#LLMurrayState held an all day Women's Leadership Conference on campus in Murray, KY. on Friday, 9-25-14. Murray State Alums Lana Porter and Trisha Cunningham invited Leadership Women to deliver the 1 Day Leadership Launch Program and almost 100 women were in attendance. There were 3 Presentations and this one was delivered by Debbie Saviano, and covered "How Social Media benefits the Professional • Organization and Community". Pam Owens and Candace O'Keefe, CEO also delivered Presentations on Leadership. www.DebbieSaviano.com | www.Leadership-Women.org

1. Social Media
Learn • Lead • Legacy
Leadership Women
#LLMurrayState

2. S
Handout (Notes) Text • 96000 | ROInfluence

3. Twitter
Facebook 
LinkedIn
ROInfluence
✓ Create Emotional Connection!
✓ Strategic Mindset!
✓ Utilize Facebook • Twitter & LinkedIn
#RELATIONSHIPS
GOAL

4. Embrace Social Media and Leverage
Strengths • Skills • Interests
Images / Visuals
Curiosity / Interest
Emotional Triggers
#LLMurrayState

5. #1 • Facebook Page
• Like Page
• Invite Friends
REACH
#2 •
• Post
• Include Others
• Tag
• Add Image
#3 • Engagement
• Like
• Comment
• Share
#LLMurrayState • Leadership Women (FB)

6. LIKE • Post • Tag • Engage
#LLMurrayState • Leadership Women (FB)

7. About • Connect with Visitor
1. Mission
2. Description
3. Basic Info
4. Contact

8. Contact Information
#LLMurrayState
Provide Information for
1. Access
2. Shared Interest

9. TWITTER
#LLMurrayState • @LeadershipWome (no n)

10. Twitter • Engagement
• Awareness
• Support
@LeadershipWome (no n)

11. #LLMurrayState • Leadership Women

12. Tweet Moment
Trisha Cunningham • @Trisha117

13. S
#LLMurrayState
Social Media • LINKEDIN
Professional Platform
SOCIAL MEDIA
at Your Fingertips!

14. LinkedIn )
• Business Mindset
• Purpose to Visit
• Solutions • Skills
Expertise
#LLMurrayState • LinkedIn • Leadership Women

15. LinkedIn
Lana Porter
• Emotional Connections
• Leadership
• VALUE of Connections

16. LinkedIn
• Leadership Women Board
• Murray State
• Multinational Representation
• Leadership

17. Updated LinkedIn Profile Version
Business Card • Virtual Rolodex
1. Image
2. Name
3. Headline
4. Location
5. Industry

18. LinkedIn • Summary
(Checklist) 1. Name
2. Contact Info.
3. Keywords
4. Solutions
5. Expertise

19. LinkedIn • Alumni
FOLLOWERS
Engagement

20. LinkedIn Company Page
Leadership Women
ENGAGEMENT
Like
Comment
Share

21. Embrace Social Media and Leverage
Strengths • Skills • Interests
TO
LEARN • LEAD • Leave a LEGACY
Text • 96000 • ROInfluence
#LLMurrayState