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In Search of the Social Web.
              Facebook Connect, Openness, and beyond.



              Dave Morin
              Feburary 24th, 2009




Saturday, February 28, 2009
Story about what we do.




Saturday, February 28, 2009
10oo’s of Years



Saturday, February 28, 2009
Social



Saturday, February 28, 2009
Games



Saturday, February 28, 2009
Life



Saturday, February 28, 2009
Love



Saturday, February 28, 2009
Happiness :)



Saturday, February 28, 2009
20 or 30 Years



Saturday, February 28, 2009
Personal Computer



Saturday, February 28, 2009
Personal



Saturday, February 28, 2009
Private



Saturday, February 28, 2009
10 Years



Saturday, February 28, 2009
Web



Saturday, February 28, 2009
Social



Saturday, February 28, 2009
We’ve been talking about it...



Saturday, February 28, 2009
Hard



Saturday, February 28, 2009
Building Blocks



Saturday, February 28, 2009
Building Blocks



Saturday, February 28, 2009
Evolution



Saturday, February 28, 2009
Computers



Saturday, February 28, 2009
Information



Saturday, February 28, 2009
2 Years



Saturday, February 28, 2009
Behind The Keyboard



Saturday, February 28, 2009
People



Saturday, February 28, 2009
The web is not about



Saturday, February 28, 2009
The web is about people.



Saturday, February 28, 2009
Right we can.
                              Now Now.



Saturday, February 28, 2009
A more awesome time to be



Saturday, February 28, 2009
Doing what we do.



Saturday, February 28, 2009
Ever.



Saturday, February 28, 2009
Because...



Saturday, February 28, 2009
Now we can.
                              Now we can.




Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Mission
              Give people the power to
              share and make the world
              more open and connected


Saturday, February 28, 2009
Over 175 million active users                    Feburary
                                                               2009


                                                             175M
                    175M




                    140M




                    105M




                      70M




                      35M




                       0M

                          2004   2005   2006   2007   2008   2009




Saturday, February 28, 2009
Over 660,000 developers
                                                                                                                                                   660
                                                                                                                                                    k
            660k




            495k




            330k




            165k




               0k
                    May       Jun   Jul   Aug   Sep   Oct   Nov   Dec   Jan   Feb   Mar   Apr   May   June   July   Aug   Sept   Oct   Nov   Dec   Jan




Saturday, February 28, 2009
Source: Facebook internal data 7.17.08



Saturday, February 28, 2009
Source: Facebook internal data 7.17.08



Saturday, February 28, 2009
Facebook Connect
              A more social web.



Saturday, February 28, 2009
2 Years



Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
03 Feed




                              02 Friends




                              01 Identity




Saturday, February 28, 2009
03 Feed




                              02 Friends




                              01 Identity




Saturday, February 28, 2009
03 Feed




                              02 Friends




                              01 Identity




Saturday, February 28, 2009
Give Your Users Identity
            The control to be open.




Saturday, February 28, 2009
Give Your Users Identity
            The control to be open.




Saturday, February 28, 2009
Give Your Users Identity
            The control to be open.




Saturday, February 28, 2009
Give Your Users Identity
            The control to be open.




Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
User Control


Saturday, February 28, 2009
Dynamic Privacy




                       Update Profile Info      Update Profile Info


                               Add Friend         Add Friend


                              Remove Friend     Remove Friend


                              Update Privacy    Update Privacy

Saturday, February 28, 2009
Dynamic Privacy


                                               Faceboo
                                               Connect



                       Update Profile Info                Update Profile Info


                               Add Friend                   Add Friend


                              Remove Friend               Remove Friend


                              Update Privacy              Update Privacy

Saturday, February 28, 2009
Dynamic Privacy


                                               Faceboo
                                               Connect



                       Update Profile Info                Update Profile Info


                               Add Friend                   Add Friend


                              Remove Friend               Remove Friend


                              Update Privacy              Update Privacy

Saturday, February 28, 2009
03 Feed




                              02 Friends




                              01 Identity




Saturday, February 28, 2009
Give the power to connect.



Saturday, February 28, 2009
Saturday, February 28, 2009
Family




                                                 Coworkers
                              Friends




Saturday, February 28, 2009
Family




                                                 Coworkers
                              Friends




Saturday, February 28, 2009
Saturday, February 28, 2009
Friend Linking




Saturday, February 28, 2009
Friend Linking




                              +
Saturday, February 28, 2009
Friend Linking




Saturday, February 28, 2009
Friend Linking




                              +
Saturday, February 28, 2009
Friend Linking




Saturday, February 28, 2009
Friend Linking




                              +
Saturday, February 28, 2009
Social Context as a Filter
          Friend Linking

                                      Massive
                                      amounts
                                      of content




                                      Friends are
                                      the filter




Saturday, February 28, 2009
Social Context as a Filter
          Friend Linking

                                                                                         Massive
                                                                                         amounts
                                                                                         of content




                                                                                         Friends are
                                                                                         the filter
                              Videos User Reviews Photos   People   Discussion   Blogs
                                                                      Board




Saturday, February 28, 2009
Social Context as a Filter
          Friend Linking

                                                                                             Massive
                                                                                             amounts
                                                                                             of content




                                                                                             Friends are
                                                                                             the filter
                                       User Reviews                     Discussion   Blogs
                                                                          Board


                                                                                             Discovery
                                                                                             of friends
                                                                                             content
                              Videos                  Photos   People
Saturday, February 28, 2009
03 Feed




                              02 Friends




                              01 Identity




Saturday, February 28, 2009
Give the power to share.



Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
03 Feed




                              02 Friends




                              01 Identity




Saturday, February 28, 2009
Be Open.
                              Connect.
                               Share.


Saturday, February 28, 2009
Openness




Saturday, February 28, 2009
Openness



Saturday, February 28, 2009
Technology



Saturday, February 28, 2009
People



Saturday, February 28, 2009
Mission
              Give people the power to
              share and make the world
              more open and connected


Saturday, February 28, 2009
Openness



Saturday, February 28, 2009
People



Saturday, February 28, 2009
Power to Connect



Saturday, February 28, 2009
Power to Share



Saturday, February 28, 2009
Users and Developers



Saturday, February 28, 2009
Control



Saturday, February 28, 2009
Choice



Saturday, February 28, 2009
Be Open.



Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
status.get
                              notes.get
                               links.get
                              videos.get


Saturday, February 28, 2009
What does social look like today?




Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
Saturday, February 28, 2009
So what is the future of social?




Saturday, February 28, 2009
Saturday, February 28, 2009
TBL: “Put your data on the
                                         web.”


Saturday, February 28, 2009
Linked Data



Saturday, February 28, 2009
Consider an idea.



Saturday, February 28, 2009
Put yourself on the web.



Saturday, February 28, 2009
The web is not about



Saturday, February 28, 2009
The web is about people.



Saturday, February 28, 2009
Saturday, February 28, 2009
Be Open.



Saturday, February 28, 2009
Connect.



Saturday, February 28, 2009
Share.



Saturday, February 28, 2009
Now we can.




Saturday, February 28, 2009
Join the movement.
            developers.facebook.com




Saturday, February 28, 2009
Join the movement.
            Today at 1:40 with Josh Elman




Saturday, February 28, 2009
(c) 2007 Facebook, Inc. or its licensors.  quot;Facebookquot; is a registered trademark of Facebook, Inc.. All rights reserved. 1.0




Saturday, February 28, 2009

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In Search of The Social Web - Future of Web Apps Miami

Notas do Editor

  1. Openness is not just about technology.
  2. Openness is not just about technology.
  3. Openness is not just about technology.
  4. Openness is not just about technology.
  5. Openness is not just about technology.
  6. Openness is not just about technology.
  7. Openness is not just about technology.
  8. Openness is not just about technology.
  9. Openness is not just about technology.
  10. Openness is not just about technology.
  11. Openness is not just about technology.
  12. Openness is not just about technology.
  13. Openness is not just about technology.
  14. Openness is not just about technology.
  15. Openness is not just about technology.
  16. Openness is not just about technology.
  17. Openness is not just about technology.
  18. Openness is not just about technology.
  19. Openness is not just about technology.
  20. Openness is not just about technology.
  21. Openness is not just about technology.
  22. Openness is not just about technology.
  23. Openness is not just about technology.
  24. Openness is not just about technology.
  25. Openness is not just about technology.
  26. Openness is not just about technology.
  27. Openness is not just about technology.
  28. Openness is not just about technology.
  29. Openness is not just about technology.
  30. Openness is not just about technology.
  31. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  32. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  33. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  34. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  35. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  36. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  37. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  38. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  39. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  40. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  41. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  42. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  43. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  44. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  45. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  46. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  47. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  48. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  49. I’ve already talked a bit about the social graph. People are only one dimension of the graph--it links everything--all of your interests like your favorite music and the causes you support or the blogs that you read and the comments you leave on them or your favorite restaurant and the review you wrote of it.
  50. Facebook’s mission is to give people the power to share themselves and make the world more open and transparent. What we all do – our engineers at Facebook and developers on Platform – is we give people tools, and the power, to share themselves and communicate in different ways. What we have found is that the most important information in the world is inside people. It’s how they’re thinking, how they’re feeling, how they relate to the people around them. And that information isn’t accessible in the world. It’s not out there available to be indexed. It’s only accessible if people choose to share it themselves and have the tools to do so, and that’s what we’re building. The first version of the web was about putting all the information that existed offline now online. The next version will be about understanding that the web isn’t about sharing information, it’s about people sharing themselves. The full potential of the web is gives power back to the people so that everyone has a voice and can share what is important to them. When that happens, more information will be available because people had control and chose to share it. The world will be a more transparent place, and this transparency will help us understand each other. It will help us see the good and the bad that we do and help us give each other more feedback to do more good. As the world gets more and more complex, transparency and sharing are key to the world being in harmony. And that’s what we’re all doing – we’re giving people the power to the share themselves and create this world. This isn’t one organization’s mission. Making the world more transparent and bringing people together is more than any one organization can do. This is what we’re all doing, and we’re doing it together.
  51. Today, Facebook has over 150 million active users around the world. We define active users as people who’ve visited Facebook at least once in the past 30 days.
  52. We designed Facebook Platform to be easy to learn and get started with. And in just a little more than a year, more than half a million developers have joined our movement and are building on top of Facebook Platform. You’ve built more than [25,000] applications, and that number is growing by more than [500] every day.
  53. Most of our growth over the past year has been international. A year ago, [65%] of people using Facebook were in the US.
  54. Most of our growth over the past year has been international. A year ago, [65%] of people using Facebook were in the US.
  55. Facebook’s mission is to give people the power to share themselves and make the world more open and transparent. What we all do – our engineers at Facebook and developers on Platform – is we give people tools, and the power, to share themselves and communicate in different ways. What we have found is that the most important information in the world is inside people. It’s how they’re thinking, how they’re feeling, how they relate to the people around them. And that information isn’t accessible in the world. It’s not out there available to be indexed. It’s only accessible if people choose to share it themselves and have the tools to do so, and that’s what we’re building. The first version of the web was about putting all the information that existed offline now online. The next version will be about understanding that the web isn’t about sharing information, it’s about people sharing themselves. The full potential of the web is gives power back to the people so that everyone has a voice and can share what is important to them. When that happens, more information will be available because people had control and chose to share it. The world will be a more transparent place, and this transparency will help us understand each other. It will help us see the good and the bad that we do and help us give each other more feedback to do more good. As the world gets more and more complex, transparency and sharing are key to the world being in harmony. And that’s what we’re all doing – we’re giving people the power to the share themselves and create this world. This isn’t one organization’s mission. Making the world more transparent and bringing people together is more than any one organization can do. This is what we’re all doing, and we’re doing it together.
  56. Openness is not just about technology.
  57. walk off the stage
  58. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  59. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  60. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  61. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  62. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  63. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  64. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  65. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  66. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  67. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  68. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  69. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  70. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  71. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  72. - Enable developers to build the same social applications outside Facebook.com that they could build inside. Anywhere on the web, desktop, or mobile. - Give people the power to use their information and their connections to share themselves in any service on the web. - Give people control of their information wherever they choose to use it.
  73. At Facebook, and with Facebook Connect, we see the future of the social web in three distinct components. Identity, Friends, and Feed.
  74. At Facebook, and with Facebook Connect, we see the future of the social web in three distinct components. Identity, Friends, and Feed.
  75. In the online world, before Facebook, there had never been a way to represent your real identity online. Back when we first started Facebook at Harvard in a dorm room, we used college .edu email addresses to allow our users to sign up for the site. This gave us a trusted way to identify that our users were in fact real people attending real colleges, with a trusted email address. Because of this, our users represented themselves with their real names, real photos, and real data about their identities. Over time, your Facebook Profile has become one of the most authentic representations of your real identity in the online world. And, the most trusted way to share yourself with your friends on the internet. Switch slide >
  76. In the online world, before Facebook, there had never been a way to represent your real identity online. Back when we first started Facebook at Harvard in a dorm room, we used college .edu email addresses to allow our users to sign up for the site. This gave us a trusted way to identify that our users were in fact real people attending real colleges, with a trusted email address. Because of this, our users represented themselves with their real names, real photos, and real data about their identities. Over time, your Facebook Profile has become one of the most authentic representations of your real identity in the online world. And, the most trusted way to share yourself with your friends on the internet. Switch slide >
  77. In the online world, before Facebook, there had never been a way to represent your real identity online. Back when we first started Facebook at Harvard in a dorm room, we used college .edu email addresses to allow our users to sign up for the site. This gave us a trusted way to identify that our users were in fact real people attending real colleges, with a trusted email address. Because of this, our users represented themselves with their real names, real photos, and real data about their identities. Over time, your Facebook Profile has become one of the most authentic representations of your real identity in the online world. And, the most trusted way to share yourself with your friends on the internet. Switch slide >
  78. On many other sites and services on the internet you might have a half-filled out profile, or maybe no information about yourself at all. And, it likely looks something like this. No profile picture, no real name, and no real information about your. Mostly because you aren’t sure who you are sharing your information with. With Facebook Connect, you can bring your trusted identity with you, and you can always be sure that it is up to date with Facebook Connect and Dynamic Privacy. Next Slide >
  79. You’ll see that with Facebook Connect, your real name, real profile picture and real information come with you to the sites of your choosing. And, you can always be sure that it is up t0 date leveraging Facebook Connect and Dynamic Privacy.
  80. With Facebook Connect The key to sharing data is putting users in control of what they share, where, and with whom. Login. Facebook Connect puts the user in control by design May not seem good for you, but it is
  81. Openness is not just about technology.
  82. So how do these applications help people share information? At Facebook, the way we think about how all this sharing is through a concept that we call the social graph. The idea is that in the world, each individual person has friends, family, acquaintances (+ build) – and if you map out all these real connections that people have, (+ build) it forms a massive connected web, or graph, of everyone’s real connections. We call this the social graph – it’s a concept. The idea is that in the world, every person has friends, family, acquaintances – and if you map out these real connections that people have, it forms a massive connected web, or graph, of everyone’s real connections. (+ build construction of graph) We call this the social graph, and we’re trying to map out as much of the real-world social graph as we can. The reason for this is that if you look at the connections of the social graph, you’ll see that this is how people already share information in the world. Someone shares something with some of their friends (+ build), and then some of those friends share something with their friends (+ build), and so on. So by mapping out these connections, we can all build products that help people share more easily.
  83. So how do these applications help people share information? At Facebook, the way we think about how all this sharing is through a concept that we call the social graph. The idea is that in the world, each individual person has friends, family, acquaintances (+ build) – and if you map out all these real connections that people have, (+ build) it forms a massive connected web, or graph, of everyone’s real connections. We call this the social graph – it’s a concept. The idea is that in the world, every person has friends, family, acquaintances – and if you map out these real connections that people have, it forms a massive connected web, or graph, of everyone’s real connections. (+ build construction of graph) We call this the social graph, and we’re trying to map out as much of the real-world social graph as we can. The reason for this is that if you look at the connections of the social graph, you’ll see that this is how people already share information in the world. Someone shares something with some of their friends (+ build), and then some of those friends share something with their friends (+ build), and so on. So by mapping out these connections, we can all build products that help people share more easily.
  84. So how do these applications help people share information? At Facebook, the way we think about how all this sharing is through a concept that we call the social graph. The idea is that in the world, each individual person has friends, family, acquaintances (+ build) – and if you map out all these real connections that people have, (+ build) it forms a massive connected web, or graph, of everyone’s real connections. We call this the social graph – it’s a concept. The idea is that in the world, every person has friends, family, acquaintances – and if you map out these real connections that people have, it forms a massive connected web, or graph, of everyone’s real connections. (+ build construction of graph) We call this the social graph, and we’re trying to map out as much of the real-world social graph as we can. The reason for this is that if you look at the connections of the social graph, you’ll see that this is how people already share information in the world. Someone shares something with some of their friends (+ build), and then some of those friends share something with their friends (+ build), and so on. So by mapping out these connections, we can all build products that help people share more easily.
  85. One of the core features of Facebook Connect is what we call Friend Linking. Which is essentially the ability to find your friends on sites that you already use, and get them to Connect their Facebook accounts too.
  86. One of the core features of Facebook Connect is what we call Friend Linking. Which is essentially the ability to find your friends on sites that you already use, and get them to Connect their Facebook accounts too.
  87. One of the core features of Facebook Connect is what we call Friend Linking. Which is essentially the ability to find your friends on sites that you already use, and get them to Connect their Facebook accounts too.
  88. One of the core features of Facebook Connect is what we call Friend Linking. Which is essentially the ability to find your friends on sites that you already use, and get them to Connect their Facebook accounts too.