Apparel and Graphic Designer and experience in Apparel Tech Sheet Design.

2. Company profile:
Urban Purple is an internationally operating fashion design studio and Apparel
Manufacturing unit based in Bangalore India. As a Design Studio and Apparel
Manufacturing Unit Urban Purple is Operating as Design and Manufacturing Partner for
More than Forty Apparel Brand across the Globe.
Services:
We work for fashion brands, fashion retailers and manufacturers, both in Europe and
USA , Canada . We are capable to develop collections from the initial concept through to
the Technical Designing for production sample. We are able to design complete
coordinated clothing collections (knits, true knits and woven fabrics) including the
fashion graphics, patterns, trims and branding. As well we develop tailor made seasonal
themes and we give trend and forecasting presentations.
Some of our clients and collaborations include:
Brands: K-Swiss apparel Europe, O’Neill Europe, Rag wear, Robe di Kappa, Wrangler
jeans Europe, Maverick jeans Europe, Van Gils.
Retail companies: Xtep China, WE International, C&A Europe, Deichmann, Scapino,
Athleticum.

3. A. Seasonal Market Survey
B. Forecasting as per the season
1. Color Trends for the season
2. Silhouette Trends for the Season
3. Fabric Trends for the season
4. Embroidery Trend for the season
5. Print Trend for the season

4. The inspirational line is presented after the careful market survey , trend of the
competitors ,color trend , Silhouette trends and other governing factors which is a major
part of the brand sales. This is done with careful considerations with all the above
factors , with discussion with a lot of industry experts , trend and Forecast analysts. The
scope of this is to find out and reach to a point where we know what is the line to
proceed for.
Urban Purple works on the above process with lot of care and considers a lot of
ground work before coming to a conclusion and provide the inspirational line to the end
retail customers. This is done through a lot of co-ordination with the industry experts
who are local to the place where the brand has to be lunched or operate.
For Every customer Urban Purple tries to give the best possible uniqueness keeping in
mind the above factors and also the brand identity. Below are some of the concept &
inspirational boards which can be referred as the starting point of building a design line
. The base of the brand can be recognized by the inspirational board.

8. Once the Concept and Trends are finalized we first provide an Over all styles for
design collection Line Sheet presentation. The Line Sheet Presentation is used as one of the
tools which the buyer or brand uses for both assessment of the collection and also
marketing of the collection with the wholesalers and retail outlets and that would give the
buyer an idea about the production requirement and also the projection for the up coming
collection. Seeing this the buyer and retailer has an idea about how the collection would
take a shape and based on this the retailers make their sales projection. During this time
the buyer decides the order quantity.
The Line Sheet Presentation gives the client an idea of how the business takes shape in the
next 6 – 12 months and what is the gap and how they should go ahead to fill the gap. Also
gives the picture of costing which is very important to raise the funds for the business.

11.  Brand development:
In addition to designing and forecasting activities, we also restructure brand
identities, build-up new product lines and we develop new fashion brands right from the
start.
 Segments and demographics:
We design for men, women, guys and girls - and we are able to work in different
styles and for different segments such as: casual wear, life-style sportswear, active
sportswear and downtown fashion.
 Product development:
We are specialists in creating spot-on technical sheets. In these technical packs
we include: technical drawings, artworks, size specifications and detail drawings.

13. Apparel Tech Pack Design is the most important part of designing process which
is taken forward after the concept and base designs are done. This shows how the
design should be executed and how the design gives an out put as a final garment
product . The process of giving a design to a shape of final garment is technical
designing and it must go through the following process so as to remove a lots of
difficulty of making the garment and so as to save time money and effort.
Urban Purple follows the process of making the tech pack as below..
1. Complete Rendered Illustration, Flat Sketch.
2. Color Combo Details with rendered Illustration and Panton Color mentioned
3. Construction details with Zoomed Illustrated details of important areas of the
garment.
4. Graphic details with color combos.
5. Graphic Placement Details
6. Measurement Spec Sheet with size detail (Included measurement of all sizes)
7. Trim details (Labels, Tags, and Accessories etc)
8. Measurement Spec Sheet.

21. http://www.paromitadas.com ( Website )
http://www.urbanpurple.in ( Company Website )
http://urbanpurpleinc.wordpress.com ( Urban Purple Blog )
http://clothingtechpack.blogspot.com ( Tech Packs Design )
http://www.coroflot.com/urbanpurple ( Portfolio )
http://www.facebook.com/urbanpurple ( Facebook )
http://www.twitter.com/paramitadas
http://www.twitter.com/urbanpurple

22. ADDRESS :
CORPORATE OFFICE : Urban Purple
2nd Floor , Kapilan Orchid , # 25 , 7th Main , 80 Feet Road , Subannapalya Extn
Bangalore – 560043, Tel : +91 80 41126730 , Mobile : +91 9035001810
REGD OFFICE : Urban Purple
# 33 , 2nd A Cross , Vijaya Bank Colony Extn, Horamavu , Bangalore – 560043 ( INDIA )
Tel : + 91 80 41261764 ,Mobile : 9480449614
info@urbanpurple.in / info@paromitadas.com / urbanpurple@gmail.com
www.paromitadas.com / http://www.urbanpurple.in