1. to
our guide
volume 4 / 2011
Agency v 20110404
betteronline
advertising
brought to you by

2. a word
from the pit boss
Firstly allow me to wish you all a very
happy valentines day and I hope that you
were spoiled rotten by your partners and
those of you who received roses on
valentine’s week from us, apologies as we
suffer from pre-mature congratulation but
hope that you enjoyed it.
Now that we have found our ways back
into your media plans after in some cases,
a lengthy sabbatical while we got our
product and house in order to be in a
position to service you as you need to be
serviced. We welcome you back and
thank you to those of you who have
trusted us with your campaigns to date.
Jeff Ellis MD & cool guy
We have had some great success with As we are developing company, we
some of the new ad types and welcome constantly have to re-invent ourselves and
Vodacom and Nestle as our first 2 our offering and you will see a host of new
companies who have taken the site and unique product launched in this
ownership for a day for launch purposes. edition, hich we believe is unique to our
product and our base.
We are also seeing lots of activity on the
page peel and out going email tags and We are also expanding our offering into
looking forward to building some great case the rest of the world through developing
studies with the advertisers in this space. We and emerging communities like Brazil ,
are not only happy to have our advertisers Ivory Coast , Papau New Guinea to name
getting great results with us but also seem to but a few, so watch this space.
have a good balance with advertising and
usability for our users as we see them With this I thank you for your support and
spending more time on the product and being a part of our growth and thank you
more so on the front page giving me a for the support you have shown us of late.
hearty feeling that we are getting it right.
I am glad to state that we are not only Regards,
working hard but also playing a bit and
Jeff
:)
thank all of you who enjoyed the evening
with us at Madam Zingara (page 22), the
less said about this evening the better as
there was great food, great drinks and most
of all great company. So thank you...

3. contents
a word from the pit boss 2
welcome to the world of webmail 4
did you know? 5
specials
rugby world cup 6
sweet specials 7
a new page, with great results 8-9
own me for a day or four 10
peel me off skattie 11
great home spaces 12-13
in my mailbox 14-17
gratis sms 18-19
webmail .mobi 20-21
fun at madam zingara 22
new advert
outgoing faxes 23
ratesheet 24
Some of our clients
your brand
here

4. welcome to the world of
{ {
Webmail a FREE email service in South
Africa (similar to Gmail and Yahoo mail) Active users: 752,728
focused only in South Africa for local users. User Sessions: 2,982,975
In exchange for our users information Session duration : ± 08:55
(demographic and psychographic) we Impressions: 26,894,015
offer them a free email and sms service in
which we have the rights to serve highly * as at the end ofJanuary 2011
targeted offers.
There is also a specially developed ad
serving system with various features We strive to create online and related
specific for each company. digital marketing products that provide
exposure for clients through leadership
brands and advertising opportunities.
These include targeting by categories,
gender, area, lifestyle, etc as well as The company has developed a strong and
load management and balancing for growing client base, from single person
the targeting requirements and businesses through to large listed corporate
database management of aspects entities that look to benefit from Internet
related to this. exposure or presence.
In essence we strive to have an
entrepreneurial, youthful, spirit that extols a
high level of professionalism without
enforcing a corporate approach or
environment, but has a high level of
performance.
* Independant site tracking by Nielsen Site Census
4 www.webmail.co.za

5. we offer
Accommodates both branding and targeted marketing in the form of
direct targeted emailers and conventional CPM and CPC display adverts
Guaranteed exposure
Assisting in lead and database generation through call to action
campaigns.
Approximately 30,000 new registrations per month
With over 700,000 active users a month, it is time to "fish where the fish are!"
Cost effective
?
Over 30 million successful page impressions per month*
All advertising is fully measurable
Average of 8 - 10 minutes spent in their inbox per user session
did you know
* We have 113,974 rugby fanatics, 92,657 cricket fans and 287,124 soccer
enthusiasts on our base
* We know the home language of our users and can talk to them in banners
and mailers in their mother tongue
* 128,809 people have told us that they are looking for investment
opportunities
* Our users send an average of 20 000 sms's a day and on valentines day we
sent 9000+ messages with the word valentine in
* We have an average of 15,000 people an hour logging on in a week day
*
We talk to over 16.3% of the total online community in South Africa
* Webmail and Google are partners on AdWords in SA
*
The fastest growing demographic on our base is black women aged 24-35
and by a long way
* We are growing our Webmail mobile users by over 10% month on month
and have 223,000 current active users
* If you don’t access your Webmail account within a 3 month period that
we suspend your account
www.webmail.co.za 5

6. rugby world cup
Rugby World Cup
--------------------
May & June
special 4 x 50,000 mailers
Page peel
We are offering a month of front page Billboard
branding – page peel, rotated with the Floater
Billboard and the Floater, 50 000 emails a 10,000 Free SMS click
week for May / June to drive the campaign
and 10 000 guaranteed clicks on our Free
SMS service (based on 2 users, the only
composer (on his pc) as well as the recipient
on mobile phone all of which are linked to R75,000
the website or mobi site). for the entire month
At R75000 for the entire month, this makes
the CPM very low and the guaranteed
audience attractive as all will be targeted
to the above base.
World Cup | FIXTURES
Pool A Pool B
09/09 - 20:30 New Zealand v Tonga Auckland 10/09 - 13:00 Scotland v Romania Invercargill
10/09 - 18:00 France v Japan Auckland 10/09 - 20:30 Argentina v England Dunedin
14/09 - 17:00 Tonga v Canada Whangarei 14/09 - 19:30 Scotland v Georgia Invercargill
16/09 - 20:00 New Zealand v Japan Hamilton 17/09 - 15:30 Argentina v Romania Invercargill
18/09 - 20:30 France v Canada Napier 18/09 - 18:00 England v Georgia Dunedin
21/09 - 19:30 Tonga v Japan Whangarei 24/09 - 18:00 England v Romania Dunedin
24/09 - 20:30 New Zealand v France Auckland 25/09 - 20:30 Argentina v Scotland Wellington
27/09 - 17:00 Canada v Japan Napier 28/09 - 19:30 Georgia v Romania Palmerston North
01/10 - 18:00 France v Tonga Wellington 01/10 - 20:30 England v Scotland Auckland
02/10 - 15:30 New Zealand v Canada Wellington 02/10 - 13:00 Argentina v Georgia Palmerston North
Pool C Pool D
11/09 - 15:30 Australia v Italy Auckland 10/09 - 15:30 Fiji v Namibia Rotorua
11/09 - 18:00 Ireland v USA New Plymouth 11/09 - 20:30 South Africa v Wales Wellington
15/09 - 19:30 Russia v USA New Plymouth 14/09 - 14:30 Samoa v Namibia Rotorua
17/09 - 20:30 Australia v Ireland Auckland 17/09 - 18:00 South Africa v Fiji Wellington
20/09 - 19:30 Italy v Russia Nelson 18/09 - 15:30 Wales v Samoa Hamilton
23/09 - 20:30 Australia v USA Wellington 22/09 - 20:00 South Africa v Namibia Auckland
25/09 - 18:00 Ireland v Russia Rotorua 25/09 - 15:30 Fiji v Samoa Auckland
27/09 - 19:30 Italy v USA Nelson 26/09 - 19:30 Wales v Namibia New Plymouth
01/10 - 15:30 Australia v Russia Nelson 30/09 - 20:30 South Africa v Samoa Auckland
02/10 - 20:30 Ireland v Italy Dunedin 02/10 - 18:00 Wales v Fiji Hamilton
6 www.webmail.co.za

7. sweet specials
50% off
-------------
Fathers day
direct mailers
We are offering mailers to 400,000 users
in our database only 15c a mailer and Usually: R 0.30 / mailer
will be dedicated to the advertiser and This offer: R 0.15 / mailer
can include a promotion or call to
Reach 400k users
action if required. It is personalized, you
own the subject line and the mailer is Personalised mail
HTML and you get 100% delivery on the Guaranteed delivery
numbers at the time.
--------- ------------ -----------
Mothers day home page
ownership
Own the Webmail home page for a
day - this is a great opportunity for Expose your brand
brand exposure. to +/- 15,000
people per hour
Easter Special Buy 1 and
Own the Webmail home page on
get 1 FREE
Friday 22 AND Sunday 24 April
2011. Two for the price off one!
So, take EASTER SUNDAY and you
get GOOD Friday free!
* Upcoming Give us a
Upcoming days to keep in mind:
call to put a
Women’s day custom
Youth day package
together
www.webmail.co.za 7

8. a new page,
with great results
In mid 2010, our designers and headlines and your daily weather
developers embarked on a project to forecast, so, items that one would
give Webmail a fresh new face. And expect to see when you login to your
from there, the new homepage was mailbox in the morning.
born!
Other content includes health tips and
We identified the need to give our users weekly political toon, sports related
a faster, enhanced user experience articles and more to follow.
{ {
whilst creating great opportunities and
spaces for our advertisers, following
international trends. Click thought ratio’s
doubled on some ad
The new homepage includes an types since the launch
easy-on-the eye layout giving users more
content items like the latest news
*
Fresh new homepage
enhanced user experience
whilst creating great opportunities and spaces for our advertisers.
”
new advertising spaces
The redesign and development of the Advert spaces include the following:
new homepage and mailbox, facilitates
Own the homepage
a range of new advertising spaces.
Page peel
We have geared the site for facilitate Front page tower (Vertical rectangle)
international standards, as indicated by Billboard (Square Pop-Up)
the International Advertising Bureau (AIB)
Sponsored links
and general industry standards.
Various area for sponsorship
Most adverts allow for rich media (flash) Inbox banner (Leaderboard)
in all advertising spaces and we can Graphic and text mail tags
facilitate all 3rd party adverts and
tracking systems.
Please see advertising sheet for full list.
8 www.webmail.co.za

9. Sponsor me!
..............
Does your company
R25K p/m
have 15,000 people
an hour visiting them?
Only
We do!
You could be infront!

10. own me
for a day or four
We are proud to introduce our new star! The advert consist of two creative
And she is up for sale... components:
branding image with main corporate
“Own the home page” (OTHM) offers full colour that fills the background
home page ownership* and is limited to rich-media square-pop/ billboard that
only 4 days of the month. expands over main content area
Expands to
960w× 470h px
on mouse-over
Square pop or
billboard size on
original state
*
Static branding on
background that fills
page over 970w px
”
Only 4 da
ys per mo
Available nth
in time slo
Monday - ts
Friday
Impression
s: ± 400K+
p/day
R 68,000 p
er day
Specification Available
Jan 2011
Location: Homepage
Creative: 251w x 180h
expands to 960w x 470h
Format: .swf with clickTags
Size: 60kb max
* excludes content sponsors and branding
10 www.webmail.co.za

11. peel me off, skattie
The launch of the new homepage, saw It is located in the top, right hand corner
the addition of another high-impact and is using flash scripting to show and
advert to the family. hide the advertisers creatives.
The sleek and sexy page peel (peel The is also an exellent branding
back) is just waiting to be peeled off! opportunity and will add value to any
brand.
“
onth
p ressions/m
Sold on im
er month
R 25,000 p
Jan 2011
Available
Note: me days
yed on sa
Not displa e home p
age”
wn th
as the “O
advert Specification
L
Location: Homepage
Creative: Original state: 73w x 73h
Over state: 500 x 500px
Format: animated gif / .jpg
Size: 40kb max
www.webmail.co.za 11

12. EW
Billboard / square pop
N
Sponsored links or
expandable billboard
EW
N
Tower
Billboard or (vertical rectangle)
square pop
Floater
Sponsorship
6 www.webmail.co.za

13. great home spaces
The Webmail homepage also offers a When you consider how many times you
range of other great advertising spaces. check your email a day and how many
people are coming to the site on a
From small tabs, more focussed on the regular basis its absolutely astonishing.
small and medium enterprise, to larger
spaces suitable for branding and sales To put this into perspective, imagine a
driven campaigns. billboard on the side of the road seen by
this many people all the time, where they
All the adverts on the front page are have to take notice of the ad and aren’t
flighted a minimum of 50 000 times per preoccupied driving.
month.
The ad is seen by them in a relaxed
With the site sitting as one the top most environment.
visited site in the country, this front page
is indeed prime inventory. The branding opportunities here are
endless.
EW
Billboard / Square pop Tower (Vertical rectangle)
N
Location: Home / Logout page Location: Home / Logout page
Creative: 251w x 180h/ 250w x 250w px Creative: 240w x 400h px
“ Format: .gif / .swf
Size: 20kb max
Cost: R 15,000 per month
Impressions: 100,000
Format: .gif / .swf
Size: 20kb max
Cost: R 22,000 per month
Impressions: 100,000
EW
Floater Expandable billboard
N
Location: Home / Logout page Location: Home / Logout page
Creative: 100w x 100h px Creative: 251w x 180h px expands to
Format: .gif / .swf 360w x 400h px
Size: 4kb max Format: .swf
Cost: R 18,000 per month Size: 30kb max
Impressions: 50,000 Cost: R 22,000 per month
Impressions: 100,000
Sponsored links (Top sites)
Location: Home / Logout page Sponsorship opporunities
Creative: text Location: Home / Logout page
Size: 35 characters max Creative: dependant on content
Cost: R 12,000 per month Format: .dependant on content
Impressions: 12,000,000 Cost: R 12,000 per month
(min 12 months)
www.webmail.co.za 13

14. EW
Banner
N
(Leaderboard)
Lenovo Notebooks
Looking for notebooks Text adverts Direct mail
& netbooks?
Find the right one at subject line
kalahari.net.
Is your family covered? direct@webmail.co.za 13 Dec 2010 14:13 pm 8.6 KB
Click through to HTML mailer
Is your family covered?
Mail tag
(outgoing mail)

15. in my mailbox
The mailbox is really the first major Whoever your audience , we can cater
component of the site that creates for you , niched or targeted. As one of
stickiness. the busiest websites in South Africa, it
caters for excellent branding
This is where targeted & direct marketing opportunities.
happens. Once the subscriber types in
their username & password & logs in, All targeting is done via targeted
he/she comes to this page to read their leaderboards, text adverts or targeted
mail. mailer campaigns, with the direct mailers
showing huge success within this
Adverts are then flighted to them environment.
according to their interests, needs &
demographic profile. An html mailer is delivered to the user’s
inbox. Since all users are opted in, the
There is no medium in the South African mail is delivered by means of “dropping”
market that can be as specific and the mail in the inbox, thus guaranteeing
targeted as Webmail based on the delivery.
demographical breakdown.
Leaderboard (Banner) Text adverts
Location: Inbox Location: Inbox
Creative: 728w x 90h px Creative: text
Format: .gif / .swf Size: 30 char ad title + 70 char ad copy
Size: 20kb max Cost: R 5,000 per month
Cost: R 12,000 per month Impressions: min 50,000
Impressions: 50,000 Target: target groups
Target: full demographics
Directmail Mail Tag
Location: Inbox The graphic appears in HTML mails.
Creative: 760w x unlimted height px The text in text mails
Format: .html Location: Sent mail
Size: 20kb max excluding images Creative: 468w x 60h px / text
Cost: R 0.35 per mailer Format: .gif
Impressions: min 50,000 Size: 12kb max / 80 characters
Target: full demographics Cost: R 20,000 per month
Impressions: average 50,000 per day
www.webmail.co.za
15

16. in my mailbox
(continue)
Compose
Tower
Lenovo Notebooks
Looking for notebooks
& netbooks?
Find the right one at
kalahari.net.
Compose Tower
Location: Inbox (Compose page)
Creative: 120w x 240h px
Format: .gif / .swf
Size: 12kb max
Cost: R 10,000 per month
Impressions: min 50,000
Target: user groups

17. in my mailbox
demographics
* as at the end of January 2011
Age Race Income
300000
Other Asian
250000 R20K+
R0 - R1 999
White
200000
150000 R10 000 -
Number of users
R19 999
100000
Indian
Black
50000
Coloured R2 000 -
0
up 16 17 to 24 25 to 34 35 to 44 R5 000 - R9 999 R4 999
45+
up to 16 45,602 6.1% Asian 12,420 1.6%
17 to 24 191,614 25.4% Black 326,788 43.4%
R0 - R1 999 128,340 17.0%
25 to 34 268,729 35.7% Coloured 27,402 3.6%
R2 000 - R4 999 78,697 10.4%
35 to 44 106,481 14.1% Indian 16,931 2.2%
R5 000 - R9 999 94,129 12.5%
45+ 141,062 18.7% White 91,525 12.1%
R10 000 - R19 999 73,219 9.7%
753,488 Other 23,670 3.1%
R20K+ 53,178 7.1%
498,736
427,584
Gender
25
Language Other 24,225 3.2%
Afrikaans 71,721 9.5%
% of users
English 175,440 23.3%
20
Ndebele 12,878 1.7%
Northern Sotho 65,118 8.6% 37.8% 52.6%
15 Southern Sotho 38,316 5.1%
Sutu 3,133 0.4% 284,825 396,348
10 Swazi
Tsonga
15,047
28,152
2.0%
3.7% female male
5 Tswana 48,395 6.4%
Venda 25,444 3.4%
Xhosa 74,957 9.9%
0
Zulu 95,959 12.7%
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a
s
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ish
a
er
u
an
tu
th
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nd
os
an
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az
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on
Zu
ot
th
gl
Su
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679,208
ka
Xh
Sw
Ve
O
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w
En
de
Ts
S-
fri
N
Ts
N
A
Sports Location
Watersports 23,807 3.2%
Other 33,772 4.5%
Mountain biking / Cycling 39,337 5.2% Botswana 2,804 0.4%
Aerobic / Gym 82,072 10.9%
Cape Town 21,504 2.9%
Scuba diving 25,956 3.4%
Eastern Cape 61,175 8.1%
Horseriding 24,067 3.2% Free State 31,330 4.2%
Swimming 82,671 11.0% Gauteng 242,480 32.2%
Running 55,117 7.3% Kwazulu Natal 92,695 12.3%
Cricket 92,417 12.3%
Mpumalanga 35,174 4.7%
Fishing 64,601 8.6%
Northern Cape 8,560 1.1%
Soccer 295,958 39.3% Northern Province 66,335 8.8%
Hiking 27,902 3.7% North West 26,605 3.5%
Squash 24,882 3.3% Western Cape 48,447 6.4%
Tennis 80,820 10.7%
681,173
Rugby 113,782 15.1%
Golf 47,830 6.3%
Boxing 43,692 5.8%
Surfing 14,690 1.9%
Kite Surfing 9,184 1.2%
Body Boarding 12,969 1.7%
Paddle Skiing 5,473 0.7%
* full list of demographics available on request
www.webmail.co.za
17

18. gratis sms
Gratis SMS is a South African service that first advertisement is displayed on the
allows users to send free SMS messages message page
from the website to a targeted audience advertiser’s website / microsite is
to any cell phone across any network in automatically opened on 100%
exchange for exposure to the yielded once the user clicks ‘send
advertiser’s advertising. SMS’
second advertisement is displayed on
A typical Gratis campaign consist of the ‘send another SMS’ page
various campaign components that a 49 character text advertisement is
utilizes both online and mobile sent in the SMS message to the
environments. recipient
Click though from SMS to mobisite /
Gratis small banner Website / Microsite
Location: SMS compose page 1 page submit page included in cost,
Creative: 460w x 90h pxpx otherwise to be Supplied by client or
Format: .gif / .swf optional extra
Size: 20kb max
Target: age, income, area and gender Mobisite / Micro-mobi site
1 page submit page included in cost,
Gratis large banner otherwise to be supplied by client or
Location: SMS sent page optional extra
Creative: 460w x 400h pxpx
Format: .gif / .swf
Size: 50kb max
Target: age, income, area and gender
R 2.00 per
click
SMS tag line Min. 10 00
0 clicks pe
Location: recipients mobile phone r month
Creative: text CPC on th
e guarante
Size: 49 character incl url click page ed
th
are additio e rest
nal

19. gratis sms
Case study: Albany Bakeries
-------------
Albany Bakeries is a brand of Tiger brands, who Campaign stats
hasn’t really played much on digital. We had Gratis credits : 200,000
oppotunity to run a competition driven
campaign to generate responds and measure
Guaranteed clicks: 200,000
the products uptake cross various ages and Impressions: 421,913
areas. Banner clicks: 191,589
The “Wacky Sandwich” concept that was Submission- online: 7,265
created where users needed to give their Submissions- mobi: 369
description of their “wackiest” sandwich that
they can make with Albany breads.
Campaign creatives
Gratis large banner
Gratis small banner
Mobi submit page
Online submit page
www.webmail.co.za
19

20. mobile advertising
There are now at least 9,5-million mobile wap
users (read: mobile web) in the country.
Compared to the estimated 5,7-million traditional
desktop internet user, mobile has become a
fantastic and accessible advertising space.
Webmail launched a mobile email interface,
creating a powerful platform for mobile
advertising.
All adverts are scale to the users phone
specification.
Visitor stats
Unique visitors: ± 96,000
No. of visits: ± 190,357
* as at the end November 2010
300 000
250 000
200 000
Number of visits
150 000
100 000
50 000 Unique visitors
-
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20 www.webmail.co.za

21. mobile advertising
Mobile homepage Mobile generic Mobile text bar
notice board notice board
Location: Home page Location: Login /Main menu Location: mail items
Creative: 300w x 150h px Creative: 300w x 50h px Creative: text
Size: 15k max Size: 10k max Format: 50 characters
Format: jpg / gif Format: jpg / gif Cost: R 8,000 per month
Cost: R 10,000 per month Cost: R 9,000 per month Impressions: 50,000
Impressions: 50,000 Impressions: 50,000
Detailed stats
Month Unique visitors Number of visits Pages Hits
January 2010 238 555 3 815 6 401
February 2010 21 816 63 609 1 650 020 2 845 207
March 2010 52 465 136 705 3 774 949 5 782 854
April 2010 54 472 149 255 3 727 626 5 672 555
May 2010 65 331 167 783 4 256 585 6 545 094
June 2010 62 308 165 623 3 932 174 6 051 833
July 2010 26 153 83 624 1 345 280 2 055 162
August 2010 22 726 71 014 1 198 240 1 859 902
September 2010 64 430 155 222 3 560 524 5 551 366
October 2010 88 518 184 064 4 588 312 7 180 060
November 2010 95 638 190 357 5 023 195 7 782 638
December 2010 77 100 174 029 4 383 185 6 816 384
January 2011 84 087 184 229 4 997 475 7 835 818
www.webmail.co.za
21

22. fun at madam zingara
u
Tha nk yo w ith us
!
tying
for par

23. new adverts
Outgoing faxes
You can own this space on all out going faxes sent from our users , being personal or business,
you get the benefit of this being printed as a cover sheet as well as the digital advertising
EW
N
Fixed mon
thly cost
We do over 600 000 faxes a month, you get to be only
view digitally and get printed as a cover sheet - 2 for
1 for the client who wants a little bit more for their R 25,000
money and wants to save the earth... per month
Maybe a nice campaign for a company wanting to
show their enviromental side by stating dont print this
unless you need to.
www.webmail.co.za
23

24. ratesheet
Webmail Ad Types - CPM
Branding and Targeted adverts
Special
Type Ad Type Placement Target Creative Size Type Sold C.P.M.
notes
1 day per month /
Own the Min 250 000
Web
Home Page
Home Page graphic All front page ads All Time based av 250
impressions
R 380.00
000 imp
Impressions / Min. 100 000
Web Peel Back Home Page graphic gif / swf
Month impressions
R 220.00
front / Logout -
impressions / Min 100 000
Web Billboard Mouse over / graphic 251w x 180h pixels gif / swf
month impressions
R 200.00
expandable
impressions / Min 100 000
Web Tab front / Logout graphic 125w x 050h pixels gif
month impressions
R 50.00
impressions / Min 50 000
Web Floater front / Logout graphic 100w x 100h pixels gif
month impressions
R 266.67
average 5000
Web Top Sites front / Logout text 60 characters txt monthly
000 impressions
R 12 500.00
impressions / Min of 100 000
Web Tower front / Logout graphic 240w x 400h pixels gif / swf
monthly impressions
R 200.00
Banner / Full impressions / Min of 50 000
Web
leaderboard
Inbox
demog
graphic 468w x 060h pixels gif / swf
month impressions
R 120.00
Variety Min of 50 000
Web V Tower Variety Pages
Pages
graphic 120w x 430h pixels gif / swf monthly
impressions
R 180.00
Compose Variety Min of 50 000
Web
Tower
Inbox
Pages
graphic 120w x 240h pixels gif monthly
impressions
R 150.00
Direct E-mailers
Type Ad Type Placement Target Creative Size Type Sold Special notes
1 Page A4 with Scratch panel, with algorythm in
Scratch and All Impressions /
Web Inbox graphic mouse over html backend to manage prize
Win Demogs month
scratch panel allocations
Viral campaigns - send to 5 All Mailer 2 with database and
Web graphic 1 Page A4 html Unlimited entries
friends Demogs competition entry managment
Graphic: 468 x 60 Text: impressions / On all outgoing emails, est 50
Web Mail Tag Sent Mail n/a gif / swf
80characters month 000 a day
Sponsorship
Type Ad Type Placement Target Creative Size Type Sold Special notes
Sponsorship Widget onhome
Web All graphic gif monthly Exclusive to 1 advertiser
Page page
Sponsorship Variety
Web Variety pages graphic gif monthly Exclusive to 1 advertiser
Page Pages
Mobile advertising
Type Ad Type Placement Target Creative Size Type Sold C.P.M.
Home Page min 100 000
Mobile Home Page graphic W=300 x H=150 gif/jpg R 150.00
Notice Board Impressions
Notice Boards - min 100 000
Mobile Login / Main graphic W=300 x H=50 gif/jpg R 140.00
Generic Impressions
Folder Items; min 100 000
Mobile Text Bars text 50 characters R 130.00
read email Impressions
Splash Page / min 100 000
Mobile every 100 clicks graphic W=300 x H=300 gif/jpg R 150.00
Interstitial Impressions
Fax advertising
519w x 224h px approx 600,000 R 25 000
Fax Outgoing Faxes graphic gif monthly
+ 468w x 60h px faxes /month per month
24 www.webmail.co.za

25. so what is in it for you?
Rebates for agency spend payable annually not for billing but for payments made,
this excludes the agency discount included on monthly billing.
Please enquire about these options from one of our representatives.
We would like to thank you and urge you to contact us when questions arise.
Dennis Armstrong
National Sales Director
Cell: +27 84 701 4977
Email: dennis.armstrong@iface.co.za
Skype: dennis0847014977
www.webmail.co.za 25

26. We would like to thank you and urge you to contact us when questions arise.
HEAD OFFICE
25 West Street, Houghton, Johannesburg
Tel: (011) 628 9700
Cape Town: (021) 442 9100 | Durban: (031) 566 5135 | Pretoria: (012) 665 0366
This document is confidential.
It can not be used or shared with any third party without our written permission.
Images may be subject to copyright of the respective companies and /or brands.
All images and concepts in this document is for illustrative purpose only.