Salient Features of India constitution especially power and functions
11.2 Marketing a Small Business Personal Publicity Presentation 4
1. Any activity designed to create a favorable image toward a business, its products or policies. Publicity
2. PUBLICITY NONPERSONAL PROMOTION PUBLICITY is a form of promotion that is NOT PAID for by the business or individual which benefits from it; information that is provided to the public by the media or other sources at no cost to the business. Example: Word of Mouth
