Take me away please // Designersbooks edition

GUANGYUAN RAMIE TEXTILE - SHIRT PACKAGING
During this project a warm and sweet picture appeared in my mind. When I was a child, my mother sewed a shirt for me. First of all, she draw the edition type on
cloth by a piece of chalk. Then, she tailor and sewing the cloth. Finally, a square cloth tranformed into a shirt magically...Therefore we had follow the warm memo-
ry, cut the strokes’structure of the Chinese character (RAMIE)on a piece of ramie cloth. Then make recombination to get a new look of the Chinese character with
the cut cloth.
Designer: Li Wen
Country: China
Design Agency: ONE & ONE DESIGN
Creative Director: Li Wen
Design Director: Li Wen
Client: GUANGYUAN RAMIE TEXTILE
Photographer: Li Wen, Wei Lian, Wei Zhao
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MINGREN MINGYAN - TEA PACKAGING
MINGRENMINGYAN is a tea brand based in Fujian Province, near the Wuyi mountain where one finds the root to Chinese tea culture. In Chinese, MINGREN-
MINGYAN pronounces the same as ‘celebrity’s well saying’. To break down the phrase, MINGREN means TEAMAN, MINGYAN means the geographical loca-
tion of tea growth and the special conditions of the land that gives rise to the unique flavor of the tea produced. Playing on the homophones of‘celebrity’s
well-saying’; we named the two collections‘MINGYIN’and‘YANYU’, both relevant to interpretation of the language.
YANYU collection: In Chinese, the word YAN also resembles the shape of rocks, it is in the harsh conditions that best tea thrives. At the same time, only the
renowned scholars are gifted with rock carving skills, which brings us back to the idea of ‘celebrity’s well-saying’. It is as seems that a teaman is standing
amidst his vast tea garden, telling thousands years of tea growing stories.
MINGYIN collection: The design of the word ‘Ming’ is inspired by an ancient form of Chinese art – rock rubbing. It is also representative of the Chinese cul-
ture, linking tea growth to China’s history.
Designer: Li Wen
Country: China
Client: GUANGYUAN RAMIE TEXTILE
Photographer: Li Wen, Wei Lian, Wei Zhao
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MINGREN MINGYAN - TEA PACKAGING
Designer: Li Wen, Guanpin Zhao
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WUYI RUIFANG TEA
Wuyi Rueifang tea, founded in 1899 by Mr. Jiang Taiyuan in Wuyishan
which is the famous teahouse in the last period of the Qing. There are
something unique about tea cultivation and tea processing by Mr.
Jiang. Still now, Mr. Jiang is the third generation of successor. Robe tea,
cassia tea, narcissus tea and some other collection of tea the produce
are all taste mellow and have clarity color. One & One design developed
the brand identity and in charge of full collection packaging design for
WUYI RUIFANG tea since 2012.
Designer: Li Wen
Country: China
Client: WUYI RUIFANG TEA
Photographer: Li Wen
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GUIZHOU MINORITIES SILK
GUIZHOU MINORITIES SILK is a silk scarves of native brand in guizhou , whose process of making craft is unique and rich in cultural charm
,has the very strong national characteristics of place. Though using modern technology and the combination of guizhou traditional ba-
tik process, its silk scarves combine the characters of both modern and traditional and described as the flower of oriental art. This idea con-
densed in this brand intergrates tradition and modern, fashion and aesthetic, practice and culture . And the brand explains the meaning of fashion, in-
dividuality, lasting appeal,the ornament of self-restraint carrier. The design of this brand tries to break the boundary between modern and tradition in
order to establish a genuine brand and a moving feeling in consumers’ mind.
Designer: Li Yuze
Country: China
Design Agency: MiaoWujian Design studio
Creative Director: Li Yuze
Design Director: Li Yuze
Client: MiaoWujian Design studio
Photographer: Li Yuze
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GUIZHOU MINORITIES SILK
Designer: Li Yuze
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YUNPIN TEA
<Yunpin tea> is derived from Dunyun Maojian tea in Guishou which by Mao Zedong personally in 1956 ,one of the top ten well-known tea in China. Also
know as one of three best tea in Guizhou. This brand is devoting itself to delve into the regional culture elements to make the product more humanity, and
building up its value.
Designer: Li Yuze
Country: China
Design Agency: MiaoWujian Design studio
Creative Director: Li Yuze
Design Director: Li Yuze
Client: Independent brand
Photographer: Li Yuze
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A garden with God’s blessing
Taiwan is the Noah’s Ark of garden, a place with God’s blessings. We used the art of paper-cutting to express the beauty of flowers, and a heart-shaped paper
leporello on the lid of the bulbous honey glass that unfolds into the shape of a decorative flower blossom. Some of its pages offer space for personal messages,
while the outer blossom leaves feature a beautifully cut of flower pattern. This design also decorates the protective cardboard box.
Designer: Green In Hand Food Bank Co., Ltd.
Country: Taiwan China
Design Agency: Green In Hand Food Bank Co., Ltd.
Creative Director: Yun-Yi Cheng
Design Director: Kuo-Hui Lien
Client: Green In Hand Food Bank Co., Ltd.
Photographer: Chien-Te Lee
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A garden with God’s blessing series
This Taiwanese camellia honey was collected at the be-
ginning of the summer 2012 after the blooming season in
late spring – an exquisite combination of nectar from the
camellia and schima superba blossoms. A heart-shaped pa-
per leporello, on the lid of the bulbous honey glass, unfolds
into the shape of a decorative camellia blossom. Some of
its white pages offer space for personal messages, while the
outer blossom leaves feature a beautifully cut out flower
pattern. This design also decorates the protective cardboard
box.
Designer: Kuo-Hui Lien
Design Agency: Green In Hand Food Bank Co., Ltd
Creative Director: Green In Hand Food Bank Co., Ltd
Design Director: Lee, Chien-Te
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Green in Hand Formosan Cypress Chopsticks Set and Cypress Rice Scoop
Millions of years ago, as the Eurasia Plate collided with the Philippine Sea Plate, the mountains were coincidentally created in Taiwan that we know today.  In the
mountains, an ancient species of timber known as the Formosan Cypress was discovered. The chopsticks and rice scoop that we know and love today were initially
created from the remaining material of Cypress pieces in the early days. They were hand-made and unembellished, yet original and made with great quality. We
would like to share with you that, chopsticks and rice scoop are not just a set of utensils. They are also a significant part of our 5000-year old culinary arts that were
made with the 30 million-year old Formosan Cypress. Now let’s put them to use and enjoy this great meal!
Designer: Ye Yu-Jin
Creative Director: Green In Hand Food Bank Co., Ltd.
Design Director: Lee, Chien-Te
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Green in Hand Formosan Cypress Chopsticks Set and Cypress Rice Scoop
Designer: Ye Yu-Jin
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A letter from homeland
With the nostalgic appeal of a letter, this rice packaging reflects the sentimental
value of food from one’s home country. The vacuum-sealed Taiwanese rice is
sold in a little burlap bag, which emphasizes the origin of the rice in the form
of an envelope. The print of the sender’s name states the Taiwanese producer.
The stamp motif shows a rice field set in an idyllic landscape and appeals to the
emotional connection with the home country. Moreover, the packaging is suit-
able as a gift, which can be labeled individually.
Design Director: Chien-Te Lee
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Classic rice packaging
In order to visually emphasize the natural character of this rice variety which has been grown organically since 1994, its packaging is predominately made of brown
paper and rattan – lending the hand-packed product a particularly original appearance. Brown paper keeps the taste of the rice fresh, even if it is not preservable and
must be eaten as soon as possible. A broad band of white paper, with black and red characters tells the story of the place of origin, runs around the tightly tied pack-
age. The two upper corners of the brown paper bag are wrapped with a paper ribbon so as to create a practical handle. This packaging ensures that the product’s
natural taste is conveyed authentically.
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Tuan Cha Series
This Design combines the art of tea crafting into the art of package designing. Tea art has two parts: the production of the tea and the brewing of the tea. When it
comes to producing tea, this package attempts to imitate the looked of rolled oolong tea leaves. Tea leaves are rolled to protect them while traveling and also to help
the tannins (things that make tea taste good) flow into the water better. This package resembles a rolled up ball of tea, you can see tea leaves on the package. We
introduce four different brewing methods and explained on the inside of the package. This way you can enjoy your tea any way you like it. Another great thing about
this unique packaging is its Kraft paper design, a special kind of Eco-friendly biodegrade able paper while the earth tones of the paper help us remember our Mother
Earth. In addition, the sticker that identifies different teas are designed as a medal shape, in order to honor each tea master’s fabulous work.
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The Dearest Secret series
The packaging design for these Taiwanese blends of honey was inspired
by the colours of the beautiful flowers in spring. Bottles with blos-
som-shaped caps are stored inside cardboard boxes with a floral design.
The seals on the boxes feature Chinese calligraphy, while the different
colours symbolize the origins of the honey. In addition, the boxes, which
unfold to form flower buds, are made of environmentally friendly rich
mineral paper, which is both tough and waterproof, making it easy to
retrieve the honey from the containers.
Design Director: Green In Hand Food Bank Co., Ltd.
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Taiwan Oolong Tea series
The growing season and the production methods influence the aroma and flavour of tea. This is why the packagings of our Taiwanese tea collection distinguishes
different tea varieties using different colours. Each colour represents the growing area, the season and the flavour. The winter tea is marked by dark amber colours
representing its rich aroma, while the spring tea has a cheerful and bright colour that signifies its sweet fragrance and the spring awakenings. The tea comes in
light-proof individual cup portions.
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le pain boule
Le pain boule is bakery brand in Azumino, Nagano. Artless Inc. created homely
and warm brand image using brown logotypes and softy-colored craft paper.
Designer: shun kawakami, artless
Country: Japan
Design Agency: artless Inc.
Creative Director: artless Inc.
Design Director: shun kawakami, artless
Client: Yamato Co.,Ltd.
Photographer: Lyie Nitta
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le pain boule
Designer: shun kawakami, artless
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NANAMIYA
NANAMIYA is Japanese food brand, the philosophy of the brand is “tradition” and “formality”. Artless Inc. reflect on this philosophy by combining the traditional
Japanese culture with modern Eastern culture. In order to have achieved the purpose of opening up a market in Asia, this is designed as bilingual.
Designer: taiichiro takeo, artless
Country: Japan
Client: Yamato Co.,Ltd.
Photographer: Yuu Kawakami
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NANAMIYA
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NANAMIYA
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Botanite by Dr.Saito
Logo and package design for Dr.Saito. Combining the modern
sense of typography with natural colors.
Designer: koki takahashi, artless
Country: Japan
Client: Dr.Saito
Photographer: Yuu Kawakami
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Marou Faiseurs de Chocolat Year 1
For the 1st anniversary of Marou Chocolate’s existence on earth, The founders held a celebration at the chocolate factory outside Saigon, Vietnam. The guest were a
collection of individuals who had helped the brand in some form or another.
As our gift to Marou, we created a set of unique items to commemorate the milestone occasion.
We stayed up very late one night, recalling all of the key events Marou had been through over their past year, and scrawling out a sort of treasure map. This map was
screen printed in Marou gold and folded into the size and shape of one of their chocolate bars.
Next we created 12 unique chocolate bar labels ( one for each month of the brand’s existence ). We took liberty with the Marou brand elements, and stretched the
possibilities of them appropriately for a small and Marou savvy audience. One bar even features some logos and a brand name that were“killed”early in the branding
stage, The labels were screen printed in the same manner as the map. The bars were individually bound with a map, for each guest, so that guests could compare,
trade and experience a different part of the story together during the event.
Lastly, guests had the chance to grab one of our limited edition Marou jungle shirts, which features a hand drawn“Marou Mobile”in action ( the La Dalat car they use
to collect cacao around Southern Vietnam ).
Designer: Rice Creative
Country: Vietnam
Design Agency: Rice Creative
Creative Director: Chi-An De Leo & Joshua Breidenbach
Client: Marou Faiseurs de Chocolat
Photographer: Wing Chan
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Marou Faiseurs de Chocolat Year 1
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4g Napolitain Chocolates for Marou
Marou had received many requests for a tiny counterpart to their regular 100g Bar. A 4g Napolitain piece was created. For Marou’s visit to the
Salon Du Chocolat in Tokyo. We developed an elaborate packaging solution to introduce the new product. A billboarding box was developed,
which could contain 20 of these 4g pieces. We designed 10 different styles of tiny glassine wrappers which hug the little chocolate pieces. Mes-
sages are experienced as one peels back each little flap. One reads“your daily hug”another,“Hand crafted in Vietnam, with love.”
Designer: Nguyen Huynh
Country: Vietnam
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Marou Faiseurs de Chocolat
These chocolate bars are the first single origin gourmet bean-to-bar chocolate to come out of Vietnam.
Chocolate makers working directly at the source of the cacao farms are still very few and far between. Marou Faiseurs de Chocolat, based in Ho Chi Minh City (Saigon)
is one such company who have created the first single origin gourmet bean-to-bar chocolate to come out of Vietnam.
Marou was founded less than a year ago by two adventurous Frenchmen. They decided, to use the small amounts of cacao beans harvested, fermented and dried on
small family farms throughout the Mekong Delta and southern highlands of Vietnam, to make an extraordinary chocolate.
Marou approached Rice Creative at the beginning of their adventure, with the mission to build the brand’s visual identity and packaging.
Inspired by Marou’s unique story, we sought to develop an identity and packaging system with the right mixture of modernity and tradition. The most exciting aspect
of the product for us, was that each variant of Marou Chocolate could be based on the province from where the cacao beans grow. The geographical location of the
farm and its soil determines the characteristics of the cacao beans and therefore the flavour of the chocolate.
After much deliberation, we found the simplest way to create a system for the bars was to name each bar after the province where it’s beans originated, and ascribe a
natural colour-shift. Seeing the Trinitario cacao pods first hand, we found a greatly inspirational spectrum of hues. Deep vermillion to ochre yellow, grass green, mid-
night blue, and flushes of peacock aqua all appear.
We wanted the packaging to be strongly linked to Vietnam. We began collecting beautiful ceremonial papers that are still produced by artisanal printers in Cho Lon,
the old Chinese quarter of Saigon. These papers are hand printed with intricate traditional lattice patterns. Typically, the patterns are adorned with illustrated fruits,
flowers and auspicious animals. Inspired by this illustration style we hand drew our own original chocolate oriented ornaments of cacao pods, flowers and leaves,
throwing in some heavenly looking clouds for the tropical monsoon. Our custom lattice pattern keeps a traditional look and creates a framework to incorporate some
modernist typography, inspired by the old signage still found around the country.
To highlight the hand-made, artisanal quality of the chocolate itself, we commissioned a local printing shop to use the traditional silk-screen printing techniques to
hand print the design in antique gold ink on each wrapper. The finished packaging is then given to Marou who then hand wrap the chocolate bars.
Country: Vietnam
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Marou Faiseurs de Chocolat
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Marou Chocolate Treasure Island Bar
Marou Chocolate hand selected the finest cacao beans
grown on small family-owned farms on the remote island
of Tan Phu Dong (Đảo Kho Báu), stretching from the
two northernmost arms of the Mekong Delta all the way
into the sea. This is a truly a rarest of rare chocolate bar.
Production numbers are low due to the availability of this
precious cacao. Our approach to the packaging was to
maintain the primary elements of the brand, but intro-
duce a different, more adventurous graphic language,
with a vintage map of the area, and drawn calligraphy.
We hoped to convey the spirit of discovery and rarity.
Country: Vietnam
UNICEF ZEROaward
Rice Creative was responsible for creating and branding a new fundraising platform in Vietnam for UNICEF. This became the UNICEF ZEROawards. The Logo mark for the brand
is a call to action. A zero“0”is built from hundreds of pluses“+”, with each plus representing the power of individual donations to make ZERO become a reality. The ZERO is an
extension on UNICEF’s Global campaign “believe in ZERO” , which aims to bring the number of preventable child deaths to zero.When it came to designing the award for the
first annual UNICEF ZEROawards, the aim was to reinforce the ZERO Mark concept, and affirm that making ZERO a reality is in the hands of us all.Two highly reflective planes
of brass join at 90 degrees. One plane is etched with the ZERO mark, the other is blank, acting as a mirror to complete the ZERO at the right position.The object is interactive,
in that the one holding it can literally complete the ZERO by changing the way the reflection is viewed.
Designer: Kornelia Enqgvist
Country: Vietnam
Client: UNICEF
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Cointreau Limited Edition Pack
Cointreau approached us to create a limited edition pack for them. This pack was to help them communicate one of their most successful cocktails, by including a shaker with the bottle,
and some simple instructions. This cocktail was to be made interesting to a female audience. This package also lined up with the Tet holiday in Vietnam, and Cointreau requested we consid-
er this in the design. To communicate Tet, we developed a Tet inspired pattern to literally line the inside of a feminine handbag-like pack. We felt this solution effectively communicated a
feminine touch to the Tet holiday. Being greatly inspired by Cointreau’s heritage, we developed classic look for the devices which contained the messaging.

Designer: Van Nguyen
Country: Vietnam
Client: Remy Cointreau
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Delve Sponsorship Package
This is a collaborative project completed to thank our sponsors for
contributing to the York/Sheridan Design graduation show, Delve. We
worked with the Branding, Graphics and Production teams to execute
the notion of‘delve’throughout a two-tier package design concept.
With the Delve logo developed by the Branding team as a portal into
new dimensions and experiences, the idea with the sponsor thank you
package was to have recipients reflect back on the event, and to trans-
form the package into an engaging experience that would inspire the
user to explore our work and be inspired to go on their own adventure.
Designer: Winnie Chang, Richelle Rogers, Jiani Lu
Country: Canada
Creative Director: Winnie Chang
Design Director: Winnie Chang
Photographer: Jiani Lu
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Delve Sponsorship Package
Designer: Winnie Chang, Richelle Rogers, Jiani Lu
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SKINS Shoe Box
Shoe boxes have one single purpose, to protect the shoes upon delivery from the store to home. SKINS Shoe box looks at how the traditional shoe box can be repurposed
into a more meaningful experience and transfer across multiple uses. It addresses the need to design with intentions of reusability and multi-functionalities that promote
sustainability and reducing waste.
The all-in-one design functions with multiple lives: a carry box, stackable shoe shelf, and fold-out hanging wall organizer. This extends the purpose past its initial objective of
simply transporting the shoes and accessories from the store to home.
Designer: Jiani Lu
Country: Canada
Design Agency: Jiani Lu Design
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SKINS Shoe Box
Designer: Jiani Lu
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Oázis Gardening Multipack
Gardening Multipack for Beginners. Multipacks in-
clude (almost) everything for plant growth. You can
choose between different packs (Herbs / Flowers /
Vegetable or Fruits Multipack). Seed-corn’s packaging
communicate with the first letter of the plant written
in hungarian: “B”- Bazsalikom (Basil), “P”- Paradicsom
(Tomato)… During plant’s growth you can mark it
with it’s first letter to know which sort of plant it is.
Designer: Adrienn Nagy
Country: France
Client: Student Project (Visart Academy of Art and
Design, Budapest)
Photographer: Adrienn Nagy
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Oázis Gardening Multipack
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EasyFood
EasyFood is a fictitious brand with a colorful and minimal look. Based on the“easy”
packaging for its mid-range priced products in a simple, clean, but eye-catching
way. The results were a real graphic disco treat.
Country: France
Client: Personal Project
Photographer: Adrienn Nagy
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EasyFood
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Cat Leader
Cat Leader is a family of high-quality natural cat litter products by Geohellas. The family consists of 8 variants (classic, classic with wild nature aroma, clumping,
clumping with wild nature aroma, each in 5kg and 10kg bags), which are exported to more than 15 countries and are available exclusively in pet shops and veteri-
nary clinics. The products’philosophy can be summed up in a simple phrase: the leading choice for happy cats. And this is precisely the philosophy applied in all the
branding process– from the choice of name and the design of the logo to the packaging design. The name Cat Leader connotes the premium quality of the products
and is a play on the English“cat litter”. The logo, created through custom typography, suggests quality and leaves visual space for the real protagonist of the product
pack, the cat! For the packaging design an equally abstract but effective choice was made, which distinguishes the products from the competition, using the image
of an imposing, contented cat combined with bold blocks of colour.
Designers: Vicky Nitsopoulou
Country: Greece
Design Agency: busybuilding
Creative Director: Dimitris Gkazis
Design Director: Dimitris Gkazis
Client: Geohellas
Photographer: Dimitris Poupalos
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Dear Crete
The Traditional Series, The Eclectic Series, The Organic Series
“Dear Crete” is a series of handmade traditional Cretan cookies and biscuits. The main objective for the rebranding of the products was the need to diversify the
products from the competition and, also, the creation of a niche and targeted positioning, which would showcase quality and premium taste on one hand, and the
local origin and history on the other. The first step was to rename the products, thus creating the brand“Dear Crete”and the three distinct product lines“Traditional”,
“Eclectic” and “Organic”. Then, the design of the visual identity of both the logo and the packaging came into place. The logo, abstract and robust, is based on the
Greek initial K (of both the words Crete and Kalabokis in Greek) and the symbol of the olive, which is a main ingredient as all the products contain extra virgin olive oil
from Sitia PDO. The chosen design direction places great emphasis on the products themselves, in a different way for each product line. For the “Eclectic Series”, the
emphasis moved from photography to illustrations -different for every taste, depending on the ingredients of each product- based on bespoken patterns, a distinct
color code, and bold typography. For the “Organic Series”, the emphasis was placed in highlighting the purity of the raw materials and the products themselves,
through an almost all-white packaging and a, different, bitten cookie starring for every taste. In the“Traditional Series”, each product is highlighted through a photo-
graph that displays the characteristics of each flavor in a white background, while the embossed printing on the packaging suggests an aura of quality and of“classic
value”in an otherwise entirely contemporary approach.
Designers: Vicky Nitsopoulou, Kostis Sotirakos, Marinos Kolokotsas
Country: Greece
Client: Kalabokis SA
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Dear Crete
The Traditional Series, The Eclectic Series, The Organic Series
Designers: Vicky Nitsopoulou, Kostis Sotirakos, Marinos Kolokotsas
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Qwicky
The Qwicky is a new Simply Burgers product, smaller and more affordable than the company’s other burgers, but with all their quality and just as fill-
ing. Its packaging (box and bag) had to be consistent with the overall product identity, with the characteristic eco kraft box of the company’s signature
burgers, but with a perceptible difference. We therefore made use of the kraft box itself, using colour inside and creating a simple typographic identity
outside, that signals the characteristics of the new product instantly and unmistakably.
Designer: Kostis Sotirakos
Country: Greece
Art Director: Dimitris Gkazis
Client: Simply Burgers
Who Cares
Re-design of the logotype and packaging (rebranding) for
the ‘Who Cares’ family of cat litter products by Geohellas.
The family consists of 6 natural, value-for-money variants
(classic, classic with lavender aroma and clumping, each in
5kg and 10kg bags). These products are exported to more
than 15 countries worldwide and are sold exclusively in
supermarkets. A direct, minimal design approach, which
emphasizes the signature neo-vintage typography.
Designers: Vicky Nitsopoulou, Maria Kefala
Country: Greece
Client: Geohellas
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Thomas J Fudge’s
Fudges asked us to rebrand their business in 2012. A Dorset-based family bakery for almost 100 years, their biscuits had a loyal following. However, the market
had grown hugely since they started and there was a lot of competition from supermarket own brands. The family felt their boxes were no longer standing out
on shelf. We re-positioned them to their rightful place as the finest biscuits available and changed their name from Fudges to Thomas J Fudge’s Remarkable
Bakery. We illustrated their packs with eccentric, Victorian imagery, including beautiful drawings of plants and flowers to emphasise the product ingredients
and flavours, and finished them with vibrant splashes of colour.
Designer: BigFish Design LTD
Country: UK
Design Agency: BigFish Design LTD
Creative Director: Perry Haydn Taylor
Client: Thomas J Fudge’s
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Dorset Cereals
Langholm Capital approached us before acquiring the business and asked us what we thought of Dorset Cereals. We loved the cereal but the packaging was
invisible and made the product look more at home in a pet store than the top shelves ofWaitrose’s breakfast cereals. We rebranded Dorset Cereals in 2005 and
have been retained by them ever since. Apart from the rebrand and packaging, we created a fabulous website with sales promotions, online games and com-
petitions which have helped Dorset Cereals keep their consumers royally entertained over the years. Check it out here atwww.dorsetcereals.co.uk
We managed to help them grow without any above-the-line advertising by recruiting over half a million subscribers who have registered on their website to
regularly receive communications. The business was sold two and half years after we rebranded it for an estimated £45 million to The Wellness Group with
whom we still work today.
Country: UK
Client: Dorset Cereals
Thomas J Fudge’s
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Kallo
Kallo make delicious, natural, healthy alternatives to things like cakes, biscuits, bread and even stock cubes. They just had one problem – their packaging was
rather cold, lacked any emotion whatsoever and didn’t reflect their true identity.
We carried out some extensive research and discovered that Kallo consumers were intelligent people who like to be in control of what they eat. However, the
old packaging made them feel like they were people who had “special needs” rather than foodies who are free to enjoy natural nibbles. So, we repositioned
the brand in order to liberate Kallo consumers from the taboo of being “functional foodies” and gave them something they could be proud of and love. How
do you make people fall in love with a rice cake? You write poems, draw pictures and wrap it in love!
Country: UK
Client: Kallo
Alma de Cuba
In the 1940s, Cuba was the world’s biggest exporter of coffee, shipping 20,000 tonnes of beans every year. But then came the Revolution and with it a sure
and steady decline in production. By 2012, Cuban coffee, once the world’s favourite, was on its knees, and it looked like nothing could save it.
Well, that was before Phillip Oppenheim – a former MP and card-carrying Cubaphile – got together with some old pals to restore Cuban coffee to its rightful
place. He asked us to help with the branding, but we were so impressed, we ended up investing in the business and becoming partners, too.
We came up with the name Alma de Cuba (soul of Cuba) and channelled the spirit of Cuban folk art (via our resident Latin American illustration genius) to
create an evocative design scheme which, hopefully, has just as much soul as the coffee itself.
Country: UK
Client: Alma de Cuba
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Milada
Ichnya is the Ukrainian manufacturer of condensed milk, with its produce being exported to as many as 28 countries.
The task set was to design a packaging for the Cuban market in specific.
Designer: BRAND PIT
Country: Ukraine
Design Agency: BRAND PIT
Client: Ichnya
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Pan Kachan
Pan Kachan (Mr Corncob) is the Golden Foods’ brand of corn curls. Given its natural composition corn curls is traditionally a treat for children.
Hence, its kiddy packaging design. To differentiate the producer positioned its product as a snack for teenagers and asked BrandPit to develop the
packaging to support it.
Design: BRAND PIT
Country: Ukraine
Client: Golden Foods
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Ovoschnaya Lavka (Greengrocery)
Pripravka is the Ukrainian spices manufacturer, which market share grows steadily. To extend its presence on the market, Pripravka launched a new range of dried
vegetable mixes, herbs, and spices. With naturalness being its key benefit, our task was to design a packaging to highlight freshness and natural origins of the ingre-
dients.
Designer: BRAND PIT
Country: Ukraine
Client: Pripravka
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Grnao Dorato
Legitimate Pastifício Italian gourmet pasta, Grano Dorato brings the
best Northern Italian cooking style. In order to highlight it among
products of the same segment created a design point, equlibrando
strong colors with the absence of color. The masses give the final
touch of luxury packaging, united the subtlety of motifs drawn.
Designer: Agência BUD
Country: Brasil
Design Agency: Agência BUD
Creative Director: Rodrigo Chiaparini and Franklin Zampani
Client: Concept
Photographer: Agência BUD Mock Up
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Bianco Panna
The new line of dairy Bianco Panna was conceptually inspired by the ‘60s, from glass packaging in the best vintage style to logotipy lightweight and concise
layout. Also has tetrapak, aligning itself to the socio-environmental thinking of today.
Country: Brasil
Client: Concept
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PepuNutt
Based on the lightness of summer days free weather and the beaches, the line of snacks PepuNutt gained packaging
prepared to keep always fresh and crunchy biscuits plus soft design, referring deliciously healthy food and crowning
the creative concept‘free for teams“.
Country: Brasil
Client: Concept
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BarrettsRidge Beer Bread
You like bread. You like beer. You’ll love BarrettsRidge Beer Bread. What started out as one of Grandma’s se-
cret family recipes is now available to all who reckon that the time has come to end the unholy separation
of beer and bread.
This product speaks for itself. Made by a real person and truly simple to prepare; it naturally looks, smells
and tastes delicious. I wanted to create packaging that doesn’t feel mass-produced, that evokes whole-
some home-baked goodness and a fresh twist on heritage.
The bags are hand-sewn, and a hand-stitched folded leaflet indicates the flavours. Cooking instructions
are revealed when one pulls down the paper tab. I chose to print on the locally-produced Masuga paper,
which is chlorine-free and made with 90% sugar cane waste.
The result? An unbleached, natural, textured material contrasted with bold colours to bring out the‘warmth
of home’while still relating to modern-day convenience.
Add’a Brew!
Designer: Carine Nguz
Country: South Africa
Design Agency: www.carinis.co
Creative Director: Carine Nguz
Design Director: Carine Nguz
Client: Tayrene Mugridge
Photographers: Craig Kolesky & Justin Allart
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Noble Nut Cheese
The brief was to design packaging for cheese: Noble nut cheese plays with the idea of‘no bull’as it makes use of no dairy and is indicative of the no nonsense approach to the
design - clean and simple. Noble has also been chosen as people generally go vegan for moral or ethical (noble) reasons. As my target audience has environmental concerns,
I have chosen to make the packaging environmentally friendly. Transport Packaging - product will be transported in the basic box packaging which contains 6 slabs of nut
cheese. Packaging - In-store Display (by folding ‘transport packaging’ and removing perforated holes) The six pack container is made from recycled carton board and makes
use of water soluble adhesive. The cheese is contained in ‘stone paper’ (waterproof and biodegradable) to ensure it is non-absorbent which prevents any unsightly damp
spots and discoloration and ensures freshness. This paper is kept around the cheese by the use of a sticker containing the logo. The rice paper is surrounded by recycled car-
ton board which has been die cut to reveal the logo and is kept together by folding not an adhesive. All printing is doen with soy ink.
Designer: Junika van Schalkwyk
Country: South Africa
Design Agency: Student Project (NWU Potchefstroom)
Creative Director: Junika van Schalkwyk
Design Director: Junika van Schalkwyk
Photographer: Junika van Schalkwyk
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Get Hitched
Get Hitched was a unique project to design, as the clientele was my fiancé and myself. I have always
found it difficult to design for myself because of the ever-broadening scope of ideas and the many var-
ied ways in which the project can be executed. The drive and creativity which is so useful to a designer
to overcome the often restrictive nature of client-driven projects almost becomes detrimental, as it
becomes nigh impossible to reel in the imagination to manageable, realistic levels. The only way I could
deal with this was to treat myself as I would any other client, setting myself deadlines and sticking to
self-imposed rules.
I knew that I wanted our wedding invitations to be something that our friends and family would remem-
ber and hold on to, long after the wedding. I also wanted the invitation to deliver the essence of what
we are as a couple. We are both highly adventurous people - we love traveling, discovering new foods,
going to markets, meeting new people and exploring the world with all of our senses. I hence decided
to create an invitation that would give our guests a small taste of us and to share with them the trea-
sures of new and exciting flavours. It would deliver beyond visual representation by including interactive
packaging to appeal to touch and a mixed array of spices in the packets to delight through scent and
taste. To put them together, we handcrafted small brown boxes, in which we placed seven individually
designed and crafted packets of spices, along with the wedding invitation details and information. For
the wedding, I designed the stationery to reflect the theme articulated by the invites. The intention was
to show off a beautiful eclecticness which represented the uniqueness of each spice and the uniqueness
of the experiences we have had together in the world that we love to enjoy.
Designer: Charlotte Fosdike
Country: UK
Design Agency: Charlotte Fosdike
Creative Director: Charlotte Fosdike
Client: Personal Client
Photographer: Charlotte Fosdike
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Drink Better Wine
Drink Better Wine was a personally exciting project due to my interest and love for food, wine and cof-
fee. Based in Sydney, Australia, the bar had a warm and inviting atmosphere, but their branding was in
great need of refreshment. Together we worked on a logo design that would match the vintage/indus-
trial look and feel of the shop, collaborating that with an organically painted wine bottle and kitchen
utensil pattern which became the main design element foundation for their brand. I also introduced
some earthy paper stocks in order to contribute to the original vibe of the cafe. The painted pattern
became the perfect design element for a wine wrap and other take away packaging styles, helping to
further entice new customers. Overall, the look and feel of the new branding for Drink Better Wine is
one that celebrates and improves the values of the business, and is one that is aesthetically pleasing
and well executed.
Country: UK
Design Agency: Charlotte Fosdike Kingdom
Creative Director: Charlotte Fosdike
Client: Drink Better Wine
Photographer: Charlotte Fosdike
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Drink Better Wine
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Drink Better Wine
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Filirea Gi
Packaging design for limited production homemade wine. The illustration depicts the process of creating wine from the harvest
to the bottling, followed by all the information of it. Printed with silk-screen printing method on paper that is wrapped around
the bottle to convey the sense of handmade. The name “Filirea gi” means “Filiro land”. Filiro is a small village outside Thessaloniki
and there in a little farm this wine is being produced and bottled.
Designer: Christos Zafeiriadis
Country: Greece
Creative Director: Christos Zafeiriadis
Client: Pashalis Zafeiriadis
Photographer: Christos Zafeiriadis
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Beaujolais Nouveau Wine
When you get presents there are always things to be used and things to be kept (except
things to be trashed away). This is fair for wine too. When the wine is too good to be
drunk at once it is usually carefully stored laid horizontally. When it’s not – it stands
proudly vertical at the table for half an hour and this is it. We created a concept for a
corporate present containing two bottles of wine – one to be drunk at once for people
to thank us for today’s good mood and the other to be kept and remember us warmly.
The boxes were made with Russian and English text versions.
Designer: Maria Ponomareva
Country: Russia
Design Agency: Depot WPF
Creative Director: Alexey Fadeev
Design Director: Alexey Fadeev
Client: Depot WPF
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iCorn Snacks
iCorn is a new brand of salty corn snacks, which has no analogues in Russia.
When launching a new product manufacturers usually try to show it as big as possible on the package. We have chosen another way.
Snacks is a category of products often consumed when accompanied by friends. They’re a way of self-expression rather than hunger satis-
faction. We noticed that the iCorn grains are very similar to golden teeth. And golden teeth are nothing else but a way of self-expression and
provocation, a way to declare one’s lifestyle. Lady Gaga, Johnny Depp & Rihanna are proud of their golden teeth and flaunt them... Bright &
distinctive characters from iCorn pack do just the same.
Designer: Depot WPF
Country: Russia
Art Director: Alexandr Zagorsky
Client: Depot WPF
Lipton Muffin
How to attract young audience to Lipton brand? Courage, crazy illustrations drawn in original style, unlikeness to the classic Lipton
design we are used to — that’s the answer!
Designer: Vera Zvereva
Country: Russia
Client: Unilever
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Myllyn Paras 1928
A true brand should have its own soul in addition to personal identity. Myllyn Paras flour is not a product intended for mass consumer, it’s the most expensive and quality flour
in the Russian market. The flour is made of eco friendly raw materials according to a traditional technology, since 1928. The objective was not only to present the product nat-
ural origin in a non-standard way, but also to create an emotional tie for consumers. The design philosophy is based on haiku, a poem centered around a nature image clearly
or subtly juxtapositioned against human life. Only instead of words we use pencil drawings. Together they form an integral image. The drawings are real rural life scenes from
the beginning of the 20th century. The softness of classical pencil drawing is made more pronounced thanks to modern-looking no-frills black and white pattern of the external
packing created by crossed barcode lines. This intends to convey the idea that a modern-day product is still based on long-standing traditions.
Country: Russia
Client: Myllyn Paras
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Queensley Tea
Nowadays women rule the world. And even if not, undoubtedly there are certain things for which their choice is crucial. Tea is one of them. Queensley is an elite tea brand for those
who prefer delicacy and uniqueness. Creating the name and the package design for this brand we wanted tea to turn into a real artwork appealing to a distinguished woman’s heart.
Country: Russia
Client: Riston
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Heinz Limited Edition
Heinz Ketchup is produced from 100% natural ingredients according to special traditional technology.
This point is conveyed by the slogan «Grown, Not Made» and reflected in all brand communications.
When creating packaging design for limited edition of Heinz ketchup, we also tried to highlight it.
Craft paper and Victorian-styled typography suited perfectly to communicate naturalness and heritage
in design.
Country: Russia
Client: Heinz
Beaujolais Nouveau Wine
When you get presents there are always things to be used and things to be kept (except things to be
trashed away). This is fair for wine too. When the wine is too good to be drunk at once it is usually care-
fully stored laid horizontally. When it’s not – it stands proudly vertical at the table for half an hour and
this is it.
We created a concept for a corporate present containing two bottles of wine – one to be drunk at once
for people to thank us for today’s good mood and the other to be kept and remember us warmly.
The boxes were made with Russian and English text versions.
Country: Russia
Client: Depot WPF
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Sky-High (Vysoko-Vysoko) Dairy Products
“When working on this project, Depot WPF paid attention to a topical problem - at the moment in Russia almost all kinds of milk available in stores have extended
storage period. As a result Russian consumers believe in supermarkets it’s impossible to buy genuine, true milk – with natural taste and without preservatives.”“To
highlight the naturalness of Vysoko-vysoko, the agency created a bright and emotional brand associating with childhood.“We show that the world in childhood is
enormous, bright and fairy. And everything in it is simple and true. Reminding people that milk is a drink from childhood we recreate the image of a sincere, promis-
ing and true product” - says Alexey Fadeev, creative director of Depot WPFVysoko-Vysoko gives us opportunity to look at the world with the child’s eyes. Its naming,
water-colour graphics of illustrations styled as if they were drawn by a child, stories from our childhood – all these elements emphasize romantic, airy and tender
brand character.
Country: Russia
Client: Minskoblproduct
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Sky-High (Vysoko-Vysoko) Dairy Products
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Think Green: Grow Your Own
The brief required me to create a packaging of a planting kit for our local ornamental plants. The product is about growing your own vegetables and flowers
and also to come up with a new brand. Thus, Think Green was born, a sustainable packaged brand encouraging everyone to grow their own produce. The
logo created uses a tree combined with a brain to tie back the concept of thinking green.
There are 3 parts from the whole series consisting of the seeds, soil and the pot. Regarding the packaging for the seeds, the label with the stick attached can
actually be used as a tag while planting.
Designer: Ethan Kang
Country: Malaysia
Creative Director: Ethan Kang
Design Director: Ethan Kang
Client: Think Green
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Think Green: Grow Your Own
Designer: Ethan Kang
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Meatshop
Packaging design for menswear, created with an artisan butchery aesthetic in
mind. Multiple prototypes use box board and butcher paper to wrap shirts, socks,
and underwear. Each product’s package has a brief description on the outside,
along with unique and whimsical suggestions for post-consumer application on
the inside – anything from a paper airplane to superhero disguise.
Designer: Kyle Matthews
Country: Canada
Design Agency: N/A
Creative Director: N/A
Design Director: N/A
Photographer: Kyle Matthews
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CORELLA
The challenge was to create the branding and packaging for Corella, a butcher shop in Sant Cugat, taking into account the interior design by Sandra Tarruella Inte-
rioristas. The main objective was to show to the shop clients, wich part they are going to buy. After realizing that the red frames were such an important part of the
showcases, we decided to use them as a corporate element for the brand,symbolizing the transparency of the meat working process:“we explain everything through
a red frame”.This red frame allowed the brand to show which peace of meat is the client going to buy, with a serie of animal illustrations. For the premium packs, we
replaced the red color for a gold stamping, emphasizing the exclusivity and quality of the product. Once the label structure is firmly in place, we developed the“especial
nens”(for kids) labels, replacing the animal illustrations for origami animals, approaching the product to the kids.
Designer: Albert Martinez, Marc Navarro
Country: Spain
Design Agency: FAUNA
Creative Director: Albert Martinez, Marc Navarro
Design Director: Albert Martinez, Marc Navarro
Client: CORELLA
Photographer: Xavier Gonzalez
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Pavé Wine
Pavé Culture Cycliste, a cycling shop near Barcelona, decided to make a wine with a cycling life based concept. This is how Peloton and Panache were born.
The idea was to recreate a race situation, where the “peloton”, the main pack of the race, is trying to reach the “panache”, the courageous leader of the race,
who has the strength to lead the race pedaling in solitude. The same happens with the wine:“Peloton”is a popular wine thought to be shared with friends or
a group of people on a friendly situation.“Panache”is an exclusive wine, made of a fine grape selection, and created to be tasted and enjoyed by a person on
his own on a relaxed moment. For the illustrations, we decided to work with Riccardo Guasco, providing the elegance that this wine deserves.
Designer: Albert Martinez, Marc Navarro
Country: Spain
Design Agency: FAUNA
Creative Director: Albert Martinez, Marc Navarro
Design Director: Albert Martinez, Marc Navarro
Client: Pavé Culture Cycliste
Illustrations: Riccardo Guasco
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Kiva Packaging // Student Concept
NOTE - This project was strictly for a school assignment and was not used or initiated by Kiva.Kiva is a gourmet bakery in San Francisco that specializes in medicinal, high-end, all
natural artisanal cannabis infused chocolates, cookies, and brownies. Marijuana is generally thought of as something to be smoked, and historically a lot of campy, cliched imagery
is associated with the iconic leaf. Marijuana is legal now in Colorado and Washington and there is a strong “grassroots” push for legalization to spread nationally. If the trend holds,
a hot and highly profitable new market will be created for all things gunja and Kiva will be ready. The goal of the design concept was to elevate marijuana to a higher status of
prestige/respect and was intended to mirror confection brands you might find in stores like Williams-Sonoma. The concept for the packaging was to bring sophistication to edible
cannabis confections. The variety of lush, rich, dark brown hues employed by the brand emphasize the richness of the artisanal chocolate. Classic serif typography is paired with a
modern thin slab serif that complements the intricate border detail, engraved marijuana leaf, and radiating lines to create a package that feels both modern and vintage with subtle
references to 1920’s packaging trends.
Designer: Garret Steider
Country: USA
Professor: Karen Dorff
Client: Kiva
Photographer: Garret Steider
School: University of North Texas
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Kiva Packaging // Student Concept
Designer: Garret Steider
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Imersão tea packaging
Tea has been gaining space in the Brazilian market and more people are seeing it as something to be appreciated not just consumed. It involves various sensory
aspects such as memories, flavors, aroma, color and that’s why it was chosen for the study of how emotional design can be used as on the development process
of packaging design. A tea line composed by two blends one for daytime consumption (English breakfast) and another for nighttime (chamomile, jasmine and
lavender). The whole concept is based on this night-day contrast and the goal was to portrait the product experience instead of the product itself. Although the
best way to prepare tea is using loose leaf tea it’s not something very diffused in our culture and many people still prefer the convenience of tea bags. So it was
opted to use a format that could contain whole leaf tea and that could expand during steep, allowing the tea to properly release its flavor and aroma.
Designer: Mariane Silvestre; Johanna Lieskow
Country: Brasil
Design Agency: Graduation Project
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Imersão tea packaging
Designer: Mariane Silvestre; Johanna Lieskow
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Promotional Packaging for Non Toxic Revolution by Keep A Breast Foundation
This packaging was developed as a project for my Production Design class at the Savannah College of Art & Design in Savannah, GA, USA.
The concept began by using the heart shape from the Keep A Breast logotype and create a body shape that would suit a swim suit. This
package can stand up or hang for display purposes. The pattern, typography, and QR code were all created in Illustrator and were inspired
by the branding program of the NTR website.
Designer: Jessie M. Smith-Walters
Country: USA
Design Agency: Savannah College of Art & Design
Creative Director: Jessie M. Smith-Walters
Design Director: Jessie M. Smith-Walters
Client: Student Work
Photographer: Jesus Sanchez
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Dental Appointment Reminder Card
Many people hate going to the dentist and experience anxiety before a dentist appointment.To reduce the patients anxiety I have created a fun, playful card reminder for dental
appointment.On the front side there is a simple graphic shows a mouth with a big smile. One of the tooth is a die cut window that fits with any standard light switch. On the back
side you can find the logo, the appointment details and a removable sticky sticker that helps the card to stick to the switcher box.I have chossen the light switcher as my meduim
because it is an every day object thats is used at least twice a day in different times and exist almost everywhere.
Designer: Hani Douaji
Country: UK
Design Agency: Hani Douaji
Creative Director: Hani Douaji
Design Director: Hani Douaji
Client: The Dental Clinic
Photographer: Hani Douaji
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Trident Gum
Trident Xtra Care is a chewing sugar-free gum that helps protect teeth
and gums in between meals and gives a whiter brighter smile. I created
an amusing fun, playful and interactive packaging which enhance the
main feature of the product“Protecting Teeth”.
A range of Six packs that represent three flavours, each pack has an illus-
tration of a mouth with either a pair of feminine lips or a manly mous-
tache. The chewing gum look like pearly white teeth through the mouth
die-cut window. The Blister chewing gums is designed to look like a set
of bright teeth on pink gums.
The consumers could interact with the new packaging in a fun and
simple way. By holding the packaging up to their mouths they could put
bright smiles on their faces.
Country: UK
Design Agency: Hani Douaji
Creative Director: Hani Douaji
Design Director: Hani Douaji
Client: Trident Xtra Care
Photographer: Hani Douaji
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Trident Gum
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Blúm Hand Soap
Blúm Hand Soap is a fresh and flirty line of scented hand soap. Each scent is custom designed and features hand-done typography and patterns
that showcase the individual flavors. The bottle features an embossed logo and is designed to allow for your hand to perfectly hug the packaging’s
curves when dispensing the soap.
Designer: Lindsey Reveche
Country: USA
Design Agency: Farm Design
Creative Director: Aaron Atchison
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Make It Pop
Farm Design wanted to create a unique promotional piece to keep their clients cool during the scorching California heat. The result was a fresh, fun promo
item featuring locally produced popsicles. The concept was simple; let the popsicles be the star. A cohesive system was created using a white foam cooler,
the signature “Farm Design Blue,”bold modern graphics, cheeky copy and sophisticated printing techniques. The cooler holds delicious popsicles wrapped in
colorful custom sleeves that sit alongside an infographic flavor legend.
Designer: Aaron Atchison, Jessica Strelioff
Country: USA
Design Agency: Farm Design
Creative Director: Aaron Atchison
Client: Farm Design
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Make It Pop
Designer: Aaron Atchison, Jessica Strelioff
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Eat&Go, lunch Package
Eat&Go is a ready meal for students. Frutodashiki team created packaging design for sandwiches and soups for
eating on the go.
To distinguish between the flavors and ingredients they decided to use emoticons which are widely used in
messaging by the target consumer group. They believe emoticons successfully convey the idea of students’fast
paced lifestyle which is matched by the Eat&Go packaging design and product.
Packaging is a plastic tube which is constructed as bellows and could be easily folded down decreasing the
length of the tube (like bending section of a drinking straw). With their packaging you can eat the sandwich
without getting your hands dirty. Empty packaging when fully folded is very small and easily fits into a pocket.
Plastic cap lets you securely close your unfinished meal and eat or in case of soup drink it later.
Designer: Frutodashiki team
Country: Russia
Design Agency: Frutodashiki
Creative Director: Olga Gambaryan, Diana Gibadulina,
Alexander Kischenko, Andronik Poloz
Client: The project was created as a term project at The
British Higher School of Art and Design (Moscow)
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Bobble
Bobble is a sleek, reusable, patented water bottle that filters as you drink. Bobble features a carbon filter that is interchangeable and replaceable. The filter’s
clever design removes chlorine and organic contaminants from everyday tap water, yielding a cleaner, crisper taste that rivals store-bought water. The filters
come in six vivid colors: green, red, blue, magenta, black and yellow. They fit every size of bobble, allowing users to color-coordinate their bobble to match
their style or mood. Bobble filters are recyclable and should be replaced after approximately two months of use, or after filtering approximately 40 gallons,
or 150 liters, of water. Bobble is beautiful. Its iconic shape, great taste and stunning colors were designed to motivate consumers to choose an ecological
alternative to single-serve plastic water bottles, which are pricey and damaging to the environment. Each bobble filter equates to 300 single-serve bottles.
Over the course of a year, a consumer can effectively remove thousands of bottles from the environmental equation by choosing a reusable, recyclable alter-
native such as bobble. Consumers can look good and do good simultaneously.
Designer: Karim Rashid
Country: USA
Design Agency: Karim Rashid
Creative Director: Karim Rashid
Design Director: Karim Rashid
Client: Bobble
Photographer: Courtesy of Karim Rashid
Kenzo Amour MyLove
Kenzo Amour My Love is a limited edition perfume.
Fresh, sensual, floral, and fruity, the fragrance is
inspired by the senses of love and euphoria. The
fragrance is composed of notes of grapefruit, floral ac-
cords of violet, peach blossom, rose, cedar wood, and
musk. The 50 ml glass fragrance bottle is enchanting
with a sensual, confident, straight-lined silhouette ac-
cented by the lush pink hue of the perfume, making it
warm and inviting. The exquisite packaging, combined
with the lively bouquet of the fragrance itself, embod-
ies Amour My Love’s passionate dedication to the thrills
of romance.
Country: USA
Client: Kenzo
Kenzo Amour
Kenzo Amour is a soft, sensual, serene fragrance with a woody,
musky scent. Olfactory evocations of traveling through Asia, with
memories of India, Indonesia, Japan, Burma, and Thailand… Lovely
places, filled with vibrant colors and aromas. The bottle is a stylized
expression of an abstract bird, imaginary and colorful with shades
of white, orange, and fuchsia – a symbol of love and the desire to
travel.
Country: USA
Client: Kenzo
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AnestasiA Vodka
AnestasiA Vodka has opened up a new chapter in the world of alcoholic spirits. A spirit this innovative requires an equally visionary
bottle. Unique and crystalline, the faceted surface gives it an ultra futuristic feel. The hard-edge, asymmetrical design also provides
an ease of use and intuitive functionality. The beauty of the bottle makes it a perfect table top piece, accenting the environment
with a look embodying cutting-edge style. These factors contribute to AnestasiA Vodka being a new sensory experience unlike any
other alcoholic product.
Country: USA
Client: AnestasiA Vodka
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Daily Jus
With its joyous shape and alluring graphics, the logo, branding
and packaging for Paris Baguette’s Daily Jus embodies playfulness.
The form of the bottle is comfortable to grip, making it easy to en-
joy the premium juice beverage when you are on the go. Exuding
a sense of optimism with an eye toward the future, Daily Jus is the
energizing way to start your day.
Country: USA
Client: Paris Baguette
Cheeky Tea
Packaging for organic, high-quality peach tea bever-
age designed by Karim Rashid for Paris Baguette. The
award-winning shape of the bottle makes holding the
drink more secure, while also reflecting the refreshing,
organic qualities of the beverage itself with a bold,
eye-catching design.
Country: USA
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Green Tea and Corn Silk Tea
Packaging for organic, freshly brewed tea beverage designed by Karim
Rashid for Paris Baguette. Available in two flavors (Green Tea and Corn Silk
Tea) the playful shape of the bottle makes holding the drink more secure,
while also reflecting the refreshing, organic qualities of the beverage itself
with a bold, eye-catching design.
Country: USA
Koffy
The branding, packaging and logo design for Koffy exudes an irresistibility fit for Paris Baguette’s premium cof-
fee beverage. Available in two flavors (Caramel Macchiato and Café Latte); the ovoid shape of the bottle in con-
junction with the logo design gives the bottle the appearance of a coffee bean. The Koffy bottle is also made of
glass and 100% biodegradable. These qualities make Koffy the perfect blend of deliciousness and design.
Country: USA
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I Am — Pure Vegetable Soap
I AM brand is born in a world where more and more women want to
feel independent, strong but they want to keep their womanliness,
their elegance and the feeling of eternal youth. The I AM woman
knows her strenght and her weak points and she’s not afraid to show
them. This target normally love these brands: Eastpack, Rayban,Ari-
zona, Moleskine. I had to create a concept, fine the name and create
the logo to make a series of cosmetic products. I had to design three
different soaps’ fragrances, and choose one of those to create a line
of three product: Soap, Parfume and Gel Shower.
Designer: Laura Soave
Country: Italy / Belgium
Photographer: Laura Soave
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Kikkoman Rebranding
What I’ve discovered while re-working the logo is that the current elements
used are: an hexagon, a Kamon, which is the Kikkoman’s family symbol and a
rather thick typeface. I’ve discovered the story behind the brand, the history
of founders and the story of those who work for this company, that wor-
ship soy sauce as if it was the most exquisite wine they have. And I started
wondering how could I reorganize these elements, highlighting Kikkoman’s
history, passing on this way its profound meaning of these symbols to the
consumer, trying to show as best as possible the values that made this com-
pany not only survive, but thrive for almost 100 years?
I’ve decided to keep the hexagon, because in this simple shape, lies every-
thing that Kikkoman stands for. The word “Kikkoman” in Japanese litterally
means“A turtle that will live for 10.000 years”, which was, in the first place, the
goal of the founder of this company. Mr. Mogi wanted for his company pros-
perity, simplicity, exporting their traditions all over the world. The turtle here
is represented by the hexagon, because it recalls the hexagons on a turtle
shell.
I’ve also decided to keep the Kamon as additional graphic element and to
combine it, when necessary, with another optional graphic element: the
Kanji. Kanji are characters used in the modern Japanese language. The Kanji
would appear in the design when needed, and it will display the name Kik-
koman in Japanese with the logo in the middle. This element is indeed well
integrated in the new Packaging Design, used to recreate and recall the verti-
cal shop signs, so typical of Asian cultures. I’ve worked on different products,
giving them a new life, a brand new design, combining the black and white,
adding little accents of red and beige, while in other cases using the white as
background for a stronger colour.
First of all I’ve reworked the Soy Table Dispenser, assigning this specific name,
to make a recognizable definition of this product, mainly seen/used in restau-
rants. I didn’t choose another shape for this product, because this famous
bottle created by the Japanese designer Kenji Ekuan, for many years has been
the recognizable symbol of quality. Then I’ve also created three variations
of the basic bottles of “Naturally Brewed Soy”, “Marinade Teriyaki Sauce” and
“Stir-Fry Cooking Sauce”. They come along in three different colour varia-
tion, as well as the “Mirin Seasoning Rice Wine” and the box “Tempura Bread
Crumbs”. I’ve also tried something new, not currently present in the Kikkoman
“product fleet”, I’ve created a series of three prototypes of “Take Away Sauce”.
They come in these hexagonal mini-bottles, in three colours that define the
flavour: “Naturally Brewed Soy”, “Sweet & Sour Sauce” and “Sweet Soy Sauce”.
Kikkoman should consider this as new frontier to explore in the take-away
market.
A last Packaging I created is the Anniversary Edition. This important event
will happen in 2017 when the company will have the 100 years birthday.
The edition is called “Soy – made by premium soy beans” and is composed
by a black bottle, a label in a different paper texture, hold together by a nice
white/beige rope. The peculiarity of this edition is the chopsticks holder on
the bottle side and the wooden hexagonal box that contains the product.
The alternating of wood and black paper for the top of the box, gives a mark
of uniqueness for this special edition.
It’s not a case that all these brand new Packagings present a smooth and
rounded shape that could distantly relate to feminine curves. One of the Kik-
koman’s legend is that the soy sauce was brewed the first time by a woman, a
progenitor of Mogi’s dynasty.
Client: Kikkoman Ltd
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Kikkoman Rebranding
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Medicine Package
My task was to redesign 3 package of medicine for the Richter Gedeon. On one hand I wanted to make an unfied design for the different products within
the brand. But in the other hand I had to attend not to mingle the different products within the brand. In the interest of this, I designed not just 3 type of
medicine, but also all products of Richter Gedeon. Thus for the different types I assigned different colors, and differentitate the certain sorts with various
illustrations.
Designer: Luca Patkos
Country: Hungary
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Alfred Hitchcock - 2 Collection Limited Editions
First Design
Design of Dvd limited edition Alfred Hitchcock’s movies Collection This first
design is based on a famous Hitchcock’s quote: “I HAVE THE PERFECT CURE FOR
A SORE THROAT: CUT IT!”. I’ve used the power of this quote to make something
strong on a visual point of view. I kept the same principle on the DVD inside the
box. I’ve made two boxes, numbered on it’s side. I wanted to create an alterna-
tion of colours: the first box is beige and but the dvd inside are black. Second
Designing a DVD box collection of Hitchcock’s movies, I worked on two projects.
This is the second project. Here the design is based on a more dark aspect of
Hitchcock’s movies. This design takes the essence, the anxiety and fear, of his
movies. A constant presence of a dark and old background with each time, on
the dvd inside, a soft change of colour, is the main aspect of this second design.
Definitely grim, more in line with a modern look.
Pringles Go Olympics 2012
This project was carried out for the event of the Olympic Games in 2012
in London. I was asked to design the Packaging for two new flavours of
Pringles: Mint and Beef Jerky. I wanted to play in the design with the
British flag, which inspired and recall the location where the games took
place. I tried to work on some texture on the flag itself, and I’ve chosen a
dark leave green for the Mint edition, and a rather BBQ red for the Beef
Jerky flavour. Then I was also asked to design the logo «Go Olympics
2012» for which I’ve integrated the recognizable Olympic rings into the
word Go, and inserted this logo on a specific shape, as if it was a little
patch on top of the Packaging.
Client: Pringles
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Gorilla Pure Vodka & Super Hot Sauce
“Gorilla Pure Vodka”and“Gorilla Super Hot Sauce”were conceived to create an unique universe in which two different products can coexist. Shifting
from the cold universe of the Vodka, straight to the warm universe of the Hot Sauce.The whole design concept turn around a Gorilla’s hand, that
grabs the bottle’s label. I didn’t want to show the whole Gorilla, I just wanted to express the atmosphere and the power that this animal can express,
here shown only by its hand. The use of two contrasted typeface put an accent on the strenght of the brand. I could experiment two colours’ com-
bination: the cold ones, light blue and grey for the Vodka and the warm ones, red and black for the Spicy Sauce. I’ve also designed a Packaging that
contains both products. Wouldn’t it be cooler to attend a party bringing some Gorilla Superior Vodka and eventually the Gorilla Hot Chili Sauce for
some snacks, all wrapped up into a charming gift box? Gorilla Superior Vodka and Hot Chili Sauce, what a party!
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Oro
NAME, ORIGIN AND COLOUR
Oro – Olive Oil, Balsamic Vinegar & Figue Marmelade are three “Gourmet” products with Italian
origins. I’ve chosen Italy, my homeland, as origin Country and “Oro” as name of the products
that means “Gold in Italian. According to the Greeks and to the Romans, the Olive Oil was “the
golden nectar of Gods” because of its colour and texture. I’ve treated the 3 products keeping
this sense of preciousness in the design using the gold and white as main colours for the box, as
if the packaging truly contains“the nectar of Gods”.
DECORATION
I’ve chosen a specific region named “Cilento”, in the South of Italy. Here the ceramic wares are
distinctively signed by unique decorations. From this southern inspiration is born the decora-
tion that follows thorugh the whole design.
DETAIL
A quote by Cicerone is present on the side-label of each item: “Cibi condimentum esse famem”
which means “Hunger is food’s best dressing”. Some gold straw was wrapped around the prod-
ucts to hold the label.
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Figula wine label
All plantations of the Figula winery are in nature reserve, they’ are belong to the Balatonfelvidék National Park. The winery has to look after the natural values as
they making the viticulture. I wanted to accent the beauties of nature, and also to give a little “balaton mood” for the label, so I visualize the most specific animals
of the Balatonfelvidéki National Park, a “lápi póc” (kind of fish), a dragonfly and a grass snake. The three animals are on the label as pictograms, highlighted the
part of their body, which texture is on the label.
Country: Hungary
Figula 7Hektar wine label
By making the label I have proceed from the name of the wine. The name“7Hectare”let a typographic game, the first stem of the H concurs with the number 7.
The result is a calligraphyc sign, in wich the magical number 7 appears gently but also emphatic.
The main motif of the label is this subtitle, the other typographic elements appear in a simply and minimal way.
Country: Hungary
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Minori Sake
Minori Sake is a student project designed to place a chosen product in a high-end target market. The name‘Minori’means‘harvest’in Japanese, referencing the cloudy sake
as well as the Niigata brewing region. Sake is primarily made from rice and the name was chosen to reflect this. The design references Japanese iconography in a contem-
porary fashion, using an orange colour scheme based on Japanese Shinto shrine architecture that also demonstrates the religious properties of the sake itself. The logo for
‘Minori Sake’is based on the layout of tatami mats inside the traditional Japanese home, and this device is used to organise different elements within the logo. To reference
the making of sake, various icons and Japanese crests are utilised to represent different aspects of the brewing process. Finally, the package is tied together with a cotton
rope, which closely references how sake barrels are tied after brewing is complete.
Designer: Michael Nguyen
Country: Australia
Creative Director: Michael Nguyen
Design Director: Michael Nguyen
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Minori Sake
Designer: Michael Nguyen
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BACARDI PIÑA COLADA SALES FOLDER PACKAGING
For the Bacardi Piña-colada launch we designed a sales folder and packaging under the idea of a wood container sent from distant tropical places as a container.
The recipient name has been handwritten on the wood container lid over the white silkscreened destination label.
Designer: MusaWorkLab
Country: Portugal
Design Agency: MusaWorkLab
Creative Director: MusaWorkLab
Design Director: MusaWorkLab
Client: Bacardi Martini Portugal
Photographer: MusaWorkLab
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Basic Shapes Limited Edition Cups & Candles by Musa
The Basic Shapes special edition, limited and numbered to 300 copies, double wall fine faience cup designed by Jorge Trindade and João Seco originally designed for
Musa in 2005.
Fine faience cups and packaging are produced with local raw materials and manufactured in Portugal, by skilled artisans, in compliance with all the guidelines to
safeguard the environment.
This limited edition has been produced for a special event integrated in Lisbon Vogue Fashion’s Night Out 2011.
Graphic design and packaging by Musa.
Country: Portugal
Client: MusaWorkLab
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Cem Amigos
Brand and packaging for Portuguese Cem Amigos Wine. Cem Amigos (One
Hundred Friends) wine is a celebration to all friends. The numeral 100 with
two laminated printed foil zeros symbolises the grapes that colours may
vary depending the wine category. Random names are UV printed as back-
ground as a homage to all our friends.
Country: Portugal
Client: Logowines
Herdade Grande Wines
Brand and packaging design for premium wine brand
Herdade Grande.
Country: Portugal
Client: Herdade Grande Wines
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Martini Dolce & Gabbana packaging
Packaging created specifically for the press launch of the new Martini Dolce & Gabbana.
The idea was to create a box at the same level of prestige of the bottle to give to the
press. The glossy black acrylic was chosen to give the spotlight and highlight the bottle.
The shiny material contrasts with the mate of the bottle. The opening is made by a trans-
parent sliding face to have the bottle visible when it’s close.
Country: Portugal
ERISTOFF GOLD PACKAGING
Sales Folder created specifically for the Eristoff commercials to launch the new Eristoff Gold Vodka.
Country: Portugal
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TATRATEA
Karloff, the producer of the popular, strong spirit named Tatranský čaj (eng. Tatra tea) approached Pergamen with the task of designing a new label for their alcoholic
beverage. Due to time restraints Karloff requested quick changes to be made to their existing design.Therefore Pergamen decided to do partial redesign of existing
bottle and label. However at the same time Pergamen began working on a completely new design, which included a new shape for the bottle, a new logo, a new
product name (Tatranský čaj changed its name to TATRATEA) and a new slogan “Strong original from the heart of Tatra Mountains”Inspiration for the shape of the
bottle was a therm flask used in Tatra Mountains resorts. Easily identified silhouette with no bottle neck is accompanied by a symbol“T”that is inspired by traditional
wood-carving and jewel-making. The initial contains solar symbols for the circle of life, symbols of love, happiness, fertility etc. Simple (but distinct) colour scale helps
to identify particular kinds of Tatratea according to the volume of alcohol.
Designers: Juraj Demovic, Livia Lorinczova, Juraj Vontorcik
Country: Slovakia
Design Agency: Pergamen
Creative Director: Juraj Demovic
Client: Karloff, s.r.o.
Photographer: Jakub Dvorak
OSTROZOVIC WINERY
BUTTERFLY HUNTER
The area Tokaj is renowned for its wine production, celebrated for its unique sweet taste and intense aroma. Unknown to many, the Tokaj’s light varieties of wines are
produced by classical methods of wine making. Pergamen designed the label for the Tokaj series of wines with the motif of a butterfly hunter. The theme was chosen
after our visit to the Tokaj vineyards which is well known for its rare flora and fauna. Each variety of wine has its own characteristic color for the watercolor illustration
and when seen together make up a pleasant color palette. The diversity of butterflies in the watercolor illustration evokes the array of flavors and aromas in the wines
and together with the simple design and extensive use of white space emphasizes the ease and simple elegance of the wines from Tokaj region. The striking flock of
colorful butterflies is eye catching on shop shelves where this wine is mostly marketed.
Designers: Juraj Demovic, Livia Lorinczova, Juraj Vontorcik
Country: Slovakia
Client: J&J Ostrozovic
Design Director: Juraj Vontorcik
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JUPIK BEVERAGES (JUPIK, JUPIK AQUA, JUPIK SPORT AQUA)
Kofola, one of the leading producers of non-alcoholic drinks in Central and Eastern Europe approached Pergamen with the request to redesign the
identity for their children’s beverages Jupik.
Kofola wanted to communicate the recent innovations in the product’s recipe: the drinks do not contain any preservatives or artificial colours, they
are low in calories and contains bigger portion of fruit extracts. These changes are reflected in the new designs.
Jupík beverages are for children aged between three and ten years.
JUPIK
The new playful illustrations of kids dressed in animal costumes invite the children to identify with the fun fruit flavours of Jupik. The simple packag-
ing with its soft colour scheme is significantly different from its competitors.
JUPIK AQUA
The Jupík Aqua packaging with its illustrations of thirsty animals and the combination of matt and glossy surfaces reminds the customer of childrens
picture story books.
JUPIK SPORT AQUA
The design for Jupik Sport Aqua encourages little athletes to feel more sophisticated and that they are part of the adult world.
The new simplified logo with its soft colour palette is clear and eye catching and stands out on the shelves.
Designers: Juraj Demovic, Livia Lorinczova, Rio Ruskin - Tompkins, Juraj Vontorcik
Country: Slovakia
Client: Kofola CeskoSlovensko a.s.
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JUPIK BEVERAGES (JUPIK, JUPIK AQUA, JUPIK SPORT AQUA)
Designers: Juraj Demovic, Livia Lorinczova, Rio Ruskin - Tompkins, Juraj Vontorcik
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SANDWICHES AND SALAD PIERRE BAGUETTE
Pierre Baguette decided to replace the existing plastic packaging for their sandwich range with paper packaging. The changing of the packaging was accom-
panied by new improved recipes and the introduction of a number of new sandwich fillings. The task for the studio was to highlight the quality of ingredients
through to the new packaging.
Juraj Vontorcik and Dusan Kutlik kept the wavy lines of the original design but enlarged the logo on the front of the packaging along with the plastic window
to reveal more of the sandwich content. The sides of the packaging contain a large Pierre Baguette logo and information about the production process. The
back of the package displays an illustration of the contents of the sandwich. The change from plastic to paper packaging is enhanced by the printed cardboard
texture.
Packaging design for Pierre Baguette’s salad. The plastic container was designed to achieve several specific needs: It holds large eye-catching label, it is stack-
able and with integrated fork. It’s arched shape increases integrity and reduces material cost.
Designer: Juraj Vontorcik, Dusan Kutlik
Country: Slovakia
Client: Fekollini, s.r.o.
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Happy Eggs
‘Happy Eggs’ (2013) is a hay packaging concept for eggs, it relates to the chicken’s nest, their eggs, and natural habitat. It is an object that engages people not only through visual
language, but also by natural smell. With a focus on using sustainable materials and production methods, the structure consists of (a much under valued and often overlooked natu-
ral resource) hay, using a process of heat-pressing to form it. The label is designed to appeal aesthetically as well as to minimise and simplify the use of material. The packaging is tar-
geted at environmentally conscious customers, who also value the quality of the product. From the environmental point of view hay is a natural, renewable material that also grows
quickly. Also the new usage for the hay would be helpfull to maintain enviormental balance. At the moment, there is no need to mow the old pastures, because the traditional
breeding of grass eating animals is being replaced with big farms with different requirements, and those meadow habitats are becoming overgrown. Therefore many plant species
requiring light to thrive are disappearing as well. Therefore, the necessity of collecting hay could help keep those habitats in balance.
Designer: Maja Szczypek
Country: Poland
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Happy Eggs
Designer: Maja Szczypek
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HORNIG
For more than 100 years now, J. Hornig has been bringing delicious coffee to Austria. Itâ€™s a popular family-run business with traditional roots. Nevertheless
thereâ€™s no better time than to â€œrestartâ€ the brand. The brand positioning is made possible by bringing the craftsmanship to the foreground whilst letting
the tradition behind it come to life. Even so, one moves with the times.After the re-design (2013) the appearance of the brand is unmistakably â€œHornigâ€. The
entire image and text world of the packaging range reveals what makes Hornig: quality and tradition in a contemporary design,peppered with a large portion of
enjoyment â€“ the enjoyment of unforgettable coffee moments.
moodley brand identity is an owner-led, award-winning strategic design agency with offices in Vienna and Graz. Since 1999 moodley has worked together with their
customers to develop corporate and product brands which live, breathe and grow. moodley believes that their key contribution is to analyse complex requirements
and develop simple, smart solutions with emotional appeal â€“ whether corporate start-up, product launch or brand positioning. The team currently consists of
about 60 employees from 7 different countries.
Designer: Kurt GlÃ¤nzer
Country: Austria
Art Direction: Kurt GlÃ¤nzer
Design Agency: Moodely Brand Identity
Client: J. HORNIG
Photography: Tina Reiter, Tina Herzl, Jasmin Schuller
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HORNIG
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SERVUS AM MARKTPLATZ
Servus am Marktplatzâ€œ is an online store full of handmade goods that where produced with care and skill. And customers can feel it: not only while browsing through the
webshop, but especially when they unwrap their parcel. Every single one is packed individually â€“ tissue paper, cloth and cardboard instead of bubble wrap and plastic. High
quality packaging for high quality products.
moodley brand identity is an owner-led, award-winning strategic design agency with offices in Vienna and Graz. Since 1999 moodley has worked together with their customers
to develop corporate and product brands which live, breathe and grow. moodley believes that their key contribution is to analyse complex requirements and develop simple,
smart solutions with emotional appeal â€“ whether corporate start-up, product launch or brand positioning. The team currently consists of about 60 employees from 7 different
countries.
Designer: Sabine Kernbichler, Nicole Lugitsch
Country: Austria
Design Agency: Moodely Brand Identity
Art Direction: Sabine Kernbichler, Nicole Lugitsch
Client: Red Bull Media House
Photography: Tina Reiter
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SERVUS AM MARKTPLATZ â€“ PACKAGING
Design: Sabine Kernbichler, Nicole Lugitsch
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SWEET TIME
That was my first packaging I made in my life. We had to make a different, funny and creative tea packaging. I choose to combine the sugar and tea in one simple and
little packaging you can bring everywhere at school, work, etc. My professor Sylvain Allard gave us this project during the course of Packaging in 2012.
Designer: Pénélope St-Cyr Robitaille
Country: Canada
Creative Director: Pénélope St-Cyr Robitaille
Design Director: Pénélope St-Cyr Robitaille
Photographer: Pénélope St-Cyr Robitaille
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SWEET TIME
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VOLKAN
Volkan was my second packaging I made during my BAC. Volkan is a healthy snack to bring everywhere during an intense or smooth training. It combines a before
and after workout snack. It gives you energy before the workout and helps you recover after the training. My professor Sylvain Allard gave us this project during the
course of Packaging in 2012.
Country: Canada
Creative Director: Pénélope St-Cyr Robitaille
Design Director: Pénélope St-Cyr Robitaille
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VOLKAN
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Gluless - Packaging Design
The branding of Gluless is a redesign for the brand Glutano. After an intensive research phase we created a new emblem as well as some specific pack-
aging design. Futhermore we developed a marketing strategy in form of posters to get the attention of the young target group.
Designer: Julia Hellmann and Roberto Funke
Country: Germany
Creative Director: Julia Hellmann
Design Director: Roberto Funke
Client: Redesign
Photographer: Julia Hellmann, Roberto Funke
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De Mesa
A cheap wine does not have to have a cheap design If you have planed producing
a table wine, you would make a tetrabrik, wouldn´t you? We use a daily element,
which gives it personality and reveals what their best companions; tapas and the
main meal.It´s not an empty design. It provides relevant information about the
product: Price, expectations, etc.All labels are printed on cellulose paper.
The client, Tito Jiménez Bravo is a oenologist who wants to start distributing his
own wine in Fuenmayor (La Rioja).
Designer: Sergio Daniel García
Country: Spain
Design Agency: Grantipo
Creative Director: Sergio Daniel García
Client: Jiménez Bravo
Photographer: Lisha Jiménez
Cuatro Almas / Cork
There is one thing that distinguishes the great wines of the
low-end: with the cork. To increase the perceived quality
of this wine, it also put the cork out. Improving pass grip
and warmth of the bottle. And if this wine has a lot to say,
you, too sure, so adjuntábamos few pins, to show what
you want.
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Country: Spain
Client: Bodegas Señorío de Somalo
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Cuatro Almas / Blackboard
We live in a society that’s becoming more and more spontaneous while at the
same time indecisive. This idea lead us to create the first bottle that permits
the consumer to graphically express their feelings; that allows them to show
their affection for their partner by way of illustration or the written word but
which can be changed and motified at any time with the swipe of a towel.
The bottle, which is painted in a chalkboard-like material, comes equipped
with sticks of chalk so that the consumer may personalize it in any way they
please. And if they’re indecisive, erase their message and start over.
Country: Spain
Client: Bodegas Señorío de Somalo
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France&Co Wine
The King is Dead, Long Live The Wine. With an ironic and iconic look, the box becomes a guillotine and the colours of the French flag served to strengthen the identity of this
simplistic wine but without falling into chauvinism. The paper contributes to the design with it’s texture imitating that of a flag. All of these serve to modernize and to simplify
the French iconography for modern and select target in New York.
Country: Spain
Client: France&Co
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OAK Wine
This is an ongoing project between Grantipo and La Despensa. The idea is to create a bottle made with the same wood of cask used to keep the wine, so we wont break the
cycle of fermentation such as when using other materials. Thus keeping the wine in the same habitat from the beginning to the end of the process. We know that fermenta-
tion in a confined space is different from a barrel and we are studing its behavior with winemakers. We hope that soon the prototype can be marketed.
Country: Spain
Creative Director: Sergio Daniel García, Luis Monroy, Javier Carrasco
Client: La Despensa
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Take me away please // Designersbooks edition

Take me away please // Designersbooks edition

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