ITS ALL ABOUT BANKING ONLINE

2. Some facts in context with India Banking emerged in June 1806. Oldest bank -SBI Online banking came into picture in the early of 1980s. First ATM card facility in 1985 by CITIBANK.

3. Contents Introduction Objectives Methodology Analysis Interpretation Conclusion Recommendations

4. Introduction Internet banking refers to the use of internet as a remote delivery channel for banking services. Web based or internet banking is poised to become the future face of banking services. The number of visits to the bank can be minimized effectively by operating from the internet account. Thus the number of contacts required to perform a transaction and solve a problem has been reduced through online banking. The usual branches of banks have culminated into PC networks, whereby the consumer can draw all the benefits and services of the bank at a single click of the mouse.

5. Internet Banking The use of information technology in banking is now inherent in banking industry. A customer can log on banks website and access his account. He can perform following functions online: Balance enquiry, Transfer of funds and online payment. A survey done by Booz and Allan has revealed that internet is the most economical way of banking. Internet banking can be categorized in following stagesI. Information Kiosks: traditional information on banking products and services are available on the website of the bank.II. Basic I-Banking: Here, bank sets up infrastructure for internet banking and for accessing basic services like opening an account, paying utility bills and checking the balance.III. Virtual medium: Here internet is taken as an official medium for financial transactions. Buying and selling activities can be undertaken through banks payment gateway technology. Today most of the banks are having their own functional websites through which banks are serving customers. There are more than 90 banks offering internet banking.

6. Technology in Indian Banking 1960 - Mechanized banking introduced.1970 - Introduction of computer based banking industry.1980- Introduction of computer-linked communication based banking Impact of Technology * Paradigm shift from traditional banking to customized banking as the services can be delivered via computer and * Convenient banking i.e. "Anytime, Anywhere banking". A customer can check balance by logging into banks website through a user name and password. In this way he can enquire balance, status of cheques, perform funds transfers, order drafts, request issue of cheque books etc.

8. Services can be offered at very low costAs the chart shows results of a survey, cost per transaction through internet banking is the least among all other modes.

9. The number of individuals utilizing internet services has increased considerably. In 2006, about 12% of the 38.5 million internet users in India were banking online1 and the figure for online banking was estimated to rise to 16 million by 2007-080. The internet population itself is set to grow to 100 million by 2007-08. Table 1: Internet Penetration in India.2 Multiple services can be offered through online banking such as – bill payment services, Fund transfer, railway pass (Indian rail has tied up with ICICI bank to make railway pass online for local trains3) etc.

10. OBJECTIVE To know how web design influence online banking. To study and know the popularity of online banking. To know the reasons behind using the online banking, and at the same time for not using the online banking.

11. MEHODOLOGY Data collection –Primary and secondary Questionnaire contains 22 questions. Questionnaire type- Open ended & Close ended. Sample size – 300 Sampling method – stratified sampling, random sampling, convenience sampling Tabulation- Percentage method Analysis- Graphs, charts

13. The respondents are only those who use internet .

14. It is within the time bound limit of only one month

16. ANALYSIS

17. Q.1 Institution you bank with ? From the survey it is found that maximum people use SBI to bank with i.e. 43%. Following that then comes the ICICI with 24% of the people preferring it to bank with. The other bank which 14% people preferred to bank with is the AXIS BANK.

18. Q.2 Do you know about the online services provided by your bank? It’s true that online banking is getting popular but most of the people know partially about i.e.52% from the sample.’ From 100% one-third i.e.39% people know fully about the online services provided by their bank. And some 9% people have no idea about that.

19. Q.3 Do you use online services provided by your bank? By this we can say online banking services are really getting hype among the people as more than half of the people use it i.e. 60%. And there also more than one-third people who do not use online banking services i.e. 40%.

20. Q.4why don’t you use online banking services? The reason behind not using the online services by bank is mainly not having the knowledge about it as one third people said i.e. 33%. Most of the people do not use it as according to them it is unsafe i.e. 28%. Some people have the view that it is too slow and difficult i.e. 6% and 11%. The most interesting fact which came up is the other reason for not using online banking services is the TIME FACTOR; they don’t have the time i.e. 22% said that.

21. Q.5 Why do you bank online ? It is found that the people who use online banking services mostly use for convenience they get i.e.46%. Following that 21% people use it because they feel it is simple 14% feel that it is effective, at the same time 12% think that it is cheaper to use.

22. Q.6 How often do you use online banking services? From the sample size majority of the people use online banking services weekly i.e. 43%. Following that quite a large number of people are there who use online banking services monthly i.e.39%. Some 14% people use it quarterly. Very few people i.e. only 4% are there who use it daily.

23. Q.7 The search function within the website enables me to find information I need ? By this it is found that the search function of the website does not work always as 52% have this view. And at the same time 48% have the opinion that it always work.

24. Q.8 The website allows me to customize it according to my personal? The website does not allow users to customize it according to them as 62% of people agree to this. At the same time more than one-third people i.e. 38% said that it allows them to customize it.

25. Q.9 Do you feel secure when I login to my banking website? More than one-third people feel secure as said by 38% people. But at same about 27% people have the view that they won’t feel secure when they login. And 35% people didn’t say anything to it.

26. Q.10 Graphics such as advertisement and banners presented on the web page do not interrupt me while banking online? About two-third people have the opinion that they won’t get disturbed by the advertisements on the web page as 63% agree to this point. At the same time 37% of the people get interrupted by that as 37% said no.

27. Q.11Is your banking website is user friendly? As by the majority of the people the banking websites are user friendly only to some extent i.e. 58%. For about 27% of people the banking websites are very much user friendly. And 15% said that it is not at all user friendly.

28. Q.12 Are you satisfied with the web page provided by your banking website? The fact which came up is that not even one-third people are fully satisfied with the web page provided by their banking website, only 31%. Majority of people i.e.54% are partially satisfied with that.

29. Interpretation The popular bank-SBI. Users of online banking-60%. Frequency of use by majority people-weekly,43%. Reason for doing online baking-convenience ,46%. Reason for not doing online banking - no knowledge ,33%. Majority people know partially about online banking 52%. Security is the main aspect while banking online 67%.

30. Suggestions More innovations should be done to enhance and improve the security . Online banking should provide more of customization. Some measures must be taken to give appropriate knowledge to users and non-users. More value added services and promotional activities should be undertaken to attract users. The web page should be enhanced and more features should be added on it according to the preferences of users.

31. Conclusion Dramatic changes in the banking sector. Thank than an exception in s to the technology, today banks are able to manage in much better way, thereby gaining greater efficiency in operations. The online banking thus, "now is more of norm rather than an exception Providing internet banking is increasingly becoming a “NEED TO HAVE “than “nice to have”.

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