
But
How?

@DesDigitalWorld
Don’t
despair

@DesDigitalWorld
follow the
bird

@DesDigitalWorld
but
remember

@DesDigitalWorld
people follow
people

@DesDigitalWorld
people don’t follow
eggs

@DesDigitalWorld
eggs
show your
face

@DesDigitalWorld
eggs
have a
bio

@DesDigitalWorld
eggs
x
PE Thinker,
Husband,
Father, researcher
have a
bio

@DesDigitalWorld
find your
hashtag

@DesDigitalWorld
A tag embedded in a message
posted on the Twitter microblogging
service, consisting of a word within
the message prefixed with a hash
sign. #getit #understand

@DesDigitalWorld
follow people who use
these hashtags

@DesDigitalWorld
follow people who use
these hashtags
#pegeeks #pegeek
#physed #pechat

@DesDigitalWorld
so don’t bury
your head

@DesDigitalWorld
be the dog that
learnt some new
tricks

@DesDigitalWorld
be
networked

@DesDigitalWorld
create your
own
crowd

@DesDigitalWorld
don’t settle for
ain’t broken

@DesDigitalWorld
it
isn’t Good Enough

@DesDigitalWorld
Designed by
Ashley Casey

@DesDigitalWorld
I am a researcher
A.J.B.Casey@lboro.ac.uk

@DesDigitalWorld
I can be found on
twitter
@DrAshCasey

@DesDigitalWorld
Using hashtags like
#pegeeks #pegeek #pechat #physed

@DesDigitalWorld
thanks for listening

@DesDigitalWorld
Research

@DesDigitalWorld
Research
Published

@DesDigitalWorld
Research
Published
Presented

@DesDigitalWorld
Research
Published
Presented
Reflected

@DesDigitalWorld
When it ain’t
broken
isn’t Good Enough

@DesDigitalWorld
When it ain’t
broken
isn’t Good Enough
16,237

@DesDigitalWorld
When it ain’t
broken
isn’t Good Enough
10,166

@DesDigitalWorld
100,000+
Vistors

@DesDigitalWorld
10,000+
Vistors

@DesDigitalWorld
4,000+
Downloads

5. Personal Branding and Social Media

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5. Personal Branding and Social Media